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What marketers need to know about managing social media through an economic downturn

Sprout Social

Follow these tips for success as you make your case for additional social media resources. She clearly remembers feeling frustrated in the face of budget cuts during the 2008 recession. Here are some tips that will help you deliver results on a tight budget. You know why your brand needs to lean in on organic social.

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5 Silly Things Digital Marketers Do

B2B Digital Marketer

Jay provides tips for balancing content creation between new prospects and existing customers, as well as how to inject creativity into your campaigns. He sold the firm in 2005, and in 2008 started over, creating Convince & Convert, a global digital strategy firm that’s served 40 FORTUNE 500 brands. Full circle!

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. Television hit a tipping point - but channels (NBC) don’t. On June 24th, 2008, Josh Ledgard said: I agree completely.

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Best of 2008 (So Far) - Social Media Optimization, Part 2

WebMarketCentral

so far in 2008. The 100 top Web apps for 2008 by Webware The top 100 web applications as chosen by Webware readers, across 10 categories including browsing (e.g. by Search Marketing Gurus Contending that "An online marketing strategy includes SEO, PPC, Social Media and even Word of Mouth. tags: most popular Web 2.0

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Understanding the ROI of Customer Evangelism

Hubspot

Customer evangelism is a type of word-of-mouth marketing in which a company develops a loyal base of customers who voluntarily spread positive messages about it. Though word-of-mouth promotion existed before the emergence of digital media, its power has now been reinforced by this new platform. Tweet this ).

ROI 28
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Top 80 B2B Marketing Posts for 2009

B2B Marketing Zone Posts

Top 80 Posts - December 1, 2008 to November 30, 2009. 10 Tips for Using Twitter And Email Marketing for B2B - Anything Goes Marketing , December 21, 2008. Brands that Tweet - Buzz Marketing for Technology , December 15, 2008. C Level Tweeters - Buzz Marketing for Technology , December 12, 2008.

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20 LinkedIn Groups Every Marketer Should Join

Hubspot

Created: March 3, 2008. As one of the largest groups on LinkedIn, this community is chock-full of inspiration, intriguing discussions, and detailed tips and best practices for improving your online marketing, including mobile, SEO, email, and a heckuva lot more. Created: February 2, 2008. Created: November 4, 2008.