Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

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Convince & Convert

SEPTEMBER 7, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol. link] links for 2010-09-07 | Glenn Friesen [.]

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Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

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Web 2.0 Buying Cycle B2B Blogger 60

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Flowtown gives you the answer in seconds.

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Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Copyright © 2010 Tiecas, Inc.

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Web 2.0 Copywriting Content Buying Cycle 60

Adobe Experience Cloud Blog

DECEMBER 15, 2009

40% of Marketers plan to increase their budgets in 2010. Salesforce.com announces Chatter, social computing for enterprise companies. Marketing Automation gets Social – the first major announcement about social marketing automation. YouTube is routinely serving more than a billion video views per day. technologies.

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Paid Content Online Marketing Paid Search Agency Web 2.0 48

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers. Thanks for the post.

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Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Convince & Convert

SEPTEMBER 14, 2010

Just as e-mail marketers learned to adapt as people evolved from sharing one e-mail address to having multiple e-mail addresses, today’s marketers need to address the many different social spheres individuals may inhabit. link] Ian Greenleigh Great post, Kevin. Have you tried out Flowtown?

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Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

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Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. Heck, even MS Word kept flagging curation as a misspelled word.

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Convince & Convert

APRIL 1, 2010

So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The Facebook page has a not-too-shabby 13,000+ fans, but most of the YouTube videos have just a few dozen views. The YouTube channel is barely mentioned on Facebook. The team has a lot of photographs on Facebook (and also some on Flickr).

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Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A new product launch.

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Convince & Convert

MAY 27, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Doug Braun The More Things Change, The More Things Change (Jay Baer updates us on Swix, Flowtown, BulbStorm): [link] [link] ckdarby All I could keep thinking was the person on the youtube video sounded like an ultra nerd, sorry =(. The way Donovan McNabb hates T.O.

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Paid Search Agency Social Media PR Advertising Agencies 122

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Post and link your content on the Delicious social bookmarking site. Courtney Wiley of iNgage Networks also made this suggestion 43.In

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Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

DECEMBER 23, 2010

Real-Time Activity Stream B2B Social Media Marketing -- Does It Work? Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. In addition, they have a dedicated YouTube Channel for Kodak B2B. Small business professionals can too.

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Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Because once everyone is on Twitter, Facebook, and YouTube, we'll have to start talking about storytelling, because the tools conversation won't have any facets left. Just like websites. link] jaybaer It will.

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Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). Is today the day you start integrating social media with marketing and customer service?

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Convince & Convert

JULY 14, 2010

link] #sm [link] Richard Becker Best Fresh Content Pick: Social Media is the Servant of Strategy, Not the Master [link] by @membershipjedi [link] Martin Seibert I definitely like your approach and I fully agree, that strategy comes first and social media and tracking follow. The challenges and chances of facebook, twitter, YouTube et.

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Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Podcasts vs. YouTube. This chart shows usage of five major social outposts by organization type. Private brand communities vs. Facebook.

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Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. We may be the least vindictive, grudge-holding society ever. There’s nobody that feels worse than I do.

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Social Media Media PR Webinar Metrics 156

Online Marketing Institute

OCTOBER 29, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. In a study of social media use conducted by Business.com last year, it was revealed that North American B2B companies are more likely to be using social media tools when compared to B2C companies. Social media is capable of so much more.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

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Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

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Case Studies Case Study Social Media Studies 40

Hubspot

JUNE 11, 2010

The 2010 FIFA World Cup begins in South Africa today, making it the first World Cup since the explosion of social media. This might be social media’s first truly global marketing foray and, based on what I have seen, social media marketing strategies will be at the heart of the 2010 World Cup.

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Convince & Convert

MAY 11, 2010

Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Put it on YouTube of course. The Youtube response from Taylor Guitars to the whole “United Breaks Guitars&# imbroglio is perfect. Post it to your Facebook page. Your LInkedin page. Your blog, naturally.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. Seek Content Inspiration Creating successful social media content isn’t just status updates. and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Content from your competitors?

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Paid Content Ad Building Brand Identity Branding 143

Hubspot

JUNE 29, 2012

consumers send 2.304 trillion text messages per year, up from 2.052 trillion in 2010. 18) YouTube users watch more than 3B hours of video per month. Source: YouTube ) Video is a major part of the online experience, but it's different from traditional broadcast productions. 19) About 1 in 3 bloggers are moms.

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Along with these social accounts, the “ Win an Office &# sweepstakes was a great source of leads, as well.

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Convince & Convert

APRIL 14, 2010

But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. Twitter, Facebook, YouTube and a Blog all dedicated to creating places for the public to tell them problem areas in the city, ask questions about traffic safety and promote a safer community.

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Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 link] links for 2010-05-20 « ?????? [.] jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Bit.ly - Bit.ly

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Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Just like social networking sites, niche networks of practice and purpose, are powerful and unique.

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Social Media Media Paid Content Work Management 155

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

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Webbiquity

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Social Media Affecting BtoB Buying Behavior by The Proactive Report. Social referrals: How to attract this vital currency by iMedia Connection.

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Webbiquity

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. 56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S Marketing Pilgrim ).

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Paid Content Social Media Stats Social Marketing 100

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

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