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How to Explain Content Marketing to Anyone [Fresh Examples]

Content Marketing Institute

Editor’s note: Explaining content marketing is a never-ending challenge. The concept of content marketing has been around for hundreds of years ( see an example from 1672 ), and the discipline has gained incredible popularity since 2010, according to Google Trends. Content marketing as your family would understand.

Examples 111
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Facebook Fan Pages are email newsletters with smaller pictures. Every company is its own TV station, magazine, and newspaper. While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. To paraphrase Tina Turner , we don’t need another acronym.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. What’s the Point?

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8 Steps to Success with Manufacturing Marketing

Oktopost

When you think of it the buying journey of 2020 is not the same as 2010, and definitely not the same as pre 2000. Well, according to Google, more than half (52%) of all B2B purchases in 2019 were influenced by digital content and marketing. Events, industry magazines, and a good reputation have been your marketing strategy for years.

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Why Content Marketing Matters To Me And Should To You

Convince & Convert

The very blog that you’re reading came out #1. Sure, I pay attention to where I’m ranked in the AdAge Power 150 (a broader ranking of all marketing blogs), and I look at my search rankings, etc. Is Your Company in the Content Marketing Industry? Photography magazines. Gizmodo and other tech blogs.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Possibly a future blog post in that concept. link] jaybaer First time pettifoggery used on this blog. Great analogy. Seems like the more time we spend thinking about what's right, the less likely we are to do what's right. link] jaybaer You're sure right about that Denis. Look it up.