Industrial Marketing Today

AUGUST 3, 2010

To add a new twist to a thorny problem, I read a very interesting quote from Avinash Kaushik, the man who literally wrote the book on Web Analytics 2.0 , he said, “Engagement is not a metric, it’s an excuse.” The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A new product launch.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Industrial Marketing Today

OCTOBER 2, 2010

Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Online Marketing Institute

DECEMBER 23, 2010

Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. In addition, they have a dedicated YouTube Channel for Kodak B2B. Are you a Search Engine Watch Member? | What is a reasonable conversion expectation from click to form fi.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Eventbrite is free if your event is free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Valasys

SEPTEMBER 4, 2019

The importance of social media as effective referral channels for lead generation & nurturing have been undervalued by the marketers for a long while, particularly due to the fact that the conventional analytical method has neglected to align social media metrics with the Key Performance Indicators (KPIs) of the businesses.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Hubspot

MARCH 20, 2012

Blog RSS Feed. There's a very simple way to populate your LinkedIn company page with your business' content, and it's called your blog's RSS feed. If you're going to add your blog's RSS feed to your page, just be sure you're regularly updating your blog with content. News Module. Company Status Updates. Recommendations.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Marketing Insider Group

MARCH 7, 2021

You can also add RSS feeds to get content from the websites you regularly visit. Like Hootsuite, the platform also offers social media analytics tools to help you measure and report on your performance. Spredfast is another social marketing and engagement platform for scheduling and sharing content, social listening and analytics.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Online Marketing Institute

MAY 26, 2010

YouTube and video sites More than just a fun place to see kids hurt themselves on bikes or watch cute pet tricks, YouTube is now a key tool in any marketing campaign. There are many more such as monitoring tools and more defined analytics. Privacy Policy | Search | FAQ | Contact Us | Store | RSS | Widgets | Site Map.

Social Media 40

Social Media Advertising Channels Media Blogger 40

Online Marketing Institute

DECEMBER 23, 2010

Using the power of website analytics can help make that search a little easier. Let’s walk through an example of using web analytics data to identify important topics, helping to create valuable assets in exchange for your prospects’ contact information. Here are two important web analytics reports I recommend focusing on: 1.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Single Grain

MAY 24, 2021

Optimize Your RSS Feed. Top Tools for Audio SEO and Podcast Analytics. Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. 8) Optimize Your RSS Feed. A podcast RSS feed helps push your audio content out to your listeners. > <rss version=”2.0″

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Workflow-oriented, highly detailed behavioral data, analytical queries. Analytics and Dashboards. Triggered Email (Real-Time) Triggered email is the ability to listen for specific customer behaviors and events and respond with an appropriate real-time email. Architecture. Database-oriented, transactional queries. Call Logging.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JUNE 23, 2010

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Blog - Blog is a word that was created from two words: “web log” Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Attendify

OCTOBER 23, 2019

In our continuing quest to pester event experts about where technology is taking the industry, we tracked down Keith Johnston , managing partner of i3 Events and publisher of the PlannerWire blog. Why is technology such a big consideration for today’s event professional? Build your dream event tech stack.

Features 44

Features Marketing AI Marketing Automation Services Budget Programs 44

Online Marketing Institute

DECEMBER 23, 2010

There are no guarantees that your industry will have this same behavior, so make sure to observe what happens in a typical month, and do you balloon experiment with an analytical mindset. Contact | Members Info | RSS Feeds | Email Subscriptions | Privacy | Advertise | About © 2010 Third Door Media, Inc. All rights reserved.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Buffer

MAY 13, 2019

Maybe YouTube? Typically, the “biggest” social networks that come to mind are the ones that are top of mind for all of us: Facebook, YouTube, and Instagram, which have billions of users. Some brands organize their songs around themes , whether it’s a certain mood or feeling or perhaps a trending topic or event. Maybe Reddit?

Paid Content 75

Paid Content Brand Identity Branding Mobile Advertising 75

Webbiquity

FEBRUARY 2, 2017

A full-featured email service provider with capabilities for building auto-responder sequences, campaigns, newsletters, customized sign-up forms, RSS to email, HTML templates with drag-and-drop editing, and email marketing tracking—all with high deliverability. From using it in blogs, to BombBomb video emails, to posting on YouTube.

Marketing Automation Services 100

Marketing Automation Services Email Marketing Enterprise Management Tools 100

Convince & Convert

JUNE 21, 2013

The RSS feed is: [link]. The lead time allows them to cover red carpet events and interviews. Primarily, they use Facebook and Twitter, but they also have a daily movie talk show on YouTube that gets a lot of hits. via Topsy Analytics. From Cision , a free online content marketing kit. Listen Now . Tweetable Moments.

Paid Search Agency 120

Paid Search Agency Advertising Agencies Mobile Advertising Social Media 120

Online Marketing Institute

SEPTEMBER 9, 2018

From there, podcatchers (think podcast directories) pick up and syndicate your podcasts for free via RSS feeds. Consider archiving your podcasts for free via YouTube. Beyond saving monthly hosting fees for old podcast episodes, YouTube offers an opportunity to reach a global audience (and is the second largest search engine by volume).

Marketing Budget 52

Marketing Budget Work Management Ad Frequency Webinar Metrics 52

Hubspot

JULY 29, 2018

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In Blogs are usually maintained by an individual or a business with regular entries of content on a specific topic, descriptions of events, or other resources such as graphics or video.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Online Marketing Institute

JUNE 15, 2009

Expo Microblogging Digital Asset Optimization Lets Get Social: FriendFeed Twitter Delicious StumbleUpon Facebook LinkedIn Flickr YouTube Slideshare Most Popular Posts Related Posts Blogger Relations 101 Public Relations Spam and the Bad Pitch Search Marketing News Blog No Blog?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

MARCH 18, 2016

If you want to pull in blog articles, you can do it via an RSS feed. So if you’re already blogging, you’re using WordPress or Drupal or Joomla, you give us the RSS feed and we can pull in those articles. Like, “Hey, here’s photos of an event.” And to do that, it’s dead simple, right?

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Hope that helps!

Social Media 155

Social Media Media Paid Content Work Management 155

Webbiquity

OCTOBER 5, 2010

Steve Goldner lays out a strategy for using Twitter in conjunction with other social media tools like blogs, YouTube and Flickr to optimize your social media marketing success. Twitter stats and analytics tools – top 10 by Social Media Today. 9 Twitter Apps Worth Another Look by Web Analytics World.

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

DECEMBER 23, 2010

Real-Time Activity Stream 4 Steps to B2B SEO Accountability Ryan DeShazer | May 4, 2010 | 0 Comments Tweet Though measurement and analytics tools have evolved to a new level of robustness and utility, many (if not most) B2B SEO initiatives are still judged by one primary KPI : rankings. Are you a Search Engine Watch Member? |

SEO 40

SEO SEM Paid Search Agency B2B 40

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Sprout Social

JULY 26, 2019

YT – YouTube. GA – Google Analytics. RSS – Really simple syndication or rich site summary. When you make a public announcement on Facebook about a live event such as a new relationship, a change of job, etc. First, let’s start with the common acronyms related to specific social media networks and work our way up.

Social Media 112

Social Media Cost Per Thousand Work Management Media 112

Webbiquity

JANUARY 31, 2011

20 ways to increase the number of your followers on Twitter by Web SEO Analytics. Debbie Hemley provides a highly creative A-Z list of practical tips for maximizing the business impact of your tweets, from Answers and Behind-the-Scenes info to utilizing YouTube and a Zippy Writing Style. Twitter Tools.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

FEBRUARY 21, 2017

Ideal for live blogs, breaking events, and conferences. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Curata features powerful analytics that measures performance and sales pipeline impact.” — SnapApp. 1) Storify. Google Review Count: 350.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Webbiquity

MARCH 21, 2012

Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing.

Linkedin 100

Linkedin Tactics Tips Best Practices 100

Hubspot

MARCH 30, 2015

For example, I own one Arc’teryx jacket, but I follow them on YouTube, get their emails, and follow their feed on Twitter. Feedly is a supercharged RSS Feed and an ideal replacement to those who loved Google Reader. Now companies have started using Storify to broadcast the goings-on at events, Q&As, and product launches.

Curation 28

Curation Enterprise Management Work Management Tools 28

B2B Marketing Savvy

SEPTEMBER 17, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. YouTube: 85 million video views/day. YouTube Channel: 400+ videos posted •LinkedIn: Yes. YouTube: Company account with product demos •LinkedIn: Yes.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

Convince & Convert

SEPTEMBER 21, 2010

Meanwhile, however, I do very much like Facebook Lite , which strips down a lot of the shiny distractions, and gives you a threaded News Feed, birthdays, and events – and that’s about it. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink).

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

DECEMBER 23, 2010

Review of site analytics of the blogs indicated many different URLs for the same content. SMX events deliver the most comprehensive educational and networking experiences - whether youre just starting in search marketing or youre a seasoned expert. Become a premium member today and receive: Express commenting privileges & photo.

SEO 40

SEO Webcast B2B De-duplication 40

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Although I'd be looking at my YouTube and Facebook search optimization right about now, too.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167