ClearVoice

JUNE 19, 2023

According to Search Engine Land , this builds an accurate profile of your audience. Podcast marketing has become increasingly popular as a way to reach highly engaged audiences with long-form content. The post Content Marketing in 2023: 35 Stats You Should Know appeared first on ClearVoice.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Sprout Social

SEPTEMBER 14, 2020

By looking at your social data from 2020, you can identify what types of content will resonate with their audience and areas for improvement when it comes to social customer service. As your team starts looking to the future, here are five key stats from the 2020 Sprout Social Index that you need to keep top of mind when marketing in 2021.

Stats 145

Stats Marketing & Strategy Marketing Strategy Planning 145

Sprout Social

MAY 5, 2020

In the latest Sprout Social Index ™ : Above & Beyond , we uncover how marketers can use social data to understand and expand their audience, engage with consumers on a deeper level and demonstrate the impact social creates across their organization. Understand your target audience to accomplish your goals.

Stats 133

Stats Business Lead Ranking Lead Scoring 133

ClearVoice

JULY 6, 2021

As you will see manifested in the numbers, data, and research included below, audiences largely want to consume video content more than ever. As you delve into the outlined stats below, you will come away with a better understanding of the importance of video in your own marketing efforts. Content marketing video stats.

Stats 98

Stats Video Marketing Planning Emarketing 98

Sprout Social

APRIL 19, 2019

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats. Facebook demographic stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Hubspot

OCTOBER 16, 2020

And, with Australia being one of the biggest internet and social media growth regions , its Instagram audiences are likely to keep getting bigger. In 2020, there's plenty of data that can help these brands determine if the platform is appropriate for their goals, and how to engage Australian audiences once they've made a Business page.

Stats 97

Stats Trends Bandwidth Social Media 97

Hubspot

MAY 28, 2020

While the LinkedIn audience still skews towards career-minded professionals, the industries, interests, and demographics represented on the platform have become much broader since its launch. To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics.

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Hubspot

NOVEMBER 26, 2019

To help you make informed decisions about your strategy and whether TikTok is right for your brand, I've compiled a list of 26 interesting stats and facts to know before venturing on to the app. 26 TikTok Stats to Know in 2019. According to TikTok and its company heads, the audience might be larger and more promising than we think.

Stats 101

Stats Viral Marketing Startups Transparency 101

Hubspot

APRIL 21, 2020

But -- as a smart marketer -- you're probably wondering how you can interact with each major messaging app's growing audience. Brands can now pick a platform with an audience that matches their own and leverage it for even more in-depth campaigns. General Messaging App Stats. WhatsApp Stats. Facebook Messenger Stats.

Stats 92

Stats Emarketing Mobile Marketing Marketing & Strategy 92

Hubspot

JANUARY 6, 2021

If you’ve yet to consider using them or you want to update your current landing page strategy, this piece will go over 11 stats that make a case for using landing pages as a means to increase your conversion rates and generate more leads. 11 Stats That Make a Case for Landing Pages. of leading landing pages already use them.

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Ranking 101

Webbiquity

MARCH 8, 2016

Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. Get more details on these insights and others in the 22 tantalizing content marketing stats and facts below. 8 Stats About Content Marketing Use and Trends. 7 Stats About Visual and Video Content Marketing.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Hubspot

JUNE 15, 2020

And while you might think you have a solid email strategy, a huge portion of your audience might be missing out on your lead-generating content if your emails aren't mobile optimized. First, I'll begin with a few general stats that highlight why you need to embrace email marketing in the first place. Mobile Email Optimization Stats.

Stats 101

Stats Mobile Marketing Email Marketing Planning 101

Hubspot

MAY 1, 2020

When it comes to live video , there are many creative opportunities that could allow brands to reach and interact with their audiences. To give you a bird's eye view of the live video landscape, here are 25 stats that you should keep in mind if you're considering live video. 25 Live Video Stats That Marketers Need to Know.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Hubspot

DECEMBER 5, 2019

The platform is also thriving with Gen-Z and millennial audiences that might be using that platform to make purchasing decisions later on in life. General Stats. 50% of Reddit audiences under 34 watch short, "snack-sized" videos more often than longer-form content. Takeaways from Reddit Stats. Reddit Blog ). Reddit Blog).

Stats 98

Stats Mobile Advertising Internet Marketing Mobile Marketing 98

Hubspot

MAY 12, 2020

As marketers, we've become experts in our target audiences. Rather than just marketing to a broad target audience and hoping someone calls your sales reps, ABM is a strategy where sales and marketing teams align from the start to create campaigns that cater to their most qualified leads and current customers. General ABM Stats.

Account Based Marketing 95

Account Based Marketing Stats Ideal Customer Profiles Marketing Budget 95

Hubspot

APRIL 13, 2021

Webinar Stats To Know. General Webinar Stats. Webinar Conversion Stats. Webinars hosted on a company domain generate 3x more audience participation. Webinar Content Stats. Given their popularity, you may be interested in getting on board. 67% of marketers in 2020 were increasing their investment in webinars.

Webinar Metrics 89

Webinar Metrics Stats Marketing & Strategy Marketing Strategy 89

Sprout Social

APRIL 12, 2022

PR teams must act quickly and strategically to maintain a positive relationship with their audiences. The past decade created a permanent shift in communication, adding complexity to information dissemination and audience engagement. Gauge positive and negative sentiment from audiences. Proactively plan for crisis management.

Public Relations 108

Public Relations Stats Work Management PR 108

Sprout Social

MAY 10, 2019

As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own. YouTube stats for marketers don’t just apply to the B2C industry. 3. Millennials prefer YouTube over TV.

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

Stats 110

Stats Social Media Social Marketing Media 110

Sprout Social

JANUARY 27, 2020

Here’s five stats to get you fired up about social media marketing for your software company. . The visually engaging medium captivates audiences more than any other kind of social content. Armed with these stats and findings, refine your social strategy, go out there and let your software shine. Not convinced?

Social Media 105

Social Media Stats Software Social Marketing 105

PureB2B

MARCH 8, 2022

You also have to identify various segments of your total addressable audience, how those segments perceive your solutions, and what you’ll need to do to start a conversation with your ideal customers. This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

You also have to identify various segments of your total addressable audience, how those segments perceive your solutions, and what you’ll need to do to start a conversation with your ideal customers. This may seem like a dismal stat, but keep in mind this encompasses every visit to your landing pages.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

Unbounce

DECEMBER 10, 2018

To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. Similar to Google’s stat about conversions dropping by 12% for every second of load time, Akamai comes to the table with another time-is-money figure. Hopefully, with all of these stats in mind, you have a new perspective.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

Hubspot

JUNE 30, 2020

Below, I'll highlight more stats, facts, and figures that demonstrate the benefits of user-generated content. 23 User-Generated Content Stats to Know in 2020 Benefits of User-Generated Content. Image Source UGC Audiences. Consumers find UGC 9.8x more impactful than influencer content. Stackla, 2020 ). Stackla, 2017 ).

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Hubspot

DECEMBER 14, 2020

These channels do a great job of grabbing your audience's attention and getting them familiar with the visuals related to your brand. Read on for some additional stats you should know about infographics this year. Infographic Stats to Know in 2020. It's for good reason, too. Marketing Efforts. Social Media Examiner ).

Stats 98

Stats Customer Satisfaction Television marketing Social Media 98

Marketing Insider Group

MARCH 11, 2024

To make video content more effective, it’s crucial to know your audience, set clear objectives, focus on quality, optimize for SEO, encourage engagement, and analyze performance. Here’s a stat to chew on: US marketers are now spending 41.9% Think of it this way: Every video is a chance to connect with your audience.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Hubspot

SEPTEMBER 23, 2020

While our brands might be capable of reaching basic targets all on their own, pooling marketing resources, combining skill sets, and jointly creating campaigns with other non-competing companies could help us reach much broader audiences. 20 Co-Marketing Stats to Know in 2020. This tactic is known as co-marketing.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Sprout Social

JULY 13, 2022

That way, you can meet your European audience where they are already waiting for you. The post Social media in Europe: 15 stats to inform your strategy appeared first on Sprout Social. Businesses can capitalize on this opportunity by developing a WhatsApp for Business strategy. TikTok is building momentum within the UK and Ireland.

Social Media 100

Social Media Stats Webinar Metrics Media 100

KoMarketing Associates

SEPTEMBER 22, 2021

Content marketing can be a powerful way to build a foundation for your overall marketing strategy, create lead generation opportunities, and engage with your target audience. So it’s critical to take the time to create a strong content marketing strategy that can deliver relevant content to your audience.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Sprout Social

AUGUST 19, 2021

Findings can inform messaging A/B tests, CTA optimisations and more, so you can make a bigger impact with your target audience. Know your audience. Align your social commerce strategy with your target social audience for maximum engagement. A social media analytics tool can help you keep up on information as your audience grows.

Stats 133

Stats Examples Tips Top of Funnel 133

Porch Group Media

OCTOBER 1, 2020

In a 2018 research study by Evergage, marketers are using personalization in the following ways: 76% – Tailored messaging or promotions by audience segment 51% – Product or content recommendations by audience segment 49% – Email messages personalized at spend time. Approximately 90% of U.S. Click here to learn more.

Stats 71

Stats Email Marketing Trends Planning 71

Sprout Social

DECEMBER 9, 2020

Here are six stats to help agencies improve their processes, keep clients happy and win more business in 2021. . From PR to Creative to Digital marketing agencies and beyond, social media clearly has a role to play in marketing strategy, data analysis, brand awareness, audience engagement and more. Adaptability is the key to success.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Ad Agencies Work Management 103

Ontraport

NOVEMBER 4, 2019

At this point, your audiences are cold — meaning these people are nameless (not in your CRM database), and you’re trying to do two things: “Cookie” them so that even if they don’t opt in for anything or give you their contact information, you can at least retarget them. Stats to track in the Attract stage. Email unsubscribes.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

Webbiquity

APRIL 11, 2023

The latest ChatGPT stats show what took the world by storm with the use of this technology. This means using algorithms to search through a large body of content and identify pieces that are most relevant to your audience. Not only that, but AI will better understand you, your needs, and your audience.

Marketing AI 313

Marketing AI Curation Content SERP 313

KoMarketing Associates

JUNE 28, 2018

In content marketing, there’s a similar mantra: “audience, audience, audience.”. If you can create content that both fits the needs of your audience, and meets your business goals at the same time, you will have hit the sweet spot of content marketing. But fortunately, they need nowhere near a Coke-sized audience.

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

NetLine

AUGUST 23, 2022

So, in taking our own research to heart and knowing that Cheat Sheet consumption was up 56% last year, we wanted to highlight some of the most important stats and takeaways from our sixth annual report. . Flagship Stats From the 2022 Report. Conversely, Marketing (4.17% of total audience) saw a 4.07% drop in consumption by job area.

Marketing Report 52

Marketing Report Stats B2B Marketing Work Management 52

Webbiquity

JANUARY 19, 2016

” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. 9 Stats About Social Media Metrics and Measurement. Audience size (61%) and website traffic (56%) round out the top three. Pew Research ). 70% of the U.S.

Social Media 100

Social Media Stats Social Marketing CMS Development 100