cross-sell interactive strategy 
Marketing Insider Group
DECEMBER 1, 2010
But which ones are really working to drive our strategy and our business forward? In this post, I will offer a preview of the thoughts I will deliver during the Focus Interactive Summit on Progressive B2B Marketing. So we started throwing more money at digital tactics that could show a real return on the investment. Cross-sell.
Content Marketing Institute
SEPTEMBER 4, 2018
The concept of content marketing has been around for hundreds of years ( see an example from 1672 ), and the discipline has gained incredible popularity since 2010, according to Google Trends. HANDPICKED RELATED CONTENT: A Take on 3 Confusing Terms: Content Marketing, Content Strategy, Content Marketing Strategy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Convince & Convert
MAY 5, 2010
Here’s an ad agency that believes in the wisdom of crowds and community-building enough to build a major online destination ON ITS OWN DIME, and commits to never selling advertising on it? link] Marcelo Bacchi Online Community With Purpose and a Plan: Lisa Beatty was at a cross-roads. Is this the future of agencies?
Convince & Convert
SEPTEMBER 14, 2010
Foremost, we need a way to convert with whom we interact in social media into real prospects. You can’t sell ideas, and unless companies of all sizes can figure out how to assign real or at least believable revenue or cost reductions to social media, this entire movement is going to flame out in 18 months.
Convince & Convert
JUNE 24, 2010
Your social media strategy should do this too. is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. Unlike Ron Popeil, Chris Brogan is interacting with people.
Convince & Convert
FEBRUARY 24, 2010
You must take the time to build a cross-functional team in your organization, and figure out your policies and procedures. You’re not “selling&# you’re “helping&# – and that’s the most powerful type of selling there is. Who do they tell if an opportunity occurs? How much can you say?
chiefmartech
APRIL 11, 2016
Marketing analytics vendors say their solutions can put ABM to the test, to see if it actually does “deliver the highest ROI of any B2B marketing strategy or tactic” (as marketing research studies like one done by ITSMA have reported). This tactic is sometimes referred to as marketing to audiences of one. David Thomas , Sr.
Expert insights. Personalized for you.
100 
Let's personalize your content