Industrial Marketing Today

MAY 31, 2010

See a video from Matt Cutts on Google official position on using keywords meta tag ). Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

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Industrial Marketing Today

SEPTEMBER 27, 2010

Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Get the free “Step-by-Step Guide to Website (re)Design” now.

Social Media 60

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Convince & Convert

AUGUST 16, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Newsletter 114

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Convince & Convert

AUGUST 2, 2010

I’ve worked with this team before on the Social Media Success Summit earlier this year. I know many Convince & Convert readers participated, and the feedback was tremendously positive. Facebook Success Summit is going to be even better and more actionable, since the topics are more focused. All rights reserved.

Facebook 122

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Convince & Convert

FEBRUARY 24, 2010

People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product. 6 things you need 2 incorporate into your social media plan. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

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Convince & Convert

FEBRUARY 5, 2010

I also really like the picture's position on the far right. Herr / @MsHerr Love that you're moving to headliner position on C & C. I’m leaning towards #1 the most because of the position of the photo and the color, but am put off by the sparkles. As another comment noted, it anchors the header better.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

FEBRUARY 15, 2010

I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. Email knows who you are, what you’ve bought, what you click on, what time you open. Twitter knows that you are @somecustomer, and what you Tweet about, and maybe your geography. It’s no contest.

Social Media 114

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Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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Convince & Convert

JULY 20, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 142

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Convince & Convert

JULY 21, 2010

Having clear language on blogs and websites puts the public on notice about your position vis a vis copyright. Those who create content in an environment of “sharing&# often find their ideas, photos and sometimes entire paragraphs repurposed without their permission. All rights reserved.

Social Media 156

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Convince & Convert

AUGUST 19, 2010

link] [link] Tolga Ercan Nice to see two great local companies Centric helps work together for great results! ExactTarget @Compendium [link] [link] Top ? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 143

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Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Just when you think you have some modicum of a handle on this industry, new developments come along and shake up your head like a snow globe. All rights reserved.

Paid Search Agency 124

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Convince & Convert

JUNE 24, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 122

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Convince & Convert

JUNE 22, 2010

The company has to believe that it’s inherently a positive for your company to get involved, from the CEO on down, and that’s a lesson that only you can teach, however long it takes. That's where I think you hit the nail on the head in your second paragraph: social media has tremendous “potential&#.

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Convince & Convert

SEPTEMBER 21, 2010

Addition: Social Media (relationships) can be outsourced. Addition: Social Media (relationships) can be outsourced. Addition: Social Media (relationships) can be outsourced. I would also add that Social Media Lets Others Control Your Brand. I suppose if I asked non-marketers or older folks I’d hear that perspective.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

JULY 6, 2010

Most recently, Target partnered with Search Institute® to develop the ‘ Turn Summer Play into Summer Learning ’ series on its Facebook page, which provides parents with fun, weekly tips to help their child’s mind stay active during the summer with research on how it makes a positive impact on child development. All rights reserved.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

SEPTEMBER 20, 2010

Top B2B marketing posts for 2009 (hint: social media) =-. To add full to your fire, we at ITSMA did a survey that found that 55% of IT buyers now use social media in the buying process. Top B2B marketing posts for 2009 (hint: social media) =-. Great stuff. I enjoy your blog. Chris @ckochster.-= Great stuff.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

APRIL 13, 2010

She has led a life that demonstrates the importance of a positive attitude, the need to laugh at yourself and the world around you, and the fact that the most happy people are the most compassionate people. There have been so many people in my life who have had a positive influence on me so I think I'm going to go a different route.

Social Media 113

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Convince & Convert

FEBRUARY 23, 2010

link] [link] Spartanburg Library RT @scstatelibrary: Is Your Social Strategy Proactive or Reactive | Social Media Marketing | Social Media Consulting – Convince & Convert [link] kahuna7 Another extremely useful post to help drive social media strategy, Jay! Good post from @jaybaer on where to focus.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 11, 2010

RT @MmeSocialMedia: 7 Reasons I’m Moving to Bloomington Indiana [link] danperez Jay, after living in NYC for 33 years, I relocated my family to South Florida 7 years ago to take a Director of Sales position for a huge Family Entertainment Center. My angst about one move has to seem positively trivial to you, Jon. I prefer my cargo.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

MAY 11, 2010

It is a great time to be alive and spread the good news so that e can affect more people in a positive way and far too few are capitalizing on the potential. Or that a company will be doomed if it does not entertain some form of social media management program. Just plain scary !

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. What would you do? link] jaybaer Brady and Jeff – Good question.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

JULY 15, 2010

But often in bigger corporations things get messy because there's simply not a clearly defined position for “creative blogger, social media engager, etc&# because the C-suite, although they pay lip service to social media – don't really get it yet. All rights reserved.

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Convince & Convert

JUNE 3, 2010

Great analogy. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 158

Social Media Media PR Webinar Metrics 158

Convince & Convert

MARCH 23, 2010

Incidentally, these internal links are also a SEO positive) 4. Also, don’t be afraid to link to other posts or resources from within your posts. Not in an obnoxious way, but if you’ve written other stuff that expands on the subject at hand, link away. All rights reserved.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

JULY 14, 2010

We Are Not Alone Serving as the organization’s advocate for adopting social media can be a test of passion and commitment. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies. With the low/no cost of entry, it does cost time – your time.

Social Media 137

Social Media Webinar Metrics Media Marketing & Strategy 137

Convince & Convert

AUGUST 10, 2010

The more you can understand about the person on the other end of the phone, the higher the likelihood of a positive business outcome. If they are social media savvy, you can follow up via Twitter direct message. If they aren’t you follow up via email. JB : Will these tools ever truly benefit the small business?

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Convince & Convert

JUNE 2, 2010

Maybe I'm crazy, but I think ultimately Linkedin may be in a good position here. Mossimo had that rolling until they showed up in Target. link] jaybaer Exactly. Friend has lost value. They've steadfastly held on to a culture of “I connect with people I know&# (for the most part). All rights reserved.

Social Media 135

Social Media Media Curation Webinar Metrics 135

Convince & Convert

SEPTEMBER 8, 2010

Be Business-Friendly It wasn’t that long ago that MySpace wasn’t just big, it was positively cool. It never captured the social media market. link] Howie at Sky Pulse Media Hi Jay I agree with most things you posit here. The Open Graph API was a giant leap past that. Cutting edge. All rights reserved.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

AUGUST 31, 2010

I think social media is still settling into a niche between real conversations, and simple statements. It eliminates distance/pedigree/position/and depth between people. Anf if a company is using social media, bottom line is they don’t necessarily want “conversation&#. Twitter I feel is a conversation in shorthand.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

SEPTEMBER 21, 2010

It’s positioned for any restaurant, any chain, operating anywhere and is fully customizable. It’s positioned for any restaurant, any chain, operating anywhere and is fully customizable. FohBuzz, for example, is priced on an all-you-can-eat basis, not campaigns, volume and key words. All rights reserved.

Social Media 158

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Convince & Convert

AUGUST 4, 2010

' When you provide an answer like in The Tale Of Amy you are putting your self in difficult position. Their brand management account followed me on Twitter after I posted, and retweeted my positive tweets. Then you are more or less extending the image of that the customer is always right. side of neg. side of neg.

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Convince & Convert

MARCH 18, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

APRIL 8, 2010

This was one of my favourites this week – [link] [link] Akash Sharma Some practical thoughts Jay, Guess the response over iPad's success has been a mixed bag of equal significance on both positive and negative thoughts.I think it's just a step towards making the tablet computing technology work in the future.

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Paid Search Agency Content Social Media PR 138

Hubspot

MAY 23, 2014

Since hashtags became clickable in 2009 , brands and consumers have used them to start, track, and follow conversations on Twitter. Social media agency Clever Girls Collective recognized that the wish had viral potential and approached the Make-A-Wish Foundation two weeks before the stunt was to take place.

Twitter 28

Twitter Rules Brand Identity Branding 28

B2B Marketing Zone Posts

DECEMBER 1, 2010

12 Tips For B2B Marketers to Excel in Twitter - Modern B2B Marketing , November 16, 2010 Any successful B2B social media plan includes strategies and tactics to forge relationships and build a brand. So to attain a position in this world of websites, you need to have a well optimized website. That’s a pity. who knows?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

JUNE 8, 2010

But while companies are rightly trying to get their heads around the concept that every customer is now a secret shopper and a potential reporter, not enough attention is being paid to the positive ramifications of real-time business. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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