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Autonomy Promises to Automate Delivery of Tailored Marketing Messages

Customer Experience Matrix

In my last post , I proposed the (somewhat tongue-in-cheek) term of “content grazing” to describe automatically extracting small bits of information from company documents and feeding them to prospects and customers. The good folks at Autonomy apparently had similar thoughts.

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Social Media Marketing Terms You Need to Know

ClearVoice

LinkedIn – With over 600 million users to date, LinkedIn is a professional social networking platform that allows you to bring your resume and portfolio beyond a written document. The network launched in 2009, and its growth was by word of mouth, and the platform become open to all in 2012.

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The 15 Best Crowdfunding Sites to Launch Your Business or Product

Hubspot

Since their launch in 2009, the company has helped 15 million people pledge $3.7 Price: Crowdfunder offers Free, Starter ($299/month), and Premium ($499/month) plans -- each with a variety of services, from document storage to personalized support. Price: It’s free to create a company profile then $179/month to fundraise.

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American Business Media - Research & Marketing

Online Marketing Institute

Bringing the business media opportunity to life for marketers, advertisers and media planners/buyers, each issue contains industry data, research and case studies that document the power and effectiveness of business media as advertising and marketing vehicles.

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Top 10 Triggered B2B Email Marketing Campaigns

Anything Goes Marketing

One of the themes for marketers in 2009 is “doing more with less”. This is recommended for a number of reasons as it provides a greater assurance that the email provided will be legitimate, makes it easy for the recipient to forward the document on and acts as a bookmark to easily find the document at a later date.

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The Critical Building Blocks of an Enterprise Sales Engine

InsightSquared

This article has some key takeaways on the pre-requisites for success from a sales org profile standpoint. It is worth expanding on the profile needed to run an enterprise deal also. The Enterprise Sales Profile (ESP): I love sharing the mistakes I have made in the hope that you can avoid them. Having the Right People in Place.

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90 Tips to Make Your Blog Rock

Online Marketing Institute

The SlideShare account where you have uploaded your PowerPoint presentation should also be optimized for search with your blog or website URL in your public profile 58. The Slideshare account should also have your top keywords and phrases in the ”Public Profile” about section so that search is optimized. b2bmarketing socialmedia