Valasys

JULY 15, 2019

Optimized landing pages have a direct correlation with improved users’ experience (UX) which ultimately drives the marketers towards their ultimate goal of Conversion Rate Optimization (CRO). As stated by Oli Gardner, Co-founder of Unbounce, in an article: “Your landing pages aren’t Wikipedia. Avoiding Keyword Cannibalization: .

Landing Pages 56

Landing Pages Optimization Practices Marketing AI 56

Paul Gillin

JUNE 24, 2010

If you can isolate variables, establish correlations and apply a little creativity, it’s remarkable what you can do. According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” History and Correlation. Defining ROI.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Adobe Experience Cloud Blog

JUNE 16, 2016

Whether you’re ready for it or not, social media is becoming the Wikipedia for your buyers, where they can find information about your brand from their peers. These platforms allow you to monitor for brand mentions, hashtags, keywords, or phrases. With social listening, you’ll also be able to identify influencers and advocates.

Social Media 48

Social Media Ideal Customer Profiles Media Marketing Automation Services 48

Directive Agency

MAY 9, 2017

Build single keyword ad groups. I am not referring to “Big Data” or saying that you need to spend 30 hours building “dashboards” Instead, I am advocating for great keyword research to understand the needs of your audience as it pertains to the product or service you provide. Keyword research. Time of day.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

QuanticMind

JUNE 6, 2019

Whether by eliminating waste and cutting costs where they aren’t leading to revenue or conversions, or (of course) investing more on the keywords, segments, and topics that have better results. Plus you can collect browsing behavior and seemingly unrelated data on the sidelines that ultimately may correlate to some future value.

Paid Search Agency 40

Paid Search Agency Optimization Work Management SEM 40

seo.co

OCTOBER 4, 2020

Optimize your domain with target keywords. Your first job is to optimize your domain name with keywords you intend to target. Including one or more of these keywords in your domain name can be helpful in boosting your search rankings, as you’ll get added relevance for related queries. Optimize for local keywords.

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111

Parse.ly

SEPTEMBER 24, 2018

has measured online attention through our market-leading real-time and historical analytics dashboard, Parse.ly Thanks to the our newfound understanding of the content itself via advanced natural language processing, we know this not just at the level of platforms, but even at the level of detailed topics, keywords, and real-world events.

Lead Ranking 70

Lead Ranking First-Mover Advantage Wikipedia Internet Marketing 70