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Enhance: Enriching Your CRM for Deeper Customer Insights

Zoominfo

The integration often requires API calls that match records based on key identifiers like email addresses or company names, assuring the information added is precise and relevant. The technical details Adding data not currently in your database takes APIs or import tools that integrate with your CRM.

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings

chiefmartech

First, we created a bar chart of all the martech categories and the frequency by which products in those categories appear in the database of martech stacks that Frans has collected over the past several years. G2 provided data about the ratings for many of these products. Martech Product Ratings: Patterns & Hypotheses.

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Email Marketing is Far From Dead…Here’s Why

Heinz Marketing

While some emails might feel like spam, they aren’t usually classified that way, technically. . This can result in high unsubscribe numbers that could leave marketers wondering if email is really a wise place to be spending time and resources ($$$). By Michelle Voznyuk , Marketing Consultant at Heinz Marketing. We all get it.

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Important Questions to Ask Before Hiring Digital Advertising Companies

Digilant

Relying on digital advertising companies , not only frees up the company’s resources internally but also opens up the door to a team of digital media buying experts who understand the ins and outs of a complex and ever-changing industry. How do you classify yourself? . What cross-device technology do you implement? connected devices.