Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

Paid Content 28

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Paul Gillin

JULY 19, 2013

Did you know that e-mail still has a significantly higher conversion rate than any other B2B Web traffic source? Read more and download the full report at “ 2013 Fortune 500 Are Bullish on Social Media.” Sixty-nine percent of the 2013 Fortune 500 use YouTube, an increase of 7% from 2012.

Social Media 50

Social Media Social Networks Statistics Facebook 50

Convince & Convert

NOVEMBER 15, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Erich gives his executives credit because they “all understand we’re not going to be selling a whole lot of cars through social media.”

Paid Search Agency 136

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 136

Content Standard

OCTOBER 2, 2014

Brands are also expanding their use of social tactics. Ninety-eight percent of companies market on at least one social network, and 58 percent plan to expand their efforts in 2014 to a social network that they did not use in 2013.

Social Media 40

Social Media Media Brand Identity Branding 40

Convince & Convert

NOVEMBER 22, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Then the day Oprah announced she was joining Twitter, that same CMO basically said, “Jason, you’re doing social media.”

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Skype Social Media Work Management Storytelling 130

Hubspot

APRIL 30, 2013

At some point or another, we’ve all heard people spout off about the “death” of social media. One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. 18 Brand-Spanking New Social Media Marketing Stats. 1) 27% of total U.S.

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Stats Social Media Social Marketing Media 28

Hubspot

OCTOBER 9, 2015

Did you know that Twitter was launched less than 10 years ago? billion in 2013. And while we can all agree that the concept of sharing content on social media is nothing new, I want to focus on the impact that it can have on customer acquisition. Let’s say that your business has 1,000 followers on Twitter.

Paid Content 28

Paid Content Paid Search Agency Mobile Advertising Ad Exchange 28

Optinmonster

NOVEMBER 27, 2023

The list starts with their top 10 email subject lines of 2020, and they provide open rate data and analysis for each one. This lead magnet includes over 600 of their best subject lines from 2013-2020. BONUS : Check out this case study on how DigitalMarketer boosted conversions with OptinMonster !

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Copywriting Template Work Management Marketing Management 108

Hubspot

SEPTEMBER 30, 2015

Blogging also helps you get discovered via social media. Every time you write a blog post, you're creating content that people can share on social networks -- Twitter, LinkedIn, Facebook, Pinterest -- which helps expose your business to a new audience that may not know you yet. That's okay. Just starting out?

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Is the value of social media marketing for b2c brand overrated? VentureBeat ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

NuSpark Consulting

JANUARY 3, 2015

Ready to reduce form fields so mobile conversions increase? . Increase conversion rates. If your landing pages do not easily explain a problem-solving solution with benefits, you’ll lose conversions. Social Media. Engage and network with prospects online. Social media is social networking.

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Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Convince & Convert

SEPTEMBER 13, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Throughout the month of October, the online conference Social Media Success Summit will be going on. Listen Now . Don’t Forget!

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SME Social Media Skype Paid Search Agency 123

Buffer

JANUARY 2, 2019

Stories and rise of ephemeral content across social networks , which I’m sure we’ll see a lot more of in 2019, is capturing the hearts and minds of audiences everywhere. With more brands competing for people’s attention on social media, ordinary posts just aren’t going to cut it. Rise of social media TV and vertical videos.

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Social Media Trends Marketing AI Media 111

Hubspot

JULY 29, 2018

For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Whether you're still hung up on the difference between a mention and a reply on Twitter or you just want to brush up on your social knowledge, check out the following roundup of social media terms to keep yourself in the know.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

SnapApp

DECEMBER 4, 2017

Takeaway : Social media marketing continues to help content marketers extend the reach and shareability of their content and campaigns, and this will continue next year. . Infographics are liked and shared on social media 3X more than other any other type of content. MassPlanner. . Takeaway : LinkedIn is king in the B2B sphere.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Marketing Insider Group

JANUARY 2, 2015

The Claim: Social media drives customer acquisition. 77% of buyers say they are more likely to buy from a company whose CEO uses social media. 52% of marketers generated a lead from Facebook in 2013. 43% of marketers generated a customer from LinkedIn in 2013. 36% of marketers found a new customer from Twitter this year.

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Outgrow

MARCH 4, 2020

Contests and giveaways have a conversion rate of almost 34% , which is higher than other content types. The creator of the winning chip flavor would win $1 million or 1% of the 2013 net sales of the winning flavor, whichever is greatest. They used Instagram, Facebook and Twitter to promote their campaign.

Examples 52

Examples Outgrow Advertising Agencies Microsite 52

NuSpark Consulting

MARCH 1, 2016

For a couple of years now, B2B marketers have been hearing the “social selling” buzzword, and there are some convincing social media statistics regarding sales through social channels. If your first instinct is to clone the same update on all your social channels with a link to your content, you’ll need a different strategy.

Top of Funnel 100

Top of Funnel Leads Lead Marketing Qualified Leads 100

Hubspot

JANUARY 7, 2015

Get on more social networks, write more blog posts, send more emails, run more reports, generate more sales. Ahh, the famous Oreo tweet during the Super Bowl blackout of 2013. February 4, 2013. 2) Engaging on Social Networks That Aren''t Working. And it can have a big effect on conversion rates.

Marketing Budget Creation 28

Marketing Budget Creation Marketing Budget Planning Paid Search Agency 28

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

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Paid Content Stats Social Media Marketing Budget 100

Webbiquity

AUGUST 5, 2013

What’s the average click-through rate of a link shared on Twitter? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Social Media Facts and Statistics. 93% of marketers use social media for business. State of Search ).

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Statistics Social Media Social Marketing Paid Search Agency 100

Hubspot

OCTOBER 1, 2015

Pictures of the billboard showed up on Twitter, Tumblr, FAIL Blog (in the “Wins” category), and the coveted TechCrunch. The bottom line: With each job-focused landing page it built, Intercom saw a conversion rate of approximately 5 percent. The result: This ad campaign is still paying off. 4) HootSuite. 4) HootSuite.

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Paid Search Agency Paid Content Work Management Marketing Management 28

Hubspot

AUGUST 6, 2014

2) How to Harness Social Networks to Drive Growth - This video will teach you learn how to harness OPNs (other peoples’ networks) to drive demand and growth for your business. 13) Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. 1) What Is Demand Gen?

Stats 28

Stats Demand Resources Demand Generation Agencies 28

Hubspot

JANUARY 22, 2015

As you will learn, this year’s data reveals that marketers who are leveraging visual content are seeing significant increases in their blog traffic, social media engagement, visitor-to-lead conversion rates and inbound customer acquisition results. Tweet this stat! Tweet this stat!

Stats 28

Stats Planning Content Marketing Inbound Marketing 28

Single Grain

APRIL 28, 2020

Every customer has their platform of choice, whether it's getting their content from Twitter, Instagram influencers, Facebook groups, Quora, blogs, email newsletter roundups, podcasts… the list goes on. It has an overall conversion rate of about 14.7%. That’s why we make an omnichannel content strategy a huge priority.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

seo.co

DECEMBER 8, 2020

Not only does your activity in social media improve your search engine rankings, but social media itself can be an excellent way to build your brand, reach new audiences, and drive potential customers. In fact, it will reflect poorly on your company, potentially harming your brand and conversion rates.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Hubspot

MARCH 10, 2016

Website bounce rate: The percentage of people who land on a page on your website and then leave without clicking on anything else or navigating to any other pages on your site. Email bounce rate: The rate at which an email was unable to be delivered to a recipient's inbox. 14) Churn Rate. 22) Conversion Rate.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

SnapApp

DECEMBER 14, 2016

to reach more people on the most popular social network that people spend the most time on. Maximise your presence on Twitter and LinkedIn to harvest relationships. Social Media is only getting bigger. Instead of going after every social network why not find out where your target audience is? Back to top.

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Paid Content B2B Marketing Trends Sales Management 62

Hubspot

DECEMBER 9, 2013

Remember, you don''t have to be on every social network, but you should be on ones that can help grow your business. 3) Want more exposure on Twitter? Okay, so let''s say you''re on social media already. — Ginny Soskey (@gsosk) December 5, 2013. We''re all for social media automation.

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Marketing Automation Services Lead Scoring Lead Ranking Top of Funnel 28