Convince & Convert

JUNE 7, 2013

Social wasn’t a part of TaylorMade even just 7 years ago, but now it relates to everything they do , including marketing executions and new product launches. He started with an internship at TaylorMade in 2006 and again in 2008. Four Your Information. How did you get involved in social media?

Social Media 122

Social Media Media Best Practices Skype 122

WriteSpark

DECEMBER 16, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Many technology products are sold to large companies or organizations, yet marketers are often insulated from the day-to-day challenges of that sales activity.

Paid Search Agency 120

Paid Search Agency Companies Copywriting Copyright 120

WriteSpark

NOVEMBER 11, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. A customer who is willing to provide a reference for your product and company is a tremendous asset for your marketing efforts. Case Studies.

Conference 120

Conference Copywriting Copyright Case Study 120

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Reply B2B Marketing Summit Shows Old Problems Persist « The Effective Marketer says: October 14, 2010 at 9:12 am [.]

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Oktopost

MAY 11, 2020

The COVID-19 outbreak has devastated the global economy in ways not seen since the recession of 2008. It seems absurd, but even this time around, many companies were caught completely off guard across all departments – from operations to public relations. Some social media content production tasks may need to shift hands.

Social Media 75

Social Media Planning Media Business 75

Buzz Marketing for Technology

JULY 22, 2008

July 8th, 2008. says: July 9th, 2008 at 11:21 am. says: July 9th, 2008 at 11:56 am. says: July 9th, 2008 at 11:56 am. says: July 9th, 2008 at 3:32 pm. June 2008 (50). May 2008 (26). April 2008 (10). March 2008 (13). February 2008 (19). Copyright © 2008. Rich Sloan.

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

Customer Experience Matrix

SEPTEMBER 3, 2009

This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% By contrast, the Pew Internet & American Life Project Survey in December 2008 found only 35% of adult online Americans had a social media profile. Zenith Optimedia pretty much agrees: its October 2008 report shows U.S.

Spending 120

Spending Media Mobile Advertising Forrester 120

ClearVoice

OCTOBER 18, 2018

Even when I work on paid campaigns, I will only work with brands I care about and actually want to write about, regardless of payment or product received. Well, that’s in public relations, even if she doesn’t currently work in the field. It’s a lesson she carries from school, and one she’ll never waiver. But her degree?

Ethics 105

Ethics Blogger Copywriting Rules 105

Bluetext

FEBRUARY 14, 2024

Pallas Advisors / Pallas Ventures / Pallas Foundation: Richard Spencer , former secretary of the Navy (2019) Snowpoint Ventures : Doug Philippone , former Army Ranger (2008) J2 Ventures : Patricia D. Army (2023). Horoho ,former Army surgeon general Insight Partners : Nick Sinai , former White House deputy chief technology officer (2014).

Enterprise Management 38

Enterprise Management Work Management Marketing Management Startups 38

The Effective Marketer

OCTOBER 14, 2010

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself. United States License. United States License.

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

The Effective Marketer

MAY 10, 2010

brand mascots are a common tool to promote your product or service. More recently even Twitter mascots have been showing up as a company’s public face. In 2008, revenues were up to $16.6 Amos credits this increase mostly due to the branding initiatives related to the duck, an amazing feat for any brand mascot.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Lead Agency

OCTOBER 4, 2017

The most advantageous of these, especially for public relations coordinators, is the growing development of sentiment analysis. This new form of metric is helpful for public relations practitioners looking for quantitative ways to measure and evaluate campaigns and general public perception.

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

Content Marketing Institute

SEPTEMBER 26, 2018

HANDPICKED RELATED CONTENT: How to Explain Content Marketing ROI to Win (or Keep) Buy-In. How does marketing without talking about or promoting our product/service help us create leads and sales? Your customer is not interested in your product, they are interested in solving a problem. Carola164 Click To Tweet.

FAQ 96

FAQ Paid Search Agency Content Marketing Work Management 96

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. Basically they can take that gorgeous photo that you paid a photographer to shoot for your product, hotel or client and use it however they want. I've just changed mine to © 2008-10.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

AUGUST 18, 2010

It's time that social media understood that they are under the umbrella of PR, and need to learn the underlying foundation of public relations in order to become part of an integrated strategy. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective.

PR 161

PR Social Media Paid Content Media 161

Online Marketing Institute

NOVEMBER 28, 2012

Design & Production. 2008 FOLIO Award Winners. Although many departments may contribute to social media, respondents say that social networking platforms are most often managed by a public relations department (26 percent), followed by a variety of departments (23 percent) or a website team (11 percent). Browse Jobs.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. media relations, analyst communications, etc.),

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

JUNE 17, 2010

link] mattsurfs "Twitter can suck you in to a vortex of counter-productivity like one bite of that KFC Double Down sandwich." " [link] [link] mattsurfs "Twitter can suck you in to a vortex of counter-productivity like one bite of that KFC Double Down sandwich." Whatchya think? All rights reserved.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Online Marketing Institute

JUNE 15, 2009

Missed Opportunity Online Public Relations and Blogs Comments: Jason Falls says: August 29, 2007 at 7:54 am Great list. Particularly if the blogger is clearly a fan of the company/product/service/brand. Ruby Web says: September 9, 2008 at 2:53 am Great article. out of 5) Loading. It has enlightened me a lot.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Online Marketing Institute

JULY 31, 2012

Design & Production. 2008 FOLIO Award Winners. Production/Printing/Manufacturing. Production Software. Publication. Design/Production. Product Launch. Browse Jobs. Search Jobs. Post a Job. -->. --> By Topic. Audience Development. Assn/Non-Profit. B2B: Business Media. City & Regionals. CMS Insights.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Also, $0.30 All rights reserved.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Powers RT @jaybaer: Are You Growing Enough Voices [link] That's a productive vacation. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 7, 2010

Based on consistency of product, suitability of packaging, and convenience of location, Stratten shifted his daily coffee habit – to the tune of perhaps $30,000 in lifetime value, underscoring the ultimate importance of every customer acquisition or defection. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

MAY 12, 2010

So clients ignoring social channels and networks need to realize that traditional venues will continue to lose ground and their products and services will be left behind if they don't do as you've suggest and try those 'green eggs' [link] cheryl andonian RT @jaybaer: Would You Try It With a Fox? All rights reserved.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

SEPTEMBER 14, 2010

Is it good enough to just say “here is our product, go buy it?&# You can contribute more to your organisation than just leads – such as product improvement ideas that you gather through interaction with your customers – and thus help keep your company competitive and increase the value you bring to the table.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. John & Partners , a full-service advertising and public relations firm, based in Jacksonville. All rights reserved.

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. Consumers learn to trust a human, and then they trust the info the human delivers on a product or service.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

FEBRUARY 15, 2010

We need to start talking about Social Media as product (for those brands with high social utility) and Social Media as a method to improve execution (think Six Sigma or Toyota Production System). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 26, 2010

Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

FEBRUARY 24, 2010

People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product. I would argue that “social media makes everything about product/service&#. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

FEBRUARY 19, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. in the morning here in Holland and I can't sleep.so what do you do? in the morning here in Holland and I can't sleep.so what do you do? All rights reserved.

Social Media 115

Social Media Media Paid Search Agency PR 115

Content Standard

DECEMBER 30, 2020

Regardless of the form it takes, content powers your company’s marketing and sets the tone for the public’s perception of your products and/or services. Image attribution: Kampus Production on Pexels. Since 2008, more than 4,451 projects have been entered in the Gold Quill Awards.

Advertising Agencies 86

Advertising Agencies Paid Search Agency Content Marketing Planning 86

Convince & Convert

SEPTEMBER 21, 2010

Everything from supply chain management, product design, customer service, accounting and beyond can be informed through analysing the data collected through your social media strategy. What I have learned so far is what I don’t like: those who use social media to shill their products and services, and those who post trivia.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. link] Melissa May More than 80% of impressions are created by just 16% of the U.S.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

MARCH 4, 2010

markwilliamschaefer I would add that for commerce-oriented blogs, it would also be possible to track clicks back to a commerce-related part of a website for product information, registration, etc. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Very helpful post, Jay. All rights reserved.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

JULY 6, 2010

the new software created by Palo Alto is definitely worth the investment, it allows businesses to block the parts of social media they do want, but allow other parts to be accessible for employees to be productive while using social media as a source of business. Don't beat them, join them! All rights reserved.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

MAY 27, 2010

I know you’ve got a bunch of exciting new products that I’m excited to try. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here. agencies, you should be experimenting with this too).

Paid Search Agency 123

Paid Search Agency Social Media PR Advertising Agencies 123