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How Can Large Content Teams Conquer Bottlenecks and Roadblocks in Production?

DivvyHQ

We hear about such challenges from customers, friends and peers frequently. The more the merrier, right? Theoretically, more people involved with a content operation should mean happier outcomes. Larger teams have more brains, more perspectives, and more talent to fuel their engines and produce results. What To Do? What To Do?

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Need An Email Engagement Boost? Expert Advice From Trailblazers

Salesforce Marketing Cloud

When I first got into the email marketing space in 2010, the term “batch and blast” was still used to describe email strategy — not exactly focusing on email engagement. Join the Marketing Trailblazer Community to connect with peers, discover new trends, and gain skills that will set you apart from the competition.

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The Power of Return On Marketing Investment Calculations

Online Marketing Institute

The rise of digital marketing – including Internet Marketing, Social Media Marketing, and Inbound Marketing Automation – with built-in metrics and conversion tracking. Now you can easily track results, all the way from initial sales lead generation to actual sales. This Blog is an initiative of the CMA Digital Marketing Council.

ROMI 40
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Re-casting How We Think About B2B Marketing Automation | MarketingProfs Daily Fix Blog

Online Marketing Institute

Re-casting How We Think About B2B Marketing Automation I was analyzing results from our recent B2B Marketing University series , which Silverpop launched this past Fall, and the data seem to point to an eye-popping, potential ‘banner year’ for marketing automation in 2010. Is their definition the same as mine?

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

Ever wish you could read minds and understand what users really think about your website or app? Well… that’s impossible (sorry to get your hopes up), but heatmap and session replay tools come reasonably close. This article was months in the making. It’s unlike anything else you may find online. Want to see all the 40 Heatmap tools right now?

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Viral Marketing – Definition and Examples of Viral Campaigns

Referral Rock

Viral marketing is trusted, thanks to peer-to-peer sharing: We all know the power of referral marketing, and it’s no different when it comes to viral content. Viral marketing is trusted, thanks to peer-to-peer sharing: We all know the power of referral marketing, and it’s no different when it comes to viral content.

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The Impact of AI on Experimentation: How Are Real Optimizers Using Artificial Intelligence to Test and Learn?

Convert

Here are 3 examples from peer reviewed research to shed light on the variance: “Artificial intelligence is the study of how to make computers do things that, at the moment, people do better” (Russell & Norvig, 2016, p. The casual mention of AI has been around for decades. No definition = no ceiling on what’s fair game!