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How Web Analytics Can Help You Improve Content Marketing

Marketing Insider Group

If web analytics aren’t integrated into every part of your content marketing strategy, the answer is no. Google Analytics and other web analytics platforms provide so much data that it can be overwhelming to navigate. You can target your content more effectively by using web analytics to understand your audience.

Analytics 265
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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

SEO 190
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Three Questions to Answer for Successful B2B Blogging and Content Marketing

Launch Marketing

Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. Standing out and gaining readership can go a long way in generating awareness, traffic and overall leads to your website or wherever your blog may be featured on. Let’s talk!

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How to Develop a Content Marketing Strategy for Your SaaS

accelerate agency

There’s hardly a more effective way of boosting the traffic a website receives than with good content marketing. Creating and sharing high-quality content is vital for any business. Effective content marketing helps establish your brand as an authority in your field. Creating content for the sake of it is no good.

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How to Develop a Content Marketing Strategy for Your SaaS

accelerate agency

There’s hardly a more effective way of boosting the traffic a website receives than with good content marketing. Creating and sharing high-quality content is vital for any business. Effective content marketing helps establish your brand as an authority in your field. Creating content for the sake of it is no good.

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Topics Vs. Keywords: A ClearVoice Comparison

ClearVoice

Topics Improve audience understanding through market research, social media listening, and analytics. Target short- and long-tail keywords to gain higher market share. Topics Plan content that explores various angles within each topic cluster. Find a balance between trending and evergreen topics.

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How Brands Are Using Influencer Marketing to Improve Their SEO

Scoop.it

For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target. However, if you partner with influencers, you can use their social channels and blogs to target the same long-tail keywords. Not a bad payback after approximately three weeks!”

SEO 85