Contently

NOVEMBER 22, 2016

But with time, these shops extended their areas of influence to offline campaigns, challenging established industry players in sectors like television. A traditional agency would have gone from TV to the internet to mobile and social,” R/GA CEO Bob Greenberg told Ad Age in 2014. “R/GA

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ClearVoice

JULY 27, 2023

While advertising slogans may have to convey a brand‘s essence, marketers can really aim big with their interpretation of it. Slogan examples Take Miller Beer of the 1950s dubbing their product “ The Champagne of Bottled Beer.” If you heard the tagline on its own, you might think of texting, mobile service, or social media.

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Adobe Experience Cloud Blog

MAY 23, 2014

Indeed, a few Google searches will reveal many examples of their marketing antics over the years – and a barrage of customer complaints. Despite all this, the airline had firmly established itself as a profitable player in European aviation, transporting over 81 million people in 2013. The Marketing U-Turn. And that gets my thumbs up!

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Multi-Channel Cross-Selling Allocation Marketing Automation Services 48

ClearVoice

APRIL 17, 2019

Slogans have never been particularly constrained by the rules of truth in advertising, and thus, though they may need to convey a brand’s essence, they can really aim big with their interpretation of it. is a great example of this. 29 examples of slogans and taglines we love: 1. It expresses your purpose. Make a promise.

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Paid Search Agency Companies Work Management Mobile Advertising 86

Content Standard

JULY 13, 2016

Remember when we used to get news from a newspaper or a local television broadcast? But the rise of social media and mobile devices have shifted this somewhat. Instant Articles offer mobile users content from top publishers that loads up to 10 times faster. Newsy content can go a long way on social media. Going In-House.

Marketing & Strategy 40

Marketing & Strategy Thought Leadership Content Amazon 40

LeadSquared

MAY 20, 2015

To reiterate the fact that a good video (movie, in this case) can get even the laziest of people interested in what you have to say, take a look at what the release of The Great Gatsby movie in 2013 did to the sale of Fitzgerald’s masterpiece. You don’t have access to the same advertising resources as say “British Airways.”.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Hubspot

APRIL 25, 2011

What do you think of when you hear “Mobile Marketing”? It might be difficult to think beyond the two obvious choices: a mobile website and mobile application. However, mobile marketing is much bigger. Here are 10 ways to incorporate mobile technology into your marketing strategy: 1. Mobile Commerce.

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Hubspot

MAY 29, 2014

This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. For those of you without the patience to read the full deck or the full blog post, here are some tweetable stats that might interest you: 1) 20% of consumer time in media is spent on mobile, but only 4% of ad spend is for mobile.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hubspot

SEPTEMBER 26, 2014

Not all advertisements are disruptive and annoying. This week, the CLIO Awards (which awards agencies for creative advertising in package design, print, radio, and television) announced the recipients of the Grand CLIO, giving the highest honors for innovation and excellence in advertising, design, and communications.

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Advertising Agencies Paid Search Agency Campaigns Mobile Advertising 28

Contently

FEBRUARY 1, 2019

Rishad Tobaccowala, chief growth officer at Publicis Groupe, told the crowd at Industry Preview that today’s kids learned the language of the internet from streaming services, social media, and mobile gaming. If you’re selling financial advice to Boomers, for example, Instagram should be low on your list of priorities.

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Ethics Youtube Paid Search Agency Social Media 168

Hubspot

NOVEMBER 7, 2016

And remember, it works in a number of sectors -- at least half of nonprofits, for example, say that a rebrand has increased their revenue. Trader Joe’s doesn’t have an official Facebook, Twitter, or Instagram account, nor will you see television ads. Mobile has seen some interesting developments as of late. Experience.

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Buffer

JANUARY 2, 2019

Brian : Mobile usage and even shorter attention spans will continue to increase the popularity of short-lived content in 2019, especially with Millennials and Generation Z’ers, who thrive on their relationships with brands being authentic and meaningful. Instagram Stories ads, for example, have been around since 2017.

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Social Media Trends Marketing AI Media 111

Sprout Social

SEPTEMBER 22, 2016

For example, in 2013 DiGiorno Pizza live-Tweeted a highly-anticipated Sound of Music live television event with odd and somewhat-related Tweets. — DiGiorno Pizza (@DiGiornoPizza) December 6, 2013. Mobile Footprint: The top used wireless carrier for your audience. TheSoundOfMusicLive.

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Twitter Ideal Customer Profiles Impressions Profiling 91

Hubspot

NOVEMBER 12, 2015

But product placement is everywhere, from the famous Mini Cooper car chase in the 2003 film The Italian Job to the cans of Mountain Dew rewarded to the winning team on CBS's television series, Survivor. And what are the best examples of product placement in movies, television shows, and music videos? How much does it cost?

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Hubspot

MAY 15, 2013

Whether you studied marketing as an undergrad, graduate, or business school student, chances are your studies included classes about branding, marketing strategy, public relations, and the basics of advertising -- all of which are interesting topics and core to the history and relevance of modern marketing. But (isn''t there always a but ?).

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Single Grain

APRIL 28, 2020

This post about the best digital marketing campaigns you can learn from has been updated with fresh examples for 2020. 31 Top Digital Marketing Campaign Examples. 1) Mobile Monkey. Focus on not just getting more people with your advertising, but getting more qualified leads in your contacts. 2) Single Grain. The Lesson.

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Single Grain

JULY 21, 2020

Email services that you commonly use like Gmail and Yahoo are probably the best examples of SaaS companies. SaaS software can be accessed from any desktop computer, laptop, tablet or mobile phone. For example, if you use HubSpot and wish to connect Salesforce to it, it's quite simple. Book My Free SaaS Marketing Consultation.

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