Industrial Marketing Today

AUGUST 20, 2010

You need to move beyond the free Google Custom Search tool for websites. If possible, add basic pricing information on your site to offer complete information without leaving your site. Anything you can do to help them find the right information quicker will score big with engineers. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Ranking 60

Industrial Marketing Today

JUNE 8, 2010

My take: Use a keyword research tool like the free Google Keywords Research Tool to come up with a list of keywords and phrases based around the problems and solutions you discovered in step #1. Instead of guessing, develop a list of keywords and phrases that your target audience is actually using to search for solutions to their problems.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

SEPTEMBER 20, 2010

By increasing the number of indexed pages in Google (Blog pages Google includes in its database of pages considered for ranking for specific keywords). For every 50 to 100 pages of indexed pages in Google, leads achieved double digit growth as seen in the chart below. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Lead Generation 60

Lead Generation Business Blogging Lead Ranking Lead Scoring 60

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So I Googled “content curation&# and lo and behold, it returned 77,600 results. Heck, even MS Word kept flagging curation as a misspelled word. Hmmm…not very satisfying. I hit the mother lode! All Rights Reserved.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

AUGUST 24, 2009

Google is not the only source of content ideas. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Bottom line – better content comes from better research. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

MAY 3, 2010

The first one is All in One SEO Pack and the second one is Google XML Sitemaps. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. You need to optimize yours if you want to be found in major search engines.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

MAY 31, 2010

Here’s my description tag from the same post (NOTE: it is not the default first paragraph): Don’t go crazy stuffing keywords in your page’s keywords tag because Google does not use the keywords Meta tag in page ranking. See a video from Matt Cutts on Google official position on using keywords meta tag ). Here less is better.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Industrial Marketing Today

JULY 23, 2010

It takes extensive knowledge, expertise, experience and a lot of detailed work in order for your website to be ranked high for specific keywords and phrases in Google and other major search engines. I have even read statistics where Facebook is now drawing more visitors than Google. And yes, it does cost money. All Rights Reserved.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Customer Experience Matrix

JULY 30, 2009

The one major missing inbound marketing feature is paid search management, such as Google AdWords integration. But it added Salesforce.com integration in 2008, which also meant the leads and their activity history could be shared with sales people. Hubspot originally used its lead database largely for analytics.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Industrial Marketing Today

JUNE 3, 2010

Situation turns dire until someone within the company gets an epiphany, “Our site is not optimized” > Quick, call in that SEO expert who guarantees first page ranking in Google > Before you know it, you are locked in a 6-month search engine optimization contract. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Oktopost

MARCH 28, 2022

Luckily, since it first launched in 2008, several Hootsuite alternatives have been developed and each one offers unique advantages. It supports the most popular social networks including Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn. starting monthly price). Google My Business. Google My Business. +

Enterprise Management 98

Enterprise Management Best Practices Paid Search Agency Paid Social Agency 98

Optinmonster

FEBRUARY 26, 2020

Display ads show up on Google’s partner sites and typically show both images and text. Related Content: Google Display Retargeting Ads: A Budget-Friendly AdWords Option. Google Shopping Ads. They let searchers see products and pricing for similar products from a variety of shops. TrueView Ads on YouTube.

Marketing Budget 88

Marketing Budget Paid Content PPC Budget Programs 88

KoMarketing Associates

NOVEMBER 23, 2013

What Google says about schema.org: Search engines are using on-page markup in a variety of ways—for example, Google uses it to create rich snippets in search results…over time you can expect that more data will be used in more ways. Query: 3d printing (YouTube and third party video results). properties). Recommendation.

B2B Marketing 120

B2B Marketing B2B Paid Search Agency Template 120

Single Grain

JULY 16, 2020

Of course, this is also good advice anytime things go a little awry (like the 2008 recession or whenever unemployment rates get higher, etc.). Learn about pricing. One of the best ways to listen to your customers is by monitoring review sites, such as Google My Business, Yelp, Yahoo Local, etc. Get educational content.

Loyalty 131

Loyalty Ideal Customer Profiles Work Management Marketing Management 131

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. &# Yes, social media applies to B2B. Private brand communities vs. Facebook.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

seo.co

DECEMBER 8, 2021

Here’s the basic gist: Google was founded in 1998, and webmasters quickly realized that they could make their sites move up in the search rankings by attracting links back to their sites. Google quickly realized that these sites existed for the sole purpose of gaming the system. And, as you’ll see momentarily, mistakes have been made.

Link Building 98

Link Building Campaigns Ad Building Lead Ranking 98

Hubspot

OCTOBER 17, 2018

A Google search for " growth hacking " yields a plethora of results. Its founder and CEO, Sean Ellis, was pretty much a "growth hacker" before that label was really a thing -- since 2008, he’s served in interim growth roles at companies like Eventbrite and Dropbox, helping them scale in their early stages. Tag your YouTube videos.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Hope that helps!

Social Media 155

Social Media Media Paid Content Work Management 155

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / EngineS WEB | May 12, 2008 6:12 AM. Posted by: John Elar | May 12, 2008 6:13 AM. Posted by: steveballmer | May 12, 2008 6:21 AM. To this post = it would be good to see price comparison for design services fees. Posted by: Janusz | May 12, 2008 6:27 AM.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Buzz Marketing for Technology

OCTOBER 20, 2008

Google For Librarians: 50 Tips, Tools, and Resources for Power Searching. 100 Awesome Youtube Vids for Librarians. August 2008. April 2008. July 15th, 2008 by admin | Print. Get those crazy videos everyone loves from YouTube sent directly to your reader with their RSS feed. Recent Posts. By Alisa Miller.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 16, 2008

Google For Librarians: 50 Tips, Tools, and Resources for Power Searching. 100 Awesome Youtube Vids for Librarians. April 2008. July 15th, 2008 by admin | Print. Get those crazy videos everyone loves from YouTube sent directly to your reader with their RSS feed. Recent Posts. 100 Cool Things You Can Do With RSS.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video? Contents 1.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Industrial Marketing Today

OCTOBER 26, 2009

For example, the search term “industrial valves” yields 238,000 pages in Google. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc.

Traffic 60

Traffic Lead Ranking Lead Scoring Top of Funnel 60

Online Marketing Institute

JUNE 22, 2009

Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Zillions of blog posts. See it here.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Webbiquity

SEPTEMBER 19, 2012

Dan Stagen walks through a dozen steps to create a Facebook ad campaign, from determining a call to action and writing an ad through all of the various targeting criteria to pricing, review and launch. Facebook’s Potential Search Power Could Surpass Google’s by MediaPost. Facebook Apps and Tools. 5 STARS **.

Paid Content 100

Paid Content Facebook Tools Best Practices 100

Single Grain

NOVEMBER 14, 2023

While Google Ads may remain the most popular PPC network, it’s also among the most expensive. Most PPC platforms use auction bidding systems to price their ad inventory. So while market leaders like Facebook Ads and Google Ads are great platforms for driving targeted traffic, there are reasons to test alternative channels.

PPC 98

PPC Cost Per Click Paid Search Agency Cost Per Thousand 98

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video? Contents 1.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Directive Agency

JULY 8, 2019

That may or may not make sense for your business, depending on your price point and depending on how many people you have who are renewing for their fourth year. Ethan Beute : “I always hear about this competitor, and they always wonder about this thing, and there’s always this pricing question.” Have an awesome day.”

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

That may or may not make sense for your business, depending on your price point and depending on how many people you have who are renewing for their fourth year. Ethan Beute : “I always hear about this competitor, and they always wonder about this thing, and there’s always this pricing question.” Have an awesome day.”

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Webbiquity

SEPTEMBER 5, 2019

Chen’s corporate career crashed when the NASDAQ dropped by 50% back in 2008. He tried to help his sister by following the most obvious path “the online research” on Google. All of the largest social networks—LinkedIn, Twitter, Facebook, YouTube, and Instagram—feature well-known figures in different niches.

Startups 194

Startups Budget Programs Marketing Budget Tips 194

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 21, 2010

Pricing is very reasonable, as you can download and use 60 images a year for just $229. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Skitch I’m no Photoshop wizard.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Hubspot

FEBRUARY 26, 2019

Google entered 2019 with 5 million paying G Suite customers — a number that’s increased by 25% since the beginning of 2017. G Suite was released 12 years ago as “Google Apps for Your Domain”. The initial launch included Gmail, Google Talk, Google Calendar, and Google Page Creator (now known as Sites).

Enterprise Management 73

Enterprise Management Work Management Marketing Management Domain 73

Online Marketing Institute

OCTOBER 31, 2010

Pricing is very reasonable, as you can download and use 60 images a year for just $229. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. Skitch I’m no Photoshop wizard.

Social Media 40

Social Media Paid Content Tools Media 40

Industrial Marketing Today

AUGUST 24, 2010

Install site analytics, the free Google Analytics is a good start. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Map your content to each stage of the industrial buying cycle. All Rights Reserved.

Marketing Websites 60

Marketing Websites Marketing Budget Buying Cycle Web 2.0 60

Single Grain

DECEMBER 6, 2019

Video is by far the most popular way customers want to learn about new products : And don’t just think YouTube. Because people find video content more compelling, so Google pushes pages that include videos higher in the rankings. Imagine that you’ve recorded a video for your YouTube channel. The Complete Guide to YouTube SEO.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145