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25 Conversion Rate Optimization Tools that Pros Can’t Ignore

Optinmonster

Plus, OptinMonster has A/B testing that takes the guesswork out of your campaigns. MonsterInsights allows you to easily connect your WordPress site with Google Analytics so you can see all of your analytics data right in your WordPress dashboard. Google Analytics. User Testing. ExactMetrics. Omnicovert.

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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

That’s where split testing, or A/B testing, comes into play. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. In this article, we’ll cover everything related to split testing, sharing insights, and best practices.

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Optimizely Alternatives: A/B Testing Platforms to Consider for 2021

Convert

Take the A/B testing tool Optimizely, a high-priced player in the experimentation world — can you replace it with another SaaS diamond that will fit better into your marketing strategy and budget? Optimizely is the granddaddy of A/B testing. Is this tool supporting the optimization of our testing program? Who is Optimizely?

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

You can pick up ideas for ad creative testing and creation, and it will show you which countries your competitors are advertising in. Google Trends. You can discover new keywords with Google Trends, but that’s not the most interesting thing about it. Google Trends will also show you which terms people use in those states.

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How the Evolution of Google Phrase Match Will Influence the PPC Trends in 2021

Valasys

Google, back in February 2021, announced the updated treatment of phrase match to include the broad match modifier traffic (BMM). Phrase match now will be able to work in Google Ads to improve PPC performance with the help of machine learning algorithms. It’s Not About Keywords Anymore But What They Mean. ” 3.

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Content Marketing KPIs for Your Content Strategy

ClearVoice

You need ones that can help you automate data collection, analysis, and reporting. Here are some KPI tools you may find helpful: Google Analytics. This is a free tool from Google that provides website traffic and engagement metrics such as bounce rate, time on site, and pages per session. A/B testing tools.

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How to Respect Visitor Privacy When Experimenting. A Look into Convert Experiences, Optimizely, VWO & AB Tasty

Convert

In this article, we’re going to showcase a few of these techniques and compare the top A/B testing tools on the market today to see which ones do a better job at respecting visitor privacy. VWO is also a flexible multivariate testing software and has some additional tools like behavioral targeting, heatmaps, usability testing, etc.