Convince & Convert

JUNE 3, 2010

Sorry Works Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game. A coven of PR practitioners. That’s how much we are wired to forgive. Billions of dollars.

Social Media 157

Social Media Media PR Webinar Metrics 157

Outgrow

MAY 5, 2020

Hence, this article will detail the top advertising agencies in Westcoast, USA, that will help you create ads, generate leads , and take your brand to the next level. It offers services across creative advertising, branding, and social media. More importantly, it deals with PR, strategy, launch activation, and relaunch activities.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Social Agency Ad Agencies 52

Convince & Convert

AUGUST 16, 2010

3 must-read articles about social media (plus a bonus from the Convince & Convert vault) Sent twice per week (usually Monday and Friday) Sent at 1pm pacific time 3-2-1: it’s the greatest newsletter in the history of social media newsletters. Im Jay Baer.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

accelerate agency

FEBRUARY 17, 2023

But when you’re selling digital products and services, you need to approach your planning in a SaaS-specific way. Your marketing plan provides a detailed roadmap for what you’re going to do, where you’ll do it, the timeframe for implementing it, and how you’ll measure success.

Planning 52

Planning Paid Content Marketing Budget Creation Marketing Plans 52

accelerate agency

FEBRUARY 17, 2023

But when you’re selling digital products and services, you need to approach your planning in a SaaS-specific way. Your marketing plan provides a detailed roadmap for what you’re going to do, where you’ll do it, the timeframe for implementing it, and how you’ll measure success.

Planning 52

Planning Paid Content Marketing Budget Creation Marketing Plans 52

accelerate agency

FEBRUARY 17, 2023

But when you’re selling digital products and services, you need to approach your planning in a SaaS-specific way. Your marketing plan provides a detailed roadmap for what you’re going to do, where you’ll do it, the timeframe for implementing it, and how you’ll measure success.

Planning 52

Planning Paid Content Marketing Budget Creation Marketing Plans 52

Convince & Convert

JULY 6, 2010

RT @tcreativo: Integrando #RSC en la estrategia #SocialMedia [link] Algunos ejemplos útiles [link] MikeCorak Great guest post by @laurahall -RT @jaybaer: Tying Together Social Media and Corp Social Responsibility [link] Javier Garza Tying Together Social Media and Corporate Social Responsibility [link] [link] Neal Schaffer Tying Together Social Media (..)

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

MAY 25, 2010

Interesting article about online marketing. Interesting article about online marketing. PR pros, read this!) ^NS Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. 17 Services.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

JULY 27, 2010

link] Kevyn Faulkenberry Are You Growing Enough Voices – [link] Good article on PitchEngine for releases. link] [link] Corey Tyhurst Awesome Article RT @jaybaer: Are you growing enough voices? Because you are tapping into the expertise AND networks of other people, so the result is greater than anything you can do on your own.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

FEBRUARY 15, 2010

Isn't social media about 2-way communication? .' Great article! a vote for integration) [link] [link] Josh Shua Peters RT @jaybaer: Why is your email and social media being handled by different people? (a a vote for integration) [link] [link] Sumo Group Great article Jay – as always. really appreciate it.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

SEPTEMBER 20, 2010

link] Private Stock Very interesting article on twitter stats [link] You have to do your research if you want to win. link] Private Stock Very interesting article on twitter stats [link] You have to do your research if you want to win. is aware of Twitter, but only 7% uses it. (6

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

JULY 20, 2010

I've been asking co-workers for suggestions on books/articles about content strategy. RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] Stacey4fam Great article! Very helpful as our company moves forward with our plan for Social Media. Perfect timing! Thanks again for the great information.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

JUNE 17, 2010

Consider the Followers-Per-Tweet Equation [link] [link] webcopywriter Is Your Twitter Addiction Paying Off [link] [link] indiebusiness Good article – [link] Takeaway: Twitter is about interacting with people in pursuit of definable goals. Im Jay Baer.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

JULY 21, 2010

link] Alirio Pirela How to avoid a social-media lawsuit [link] [link] Grapevine Marketing RT @jaybaer: Protecting Yourself From Social Media Lawsuits [link] [link] Lee J Hopkinson Interesting article on things to consider about your IP (intellectual property) on social networks. Check out this timely article. Im Jay Baer.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

SEPTEMBER 7, 2010

Baer’s review of a new marketing book called UnMarketing by Scott Stratten is as insightful as most articles are on his excellent Convince and Convert blog. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.] The rise of [.] Original post by Jay Baer [.] Im Jay Baer.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

MAY 12, 2010

Karamitsos Interesting article…compares people ambivalent about social media to Sam in Green Eggs and Ham. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] [link] Maria A.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. link] Susan M Kuhn Very good distinctions between one-way media and social media.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

APRIL 28, 2010

link] Christopher Smith Great article. Sore spot with us PR types.) Sore spot with us PR types.) What an awesome way to make some sense out of the often amazingly confusing behemoth of social media and particularly social networking sites. link] Russ Henneberry Wow. Wonder how that FB Like button's doing?

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 14, 2010

That’s the old-school marketing to which I think you refer — and another article we need to write. link] Top 5 Inbound Marketing Articles to Start the Week: Social Media Fear : Charlie Abrahams [.] link] Top 5 Inbound Marketing Articles to Start the Week: Social Media Fear » Boston Social Media [.]

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Oh, that's part of our digital practice.&# Wouldn't you agree?

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

AUGUST 10, 2010

link] [link] David Murray Get your Sieves and Long Toms ready, Influence Mining is the next Gold Rush [link] via @jaybaer [link] Arizona Social Media C&C Blog Post – Why Influence Mining is the Next Gold Rush [link] RT Please [link] Joe Fernandez Hey Jay, Thanks for taking the time to set up this interview and put this article together.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

SEPTEMBER 21, 2010

Many brands these days use social media to promote themselves and to reach out to their target audience. There is an interesting article about it. link] [link] Mary Hey Jason, An interesting post about Developing a Social Media Strategy in 7 Steps. There is an interesting article about it. link] Jason Baer Thanks so much.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 28, 2010

Great article Jay! link] [link] Brake Associates Excellent article, helpfulness marketing…great concept! link] [link] Brake Associates Excellent article, helpfulness marketing…great concept! link] [link] Jennifer Scroggins RT @JesyHerron: Love this article and completely agree! You should be.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 25, 2010

" [link] #socialmedia [link] Mark Van Baale Swix aggregates your social media metrics, and presents them in a unified, digestible fashion via @jaybaer: [link] [link] ldjenkins That @jaybaer is a smart one >> Yea! Social media statistics and reporting, without the hassle [link] [link] Marc Westenburg anyone use #swix?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

FEBRUARY 23, 2010

When we talk monitoring not just for PR/Marketing but product or service development and industry related news as well. link] SocialMediaSentiment "Is Your Social Strategy Proactive or Reactive | Social Media …" [link] [link] John Moore Good by @JayBaer, Is Your Social Strategy Proactive or Reactive? link] [link] T.J.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Webbiquity

JULY 21, 2016

Creativity isn’t the sole domain of consumer PR; if anything, it requires more creativity to craft the perfect angle for a complex B2B subject. B2B PR pros need to make themselves experts in their clients’ sectors and use every resource at their disposal to find newsworthy hooks. Become an Expert in Your Client’s Sector.

PR 100

PR Creativity B2B Press 100

Convince & Convert

MARCH 4, 2010

jaybaer article: [link] [link] Jon Buscall This is great, Jay. In PR, measurement has always been a finger in the wind exercise. Like the rest of social media can be of great value to your small business in many ways if you know [.] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Schubert B2B

MAY 10, 2024

And it is always good to have a PR plan in place to enable effective outreach during a crisis or controversy. Raising awareness through technical or how-to articles can lead to outreach from prospective customers. Social Media Engagement : A good B2B social media plan includes more than just scheduling regular posts.

Public Relations 62

Public Relations B2B Marketing B2B Thought Leadership Planning 62

Convince & Convert

APRIL 20, 2010

Whilst my site is very simple it was built from the outset to focus on the words brand, branding and more recently, social media. I don't know what you mean by finding out the number of search terms that people use, I have read your article several times and I enjoyed reading it, but I just don't know how to find that information out.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

ClearVoice

JANUARY 31, 2019

Given creative, marketing or campaign briefs exist in all areas of business — advertising, media, PR, design, architecture — understanding the art of how to produce a good one is important. The media plan rollout (if applicable). But it doesn’t have to be that way. Dates for feedback and revision rounds.

Creativity 64

Creativity RFP Work Management Paid Search Agency 64

Convince & Convert

MAY 26, 2010

This article really helps to give the guidance so that SM platforms are not a strategy but the tools. This article really helps to give the guidance so that SM platforms are not a strategy but the tools. link] online marketing blog using facebook fan page as a newsletter is a great idea, thanks for the great article.

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Convince & Convert

JULY 14, 2010

I think it's a good approach to enter social media metrics. link] Malcolm Atherton Great article on social media adoption – take exec's vision/strategic plan & make that the SM metric: [link] #pr [link] Buildipedia RT @imadnaffa There's nowhere to hide from Social Media. Do you agree?

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

JULY 13, 2010

I recently had lunch with an old colleague who now works for a well respected and large competitor PR firm. Naturally, I asked about his interest in mastering social media for his clients. That’s the essence of a good social media strategy , anyway. And, it’s harder to get rid of you and that “media relations” retainer.

Social Media 140

Social Media Media PR Webinar Metrics 140

Convince & Convert

APRIL 14, 2010

Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters. Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters. Excellent article! link] [link] Verizon Friends The Key to Social Media Success is Just 2 Letters. Im Jay Baer.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Convince & Convert

APRIL 6, 2010

[link] Iosif Alvertis RT @jaybaer: Build Your Brand a Social Content Ladder in 5 Steps [link] [link] Hervé Weytens Build Your Brand a Social Content Ladder in 5 Steps [link] #brand [link] Inside Twente RT @jaybaer: Build Your Brand a Social Content Ladder in 5 Steps [link] [link] JUHLi SELBy Check out Jay's articles–They rock!

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

APRIL 1, 2010

link] Sodapopgirl @jaybaer One of the best articles I have read on this topic. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. A great (and yes tragic) case study. Anyway, thanks for the post.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

APRIL 15, 2010

Simons Why Content Marketing Matters to me and Should to you [link] (@jaybaer via Convince & Convert) [link] torgerson RT @orangemarketing: Why Content Marketing Matters To Me And Should To You [link] /via @mobilematter [link] Lisa Gunggoll Does your company have a content marketing plan? Im Jay Baer.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125