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The Truth About Guest Posting

RebelMouse

Creating quality backlinks is still an important part of any SEO strategy. Even though Google began deprioritizing guest blogging in 2014, a recent poll on Twitter found that it’s still popular digital strategy: u201cDo you guest post for SEO reasons?u201d What Is Google’s Official Stance on Guest Posting?

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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content. Matt has an interesting perspective on SEO because unlike even the most popular industry leading search marketers, he doesn’t have to speculate on new algorithm updates –he works with the people that create them.

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Last week we wrote a best practice guideline for a client, on how to acquire quality links in today’s SEO environment. What About Advertorials? Advertorials (IMPORTANT). What are Advertorials? In 2014, the question on the impact of Facebook and Twitter activity was asked and answered again, in a different manner.

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Kindness opens many doors online

Biznology

Yes, SEO has jumped on the bandwagon and turned an art form into the sullied commodification of money for “ DoFollow ” keyword text links. They’ve been used for the links, they’ve been used for the advertorial, and they’ve even done things with the promise of working together in the future. Reddit, right

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How to Create Cross-Channel Campaigns: 5 Do’s, 5 Don’ts, 3 Examples

ClearVoice

And those who like short-and-quick emails aren’t likely to spend hours flipping through an SEO-optimized blog. The campaign leveraged influencer partnerships paid media — including a YouTube advertorial that garnered 1.6M Twitter’s #BlackLivesMatter campaign.

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What Is Off-Page Optimization?

ClearVoice

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. An off-page SEO strategy could involve connecting with influencers who bring attention to your site. What is off-page optimization?

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How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Just be sure that you''re covering all of your SEO-bases when having your content syndicated. Advertorials (Sponsored Content). Popularized by Forbes , online advertorials are beginning to crop up all over the Internet. Here is an example of how one website features advertorial content.: Native Social. Native Newsletters.