KoMarketing Associates

MAY 1, 2013

According to the research, software marketers are using an average of 14 content marketing tactics, most notably including: Social media (excluding blogs) (93%). According to Content Marketing Institute, software marketers use the following platforms more often than their B2B peers: Twitter (89% vs. 80%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

KoMarketing Associates

JANUARY 2, 2014

MarketingSherpa’s 2012 Lead Generation Benchmark Report indicated that trade shows are one of the most effective lead generation tactics utilized by B2B marketers but are also the most difficult to execute, on account of the time, effort, and expenses involved. Collaborative Blog Post Development. Event/Trade Show Review.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

MarketingSherpa’s 2012 Lead Generation Benchmark Report indicated that trade shows are one of the most effective lead generation tactics utilized by B2B marketers but are also the most difficult to execute, on account of the time, effort, and expenses involved. Collaborative Blog Post Development. Event/Trade Show Review.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

APRIL 11, 2013

BtoB Research, in coordination with Eloqua, surveyed hundreds of online marketing professionals to uncover the core competencies of Modern Marketers. The results of this survey provide insight into how the marketing community views their role and how it needs to evolve in the future. The Definitive Guide to Marketing Automation.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

KoMarketing Associates

JANUARY 9, 2014

A good B2B content marketer should already be aware of this and reference applicable sources with content. This blog post is not meant to infer a B2B marketer should randomly link to credible sites in the hopes that any of the four reasons above would happen. Search Engine Marketing Blog Search Engine Optimization'

SEO 120

SEO Search Engine Marketing Ad Exchange Paid Search Agency 120

KoMarketing Associates

AUGUST 29, 2013

Schema markup is being widely accepted by major online platforms as a method for properly identifying information online and B2B marketers need to consider how they can integrate Schema tagging into content marketing assets being developed. What B2B SEO Professionals Need To Know About Marketing Automation. Final Thoughts.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

KoMarketing Associates

SEPTEMBER 25, 2013

Deeper analysis of site, brand, and page level performance, associated to organic search traffic, will be even more critical moving forward. A year after (not provided) search rolled out, we also talked about key recommendations on this blog and on Search Engine Land as well. Related Posts and Articles.

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

KoMarketing Associates

MARCH 7, 2013

For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot!

Demand Generation Agencies 100

Demand Generation Agencies Web 2.0 Paid Search Agency Mobile Advertising 100

KoMarketing Associates

JANUARY 16, 2013

But, with content the engine of search, social, outbound, and web marketing, establishing the right relationships and driving the best results comes down to showing up to the job every day and putting forth the effort. Argo : Argo is a nail-biting thriller about the rescue of six U.S. It has a shelf life.”.

Content Marketing 120

Content Marketing Planning Best Practices Content 120

KoMarketing Associates

SEPTEMBER 18, 2012

As B2B marketers work on refining 2012 strategic marketing initiatives, social media has become a central focus. Advances in search engine algorithms bring social media in focus for link acquisition and as a potential signal of trust for engines. The audience on Twitter wants information faster.

BtoB 120

BtoB Social Media Paid Search Agency Media 120

KoMarketing Associates

FEBRUARY 19, 2013

For example, we know for most B2B companies, LinkedIn is better at driving conversions than Facebook or YouTube. Based on that information you may want to spend more time on LinkedIn. According to Inside Facebook , the 2012 Q4 earnings call reported that 500,000 pages are now using promoted posts, 2.5

Paid Content 120

Paid Content Social Media Communities Social Marketing 120

Marketing Insider Group

APRIL 24, 2023

In response to the high demand for user privacy, alternative search engines, like DuckDuckGo, started to emerge as a popular (and safer) alternative. Today, DuckDuckGo is the second most popular search engine in the US, and holds 0.68% of the search engine market share worldwide.

Paid Search Agency 222

Paid Search Agency Privacy Advertising Agencies Transparency 222

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Is blogging coming back or trailing off? Social networks and blogs In the U.S Social media and blogs reach 80% of all U.S. V3 Integrated Marketing ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Liz Bonilla.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Liz Bonilla.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

KoMarketing Associates

FEBRUARY 27, 2014

Earlier this month, news broke that Yahoo’s CEO, Marissa Mayer had started initiatives to get the company back into building its own search technology. This sparked debate amongst industry thought leaders on whether Yahoo could still be a viable player in the search engine market, as detailed on Search Engine Roundtable.

Search Marketing 120

Search Marketing Marketing Analytics Tools B2B Marketing Search Engine Marketing 120

Hubspot

JANUARY 14, 2013

Check out these pre-packaged job descriptions to know what skills are deal breakers for your new and improved marketing dream team. And feel free to adapt, modify, and use them in your own search for your next all-star marketing team members. 2) Blogger/Blog Manager. 1) Social Media Manager. Have you heard?

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

KoMarketing Associates

OCTOBER 28, 2013

Big data sizes are a constantly moving target, as of 2012 ranging from a few dozen terabytes to many petabytes of data in a single data set. For marketers, the thought of having scores and scores of data about our customers seems fantastic. Leave a comment or connect with me through Twitter , LinkedIn , or Google+.

B2B Marketing 120

B2B Marketing B2B B2B Thought Leadership Lead Ranking 120

Hubspot

AUGUST 9, 2018

And, of course, you can always find open internships through LinkedIn , Glassdoor , and Indeed. How many people are looking for marketing jobs, and what companies are looking for them? The Marketing Job Market. According to Monster , there were over 200,000 marketing jobs in the United States in 2012.

Paid Content 95

Paid Content Marketing Budget Creation Work Management Planning 95

Marketing Insider Group

JULY 8, 2010

The feature will be available globally on the 2012 Ford Focus. #45. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

Marketing Management 100

Marketing Management Peer-to-peer Burn Rate Customer Satisfaction 100

Marketing Insider Group

JULY 8, 2010

The feature will be available globally on the 2012 Ford Focus. #45. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

B2B Marketing 100

B2B Marketing Marketing Management B2B Planning 100

Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. by bitly blog. ** 5 STARS.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

FEBRUARY 24, 2015

Infographic: Search Ranking Made Simple by Sword and the Script. ” 18 Online Marketing Priorities for 2015: Advice and Predictions for the Year Ahead by RKG Blog. 7 Hot SEO Tips and Tricks for Blogs by RazorSocial. ” SEO Tutorial. The ultimate SEO 2.0 guide by Seolution. ** 5 STARS.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

Webbiquity

JUNE 4, 2013

When Search Becomes Invisible by MediaPost Search Blog. Laurie Sullivan explores how online advertisers and search engine optimizers will adjust to a not-too-distant future “when the act of typing keywords into a search box to create a query becomes invisible? General SEO Tips and Guides.

Paid Content 100

Paid Content Tactics SEO Tips 100