Vidyard

NOVEMBER 28, 2014

There’s a reason that “actionable insights” is such an overused, buzz phrase: because data that measures the past with no insight into what to do in the future is as good to us marketers as that dusty sock that’s been underneath your bed for the last 6 months. So … use that data! Yah, there’s no point.

Analytics 50

Analytics Video Marketing Campaigns Lead Scoring 50

Vidyard

JULY 21, 2014

They drive the demand for better workflows for sharing video content as well as deeper functionality, analytics and ROI. Measuring video performance in real time is just as effortless, with access to views, click through rates, attention spans and geography. Marketers know that video content and social media are a perfect match.

Marketing Automation Services 51

Marketing Automation Services Analytics Social Marketing Video Marketing 51

Vidyard

JULY 21, 2014

They drive the demand for better workflows for sharing video content as well as deeper functionality, analytics and ROI. Measuring video performance in real time is just as effortless, with access to views, click through rates, attention spans and geography. Marketers know that video content and social media are a perfect match.

Marketing Automation Services 50

Marketing Automation Services Analytics Social Marketing Video Marketing 50

Vidyard

MARCH 5, 2021

With that growth comes the need to organize, track, and measure your video investments’ effectiveness, which means the time has come to evaluate an online video platform built for business. An online video platform can be used to host videos and measure their impact. Tracking is all about analytics. Learn More.

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

Vidyard

JULY 31, 2018

Broadly, there are two types of marketing measurement strategies: The kind LinkedIn personalities evangelize and that everyone knows they should use, and the kind marketers actually have time for. Demand Gen Report conducted a study on the state of marketing measurement. How marketers rate their measurement skills: 2.

Top of Funnel 82

Top of Funnel Multi-Touch Attribution Account Based Marketing Planning 82

Vidyard

SEPTEMBER 22, 2020

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. About Vidyard. Thousands of businesses and millions of people around the world rely on Vidyard for their video needs. . Media Contact.

Marketing Automation Services 88

Marketing Automation Services CMS Development Hubspot Video Marketing 88

Vidyard

NOVEMBER 16, 2021

IDC White Paper, sponsored by Salesforce, “The Salesforce Economic Impact,” doc #US48214821, September 20, 2021 About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Salesforce.com 93

Salesforce.com Business Digital Transformation Advertising Agencies 93

Vidyard

FEBRUARY 12, 2020

Not only do employees struggle to find the videos they need, but internal communications teams have no way to measure if their content is effective. Even if employees are able to locate internal communications videos, without effective analytics, you have no way of measuring the impact. Vidyard makes video simple.

Video Marketing 158

Video Marketing Work Management Marketing Management Training 158

Vidyard

AUGUST 4, 2021

Dr. Simon used various neuroscience and biometric tools to measure responses. More Information: For more information and to download the full study, please visit vidyard.com About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Studies 116

Studies Video Marketing Eye-Tracking Press 116

Vidyard

DECEMBER 10, 2020

Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes. Runners-Up: The Knot Worldwide, Tech Data. About Vidyard.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Vidyard

MARCH 23, 2021

Whether you’ve just stepped onto the scene, or you’ve been using videos for ages, you need a road map outlining what it’s all for, where you’re going, and how you’ll measure success. The trick to making your videos count is to build purposeful, measurable strategy rather than random bursts of video excitement.

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Vidyard

DECEMBER 23, 2020

Both platforms allow you to upload videos, measure views, and create playlists. Vidyard is a video marketing platform that helps both B2B and consumer businesses drive and measure pipeline and revenue all within the platform. Audiences on each platform are different, so it’s best to note what each platform can offer and go from there.

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Vidyard

SEPTEMBER 14, 2021

Video Analytics and Integrations 4.3 Video Analytics and Integrations Video analytics give you real-time insight into views and engagement to know whether your videos are hitting the mark with clients. In 2020, 73% of companies reported using some form of video analytics. Ditch the (Old) Script 3.2 Do the Research 3.3

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Vidyard

OCTOBER 26, 2021

About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Top of Funnel 100

Top of Funnel Generation Media Digital Marketing Funnels 100

Vidyard

SEPTEMBER 22, 2020

In addition to more powerful video analytics and new ways to tie video content to customer engagement, HubSpot’s refreshed drag-and-drop CMS makes it easy to embed and customize videos on website pages, landing pages, and email marketing campaigns.

Marketing Automation Services 65

Marketing Automation Services CMS Development Hubspot Video Marketing 65

Vidyard

NOVEMBER 16, 2021

IDC White Paper, sponsored by Salesforce, “The Salesforce Economic Impact,” doc #US48214821, September 20, 2021 About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Salesforce.com 65

Salesforce.com Business Digital Transformation Advertising Agencies 65

Vidyard

MAY 5, 2017

Whether you’ve just stepped into the scene, or you’ve been using videos for ages, you need a road map outlining what it’s all for, where you’re going, and how you’ll measure success. Determine how you’ll measure performance. You’ll learn: How to budget for your next video project.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Vidyard

MARCH 5, 2021

With that growth comes the need to organize, track, and measure your video investments’ effectiveness, which means the time has come to evaluate an online video platform built for business. What’s the point of making content without being able to identify your viewers and measure the impact of video on your business?

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65

Vidyard

DECEMBER 14, 2020

There is a strong relationship between measurement and satisfaction with video: Brands that use intermediate or advanced video content effectiveness measures report the highest levels of satisfaction with video. Making the Most Out of Your Video Investment. About Vidyard.

Distribution 66

Distribution Video Marketing Customer Satisfaction Business 66

Vidyard

DECEMBER 14, 2020

There is a strong relationship between measurement and satisfaction with video: Brands that use intermediate or advanced video content effectiveness measures report the highest levels of satisfaction with video.

Distribution 65

Distribution Video Marketing Customer Satisfaction Business 65

Vidyard

OCTOBER 17, 2018

Our own Cailin Radcliffe, Director of Analytics and Strategy, and Maile Johnson, Director of Demand Generation at LeanData, got together to dig into attribution. Multi-touch attribution is a model for measuring marketing touches along the entire customer journey. aria-describedby="tt">webinar all about marketing attribution models.

Multi-Touch Attribution 110

Multi-Touch Attribution Marketing Attribution Top of Funnel Multi-Channel 110

Vidyard

SEPTEMBER 22, 2021

About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

Vidyard

MARCH 13, 2019

How will you measure success (beyond views)? The platform’s ability to measure the success of a video with advanced analytics and the integration with marketing and sales tools goes a long way when proving the ROI of your video strategy. What is the purpose of the video? What do you want it to achieve?

Top of Funnel 138

Top of Funnel Organization Video Marketing Webinar Metrics 138

Vidyard

JUNE 25, 2020

Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences. About Vidyard.

Work Management 124

Work Management Video Marketing Barriers Marketing Management 124

Vidyard

MARCH 23, 2021

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Trends. The top challenge identified by businesses of all sizes is measuring video impact. In 2020, 73% of companies reported that they’re using some form of video analytics.

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Vidyard

DECEMBER 10, 2020

Explore the 2020 winners by category below: Video Marketing Awards Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes.

Video Marketing 65

Video Marketing Business Paid Search Agency Advertising Agencies 65

Vidyard

AUGUST 15, 2017

In Developing a Video Strategy , we explore how to develop a plan for video content creation, distribution and measurement that aligns with your business goals. Tracking and Measuring Video Performance. Yet most companies are still taking a reactive approach to video production instead of a proactive approach to a video strategy.

Top of Funnel 73

Top of Funnel Video Marketing Planning B2B Thought Leadership 73

Vidyard

JUNE 30, 2021

and mediaonegroup.com About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences. Learn more about our work, our culture and our vision at mediaonecreative.ca

Video Marketing 65

Video Marketing Paid Search Agency Business Advertising Agencies 65

Vidyard

DECEMBER 19, 2017

They feel intimidated by video production , are unsure how to use videos they’ve already created, struggle to make engaging content that captures their viewer’s attention, and aren’t sure how to measure the success of their videos.

Webinar Metrics 118

Webinar Metrics Video Marketing B2B Marketing Multi-Touch Attribution 118

Vidyard

OCTOBER 27, 2019

Video Analytics and Video Marketing ROI What is Video Marketing? How will you measure the performance of your videos? Get It Free Video Analytics and Video Marketing ROI In 2020, 73% of companies reported using some form of video analytics to measure the effectiveness of their video content. Video SEO 8.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

OCTOBER 27, 2019

Video Analytics and Video Marketing ROI. How will you measure the performance of your videos? Video Analytics and Video Marketing ROI. In 2018, 85% of companies reported using some form of video analytics and the number of organizations leveraging intermediate or advanced analytics is on the rise. Video SEO 7.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

DECEMBER 1, 2020

Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences. About Vidyard.

Video Marketing 77

Video Marketing Mobile Marketing Press Demand 77

Vidyard

AUGUST 24, 2017

From thinking of what story you’re aiming to tell to strategy and optimization of your video content, producing killer video content and video analytics. Understand Performance with Video Analytics. Getting started with video can be daunting. You’ve even integrated with your marketing automation platform to track viewers.

Video Marketing 54

Video Marketing Planning Marketing Automation Services Advertising Agencies 54

Vidyard

AUGUST 31, 2020

Designed to put the power of video into the hands of every business user while aligning to the security needs of the organization, Vidyard sets a new benchmark for business-grade video hosting, creation, sharing, and measurement while remaining available for free , for everyone. About Vidyard.

Video Marketing 67

Video Marketing Demand Tools Business 67

Vidyard

OCTOBER 26, 2021

About Vidyard Vidyard helps businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and measurable video experiences.

Top of Funnel 50

Top of Funnel Generation Media Digital Marketing Funnels 50

Vidyard

OCTOBER 10, 2017

The team didn’t measure deeper analytics. Despite the fact that videos are linear and can track user behavior in a uniquely insightful way , not all companies are using a video analytics platform. Then, use storytelling techniques to make sure that the excitement comes across. The video was too long.

Video Marketing 102

Video Marketing De-duplication Budget Programs Advertising Agencies 102

Vidyard

OCTOBER 30, 2017

See how you can cut through the flesh…I mean, the noise…with creative and educational videos (like this one), and how to use interactive content and video analytics to turn your viewers into victims…ahem, customers. How to track and measure video performance and pipeline attribution. Happy Videoween!!

Demand 63

Demand Account Based Marketing Video Marketing Generation 63