Hubspot

OCTOBER 16, 2019

In today's world, PR and marketing overlap and intertwine, making it necessary to work together. You might have questions about how your marketing team and a PR agency can work together like, "What will a PR firm do?" While the duties of public relations and marketing can overlap, the two serve different functions.

PR 95

PR Paid Search Agency Advertising Agencies Ad Agencies 95

Hubspot

SEPTEMBER 13, 2012

At least, that's how a lot of marketers feel. In fact, the affair between marketers and their data is often somewhat of a love-hate relationship. Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. So be empowered, marketers!

Work Management 28

Work Management Marketing Management Planning Clickthrough 28

Buzz Marketing for Technology

JUNE 27, 2008

While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. I work with Bonasources Wild Apricot marketing team. Facebook Applications for Your Non-Profit Page. How to Set Up a Non-Profit Facebook Page. E-mail marketing.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Social Media Marketing Dictionary: 101 Terms to Know. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. Why is online reputation management so important? How does social media relate to SEO?

Social Media 20

Social Media Optimization Digg Web 2.0 20

Scoop.it

MARCH 25, 2021

Internal content distribution to your coworkers is essential for several reasons, including: Building up your company’s market intelligence. Embed topics to your internal wiki, Microsoft Sharepoint, and other CMS solutions. Internal company wiki or knowledge base. Adding UTM parameters to track your campaign analytics.

Distribution 81

Distribution Wiki CMS Development Curation 81

Webbiquity

FEBRUARY 21, 2011

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. How can you grow the size of your email marketing list?

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Do a full audit that determines your best sources of leads, traffic, and page views.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Biznology

JANUARY 13, 2015

Before you start going through the five stages of grief (denial, anger, bargaining, depression, acceptance), please learn a little bit more about what you’re doing wrong with your search engine marketing strategy before Google thwacks you on the nose. You’ve a Chequered Past. He has created a real mess, over time.

Paid Search Agency 80

Paid Search Agency CMS Development Industry CMS Marketing Analytics Tools 80

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Biznology

MAY 17, 2012

The look and feel of a Google Search or a Facebook is dead simple and somewhat inelegant, but is very efficient. You have no shortage of good content in your enterprise systems: email, SharePoint, intranet, corporate wikis and local drives. Fedex and Walmart would laugh at us if we moved physical products the way we move information.

Peer-to-peer 80

Peer-to-peer Business Wiki Enterprise Management 80

Marketing Insider Group

SEPTEMBER 14, 2021

The Content Marketing Gurus. Content Marketing Institute – CMI is a treasure trove for content marketing related data and statistics. Their published reports cover all facets of content marketing (ex: their first few listed reports include B2C, manufacturing, technology, B2B, enterprise, and small business).

Case Studies 351

Case Studies Content Case Study Statistics 351

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

DivvyHQ

OCTOBER 16, 2017

If you had to guess, how would rate an average marketing team when it comes to content planning? Today’s video interview features Amanda Todorovich ; an award-winning marketing leader and Director of Content Marketing at Cleveland Clinic. How do you truly future-proof your content marketing efforts? Not great, huh?

Planning 74

Planning Video Marketing Top of Funnel Content 74

B2B Marketing Zone Posts

DECEMBER 1, 2010

Really great content around B2B Marketing again this month. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Facebook Insights. Google Analytics. They have less.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Savvy

SEPTEMBER 17, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. Replicate the approach using your own market segment, competitors and marketing partners. Facebook: 300 million active users, 122 million visits/day. Wikis: developerWorks.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

Hubspot

SEPTEMBER 21, 2012

But if you're a multi-tasking marketer -- creating email campaigns, building landing pages, managing a staff, tweaking your PPC budget, designing calls-to-action -- content creation has likely been elevated from a royal pain to a practical impossibility. 17 Sources of Quick Marketing Content That Are Right Under Your Nose.

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

Webbiquity

FEBRUARY 16, 2017

Effective digital marketing is a team sport. It requires collaboration between skilled writers, graphic designers, content strategists, SEO experts, PR professionals, social media specialists, and marketing analysts. Showcase reviews: Oktopost, Marketing Insider Group, Robbie Richards. 1) JIRA Software. 5) MindNode.

Enterprise Management 230

Enterprise Management Marketing Automation Services Work Management Marketing Management 230

Webbiquity

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Social media has dramatically altered the buying process as well as marketing practices.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Hubspot

FEBRUARY 6, 2017

Built to integrate with existing platforms -- usually those used for messaging -- many of them now automate tasks for which marketers have long lamented the time-consuming nature. We developed a directory of those that have been proven to be some of the most helpful to marketers. Bots are becoming increasingly popular in this realm.

Marketing AI 28

Marketing AI Product Work Management Marketing Management 28

Convert

MAY 9, 2023

and the myriad conferences and blogs in our space, it’s not uncommon to incorporate experimentation into product and marketing teams anymore. I tell content marketers the same thing: you’ve got to prove your case and build a vision together. Facebook had a mantra: “Move fast and break things.”

Buy 64

Buy Lead Ranking Budget Programs Tips 64

Buzz Marketing for Technology

JUNE 28, 2008

Like wikis and collaborative writing â?? Valuations (markets, Blogshares) New types of knowledge yet to be discovered Slide 38: Knowledge is like recognition Learning is like perception the acquisition of new patterns of connectivity through experience Hume Slide 39: Pattern Recognitionâ? Facebook App. re in the network?

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100

Unbounce

OCTOBER 1, 2018

Conversion optimization (CRO) is one of the most impactful things you can do as a marketer. But without a cursory understanding of conversion optimization—including research, data-driven hypotheses, a/b tests, and analytical capabilities— you risk making decisions for your website traffic using only gut feel.

Optimization 96

Optimization Conversion Multivariate analysis Tips 96