Remove 2011 Remove Buzz Remove Personalization Remove Profiling
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It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

Posted in eCommerce Optimization Personalization. By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales.

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Visible Expert Profile: Lori Randall Stradtman

Hinge Marketing

At Hinge we have been studying Visible Experts℠ , people who have attained high visibility and expertise in their industry, creating a personal brand that is recognizable industry-wide. This profile focuses on Lori Randall Stradtman, a Visible Expert for social media strategy. Becoming a Visible Expert.

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Tom Pisello: The ROI Guy: CIO Priorities for 2011 Indicate.

The ROI Guy

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. CIO Priorities for 2011 Indicate Continued Frugaln.

ROI 40
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Tom Pisello: The ROI Guy: Social Media ROI a Requirement for 2011

The ROI Guy

Monday, February 14, 2011 Social Media ROI a Requirement for 2011 With social media spending continuing to increase this year, CMOs are being tasked to justify the investment. Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts.

ROI 40
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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

In 2011, Chrysler's Twitter feed played host to the following pearl of wisdom: "I find it ironic that Detroit is known as the #motorcity and yet no one here knows how to *ing drive.". Engagement with the community and, equally as important, respect for that community is the way to build a desired buzz around your brand.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

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Everything You Need to Know to Dominate Local Search

Hubspot

If you're an active participant in community conversations, the buzz around you grows in the form of inbound links, social media growth, and media coverage. This means bylines or author profiles tied to articles you publish on various relevant blogs can help in addition to just having others write about you. Get links locally.