Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Consumer Goods.

Twitter 98

Twitter Best Practices A/B testing Social Media 98

SocialPilot

FEBRUARY 12, 2024

Twitter is one of the best online communication tools available today. Thankfully, Twitter’s advanced search can, and that’s important if you want to know how to search Twitter like a pro. Let’s help you understand how you can master Twitter’s advanced search. Where Is Twitter Advanced Search Located on the App?

Twitter 55

Twitter Paid Search Agency Keywords Search Marketing 55

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Let’s dig deep to understand more about these video marketing trends of 2019 and how you can leverage them to drive traffic, engagement, and conversions.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Contently

JANUARY 22, 2021

That’s why social impact storytelling was one of the top content trends I presented in our State of Content Marketing 2021 trends webinar (which you can get on-demand here.). The post Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend appeared first on Contently. I can’t wait to see it.

Storytelling 218

Storytelling Trends Ethics Content 218

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues. Is it working?

Twitter 152

Twitter Marketing Strategy Marketing & Strategy Planning 152

Sprout Social

DECEMBER 9, 2020

But even amid the panic and the uncertainty, people found new ways to connect with each other through social media trends. In particular, food trends like dalgona coffee and homemade sourdough bread brought people all over the world together. Soon, brands joined in on these trends too.

Trends 120

Trends Social Media Analysis Creativity 120

Marketing Insider Group

DECEMBER 8, 2021

This is not another prediction piece boasting the top 99 content marketing trends to look out for in 2022. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. Don’t worry.

Enterprise Management 299

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 299

Marketing Insider Group

JANUARY 24, 2023

This is not another prediction piece boasting the top content marketing trends to look out for this year. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. Don’t worry.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Marketing Insider Group

JANUARY 21, 2022

Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. Even worse, it’s easy for your posts to be buried in a flurry of updates, announcements, and news—unless they go viral. Keep up and remain relevant by regularly researching hashtag trends within your and your customers’ industries.

Social Media 304

Social Media Organization Media B2B 304

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Product reviews, recommendations, and social media sharing could all become incentivized activities. Learn More: Mobile Games Are Facing Regulation.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Adobe Experience Cloud Blog

OCTOBER 11, 2017

A typical day in the life of a content marketer is somewhat like this: get into work, log in, grab a cup of coffee and, on a good day, get straight down to business to create top trending content that grabs thousands of eyeballs. More importantly, how do you ride the wave of a top trending topic before it starts trending?

Trends 134

Trends Content Thought Leadership Viral Marketing 134

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Are you ready? Let’s begin!

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Hubspot

JANUARY 5, 2021

And what are some trends to look for in 2021? For instance, a short-form video on Twitter can be up to 2:20 minutes. Aside from length, one thing that set short-form videos apart is the trend culture. Short-Form Video Trends to Look Out For. So, how can you leverage short-form content to grow your business?

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Top Rank Marketing

DECEMBER 20, 2023

Over 450 million active users is no small number. X/Twitter is only 15-20 minutes, and Facebook is 5-6 hours. Research keyword trends and topics. As a Pinterest advertiser, you can sponsor trend packages on specific boards. Your team can also jump on a potential trend and look to rank. Surprised I’m asking?

Paid Content 119

Paid Content Search Marketing Promotion Advertising Agencies 119

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. LinkedIn is normally activated only when they are looking for a new job. What Employee Personas are there? Description.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Spiralytics

MAY 30, 2024

This level of engagement provides a golden opportunity for marketers and entrepreneurs like you to expand their reach and connect with a highly active online audience. Social networking platforms Social networking platforms like Facebook, X (formerly Twitter), and LinkedIn allow people to connect, share ideas, and build relationships.

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

Sprout Social

MAY 15, 2023

Table of contents: Best all-in-one social listening tool General social listening tools Social listening tools for Twitter Social listening tools for TikTok Free social listening tools Best all-in-one social listening tool Some tools provide deep listening for one specific platform. Meanwhile, some may specialize in certain functions.

Tools 104

Tools Brand Identity Branding Enterprise Management 104

Sprout Social

NOVEMBER 21, 2023

Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Stay on top of industry trends Things are always changing in business.

SWOT 90

SWOT Budget Programs Eye-Tracking Advertising Benchmark 90

Navigate the Channel

JANUARY 17, 2024

In fact, according to Bloomberg, it boasts over 161 million daily active users – more than Twitter, and an average of 9,000 snaps per second. In fact, B2C brands from large corporations to small startups are already actively participating on the Snapchat platform, but B2B have gotten on the bandwagon more slowly.

B2B Marketing 65

B2B Marketing B2B Amazon Social Media 65

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. And don’t forget about social listening.

Social Media 96

Social Media Features Media Curation 96

Sprout Social

JUNE 22, 2021

billion global active users. With billions of active users spanning all ages, Facebook is one platform businesses can’t afford to ignore as part of their digital strategy. billion global active users. Key Stats: 199 million daily active global users. 36% of consumers follow brands on Twitter. Key Stats: Over 2.8

Social Media 111

Social Media Stats Ideal Customer Profiles Media 111

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. Active pinners are also 1.3 whirlpoolusa.

Social Media 111

Social Media Social Marketing Paid Search Agency Media 111

Biznology

JULY 28, 2014

billion active users worldwide, and an increase of 92 percent when it comes to shared content since 2012. Specifically, viral reach has been reined in – frustrating marketers who are seeing a dip in engagement rates with their content. The post Why Twitter just may be the better social marketing choice appeared first on Biznology.

Twitter 80

Twitter Social Marketing Social Networks Viral Marketing 80

Sprout Social

JULY 12, 2022

Although that sounds steep, TikTok has over 1 billion monthly active users , so you shouldn’t have much trouble. Create a viral video. If you want to get verified on TikTok, it helps to go viral. If you want to get verified on TikTok, it helps to go viral. There’s no specific method for going viral.

Tips 95

Tips Viral Marketing Social Media Guidelines 95

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. While the content you publish on TikTok will likely be vastly different, you can still pinpoint some common trends and content types or ideas that you know will perform well. Pay attention to trends.

Multi-Channel 131

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 131

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Trends in sentiment alert you to emerging issues before they become major problems or confirm your changes are working. abercrombie Replying to @sydney? And it’s all yours. Or, seasonality in interest.

Brand Identity 102

Brand Identity Branding Aggregators Marketing Analytics Tools 102

Digilant

JUNE 4, 2024

So, with this historical dominance in the industry, what company can shift this trend and give Google a run for its money? Introducing TikTok: The Search Engine The platform rose to popularity as a social platform used to discover, interact, and post short-form videos (many with the hopes of going viral). With more than 8.5

Google 59

Google Mobile Advertising Paid Search Agency Youtube 59

Sprout Social

OCTOBER 16, 2023

Brand authenticity It’s easy for brands to default to hopping on timely trends and challenges or creating a social-specific brand voice because it aligns with the zeitgeist. Through social media listening , you can get a better understanding of what your target generation(s) are talking about online and the trends that matter to them.

Brand Identity 108

Brand Identity Branding Marketing AI Social Media 108

Webbiquity

AUGUST 2, 2018

They were hired to create socially engaging posts designed to elevate brand reach, skyrocket shareability, and go viral. If it were possible for a marketer to wave a magic wand to make social media content go viral, someone would have figured out how to do it, monetized the solution, and bought a small Croatian island with their profits.

Social Media 144

Social Media Media Marketing Management Allocation 144

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. ad campaigns and creator marketing activations.

B2B Marketing 108

B2B Marketing B2B Enterprise Management Paid Search Agency 108

Adobe Experience Cloud Blog

APRIL 12, 2016

And their user base is at 100 million daily active Snapchatters and growing. Taco Bell celebrated with the launch of the #TacoEmojiEngine on Twitter. But there must be more to this to justify all the time, money, and effort they put into creating this viral campaign, not to mention maintain it. In fact, more than 60% of U.S.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

Hubspot

NOVEMBER 26, 2019

In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Here's one for example of a TikTok post which went viral on Twitter: Now THIS is a tiktok I could watch all day pic.twitter.com/u1dBkH2OAa — ?? Alexandra Daniels ??

Stats 101

Stats Viral Marketing Startups Transparency 101

Circle Studio

MAY 26, 2022

Taking advantage of trending social platforms to engage with your target audience can position you as a more forward-thinking and approachable company and help you reach more people. From January 2021 to April 2021, the average number of 25- to 34-year-old active users grew from 22% to 24%, and those 35+ increased from 19% to 25%.

Social Media 78

Social Media B2B Marketing Social Marketing Marketing Strategy 78

Schubert B2B

JANUARY 2, 2018

Twitter launched 11 years ago, LinkedIn 14 years ago, Facebook 13 years ago — and you know what? Marketers have found their stride on social media, and B2B activity on Twitter, Facebook and other platforms has increased significantly in the past year. Social media has been around for some time now. Augmented Reality.

Social Media 67

Social Media Trends Media B2B 67

ClearVoice

MARCH 31, 2021

If you are active within Instagram direct messages, you may have noticed a new feature that’s available to you. December 2020 — Pinterest reaches 400 million active monthly users. Pinterest reached a significant milestone of 400 million active monthly users, with men, Millennials, and Gen-Z leading its growth.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Sprout Social

AUGUST 11, 2020

From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. But sports teams on social media don’t trend or score engagement by accident. What’s trending in sports and social media right now? As noted earlier, activism and causes are huge for social media in sports.

Social Media 129

Social Media Media Buzz Communities 129