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Understanding Direct Traffic: What It Is & How to Decode It

Parse.ly

There’s a big blind spot in the world of content analytics: direct traffic. Marketers often don’t know the source(s) of their direct traffic, which leaves them a bit powerless. They can’t determine how to attract more of the traffic or whether it’s even meaningful without knowing where it comes from. What Is Direct Traffic?

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Outsized influence: the size of social media platforms has little to do with their referral traffic

Parse.ly

Let’s compare the size of each platform’s user base in monthly active users (MAUs) with the average monthly referral traffic it sent to Parse.ly’s network in 2019. The opposite of this is unidentifiable social traffic, or dark social. That’s how little traffic actually comes from YouTube.). By measurable, I mean identifiable.

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OneSpot Offers Automated Content Selection Targeted at Long Term Results

Customer Experience Matrix

The company had been doing this and programmatic ad buying since its start in 2012. Email is personalized through API connections with email service providers. The actual fees are based on traffic volumes and channels supported. The content sequencing engine is a more recent addition.

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Google Analytics 4 vs. Universal Analytics: Key Differences and What They Mean for Content Teams

Parse.ly

In 2012, Google introduced a new tagging setup called Universal Analytics, which became popular quickly as a simple upgrade from the historical GA. There is no focus on real-time reports or APIs in Google Analytics 4, so users will have to build that functionality themselves atop BigQuery and PubSub in Google Cloud. . Also, Parse.ly

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Pay Attention to These SEO Trends in 2020 and Beyond

Moz

It’s hard to imagine at the dawn of 2020, but when voice search was released in 2012 many assumed it would be just another project consigned to the ever-growing Google graveyard. If you search the Google Knowledge Graph API for the company name, you can see how Google understands them: But what does this mean for SEOs? Conclusion.

SEO 93
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Tech Talk with Mopinion: How to improve your digital channels through user feedback

ClickZ

If you already have a particular flow set up, then integrate Mopinion and use the API or webhooks. Having initially started with website and mobile app building in 2009, Mopinion didn’t actually start up until around 2012. Mopinion can be easily integrated with the tools you already have. History of Mopinion . How to use Mopinion?

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Social Fresh CEO Jason Keath Talks Pinterest, Visual Content, and the Importance of Mobile in Social

Adobe Experience Cloud Blog

Have analytics that can track when traffic is coming from mobile and when it’s not, and see what the change in behavior is. Then they provide analytics for that product and let Zappos know that these 90 people shared it, on these days, and it gained this much traffic.