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Show me your footer, I show you mine

Kevin Indig

For example, in 2016, Google registered the patent for User-Sensitive PageRank , which factors user behavior and trust into link weights. Many SEOs are scared to raise the number of links on every page, but when keeping PageRank and CheiRank somewhat in balance, it’s no problem. At G2, we optimized the footer.

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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Articles & Bylines. If your organization works with PR and marketing communications professionals to facilitate third-party byline development, make sure to communicate the value of inbound link acquisition, and provide instructions on how to obtain links in defined third-party publications. Strategic Partnerships.

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Do Social Signals Drive SEO?

Convince & Convert

You just hit hit publish on that great new blog post. All the social media sites NoFollow such links, which acts as an instruction to the search engines to not pass PageRank through those links. The key to using social media to drive SEO is to build it to be your very own PR channel to promote your great content.

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Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

Stumped for new blog post topic ideas? Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. On Twitter, shine the spotlight on your blog.

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The Rules of Link Building - Best of Whiteboard Friday

Moz

Let's say this article publishes about how awesome SEO companies are and they mention Moz, and they don't link to us. Reporters will notify you of any questions or information they're seeking for an article via this email service. So not only is it just good general PR, but it's a great opportunity for you to get a link.

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What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post

Hubspot

On January 20, Google''s Matt Cutts blogged about " The decay and fall of guest blogging for SEO." If anyone is using guest blogging as their primary way to gain inbound links, they''re abusing the system. "If If you’re doing a lot of guest blogging," he noted, "then you''re hanging out with really bad company.

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Link Velocity: How to Use Link Velocity to Your Advantage in SEO

seo.co

PageRank is a number assigned to pages by Google that essentially tells us how important they are within the entire index. We’re all familiar with this concept because of browser toolbars that assign web pages a PR value, generally ranging from 0 to 10+ (for sites like Wikipedia). Linking Out. The velocity really matters.