Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 144

Social Media Tools Media Lead Scoring 144

Sprout Social

JULY 13, 2022

To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. Social media in Europe: Advice from 3 marketers in the region.

Social Media 93

Social Media Stats Webinar Metrics Media 93

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. billion active social media users On average, people have 5.54

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 70% of the U.S. billion last year to 2.5

Social Media 100

Social Media Stats Social Marketing CMS Development 100

EveryoneSocial

JANUARY 12, 2022

But it’s not just the healthcare industry’s social media managers who share, post, tweet, and comment. alone — are also active on social media, including 90% of physicians. Despite this widespread use of social, healthcare organizations understandably have qualms about inviting employees to use social media at work.

Social Networks 97

Social Networks Activities ROI Enterprise Management 97

Sprout Social

FEBRUARY 7, 2023

When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. Your C-suite pitch: Traditional social media tactics are becoming less reliable. In 2022, content shared through our Advocacy platform earned more impressions than all our social networks combined.

Stats 89

Stats Buy Budget Programs Sales Qualified Leads 89

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

Stats 109

Stats Social Media Social Marketing Media 109

Webbiquity

APRIL 10, 2018

The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. Digital Media Stream ). Martech Series ).

Marketing AI 248

Marketing AI Enterprise Management Stats Marketing Management 248

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. The most popular slice to partner with is micro-influencers, those with a social media following of 10,000-99,999 followers or subscribers; 64% of marketers plan to work with these individuals.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced?

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

The Customer

OCTOBER 13, 2021

Fresh controversy over Facebook’s practices regarding misinformation and Instagram’s effect on children should cause brands, including rewards programs, to question their marketing on the social network. Social Media Has Many Faces. Some key Facebook demographic stats to know. Which Aligns With Your Brand?

Social Media 98

Social Media Advertising Agencies Media Loyalty 98

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Webbiquity

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. That results in a (decidedly not) social ratio of 70,329. social ratio. Image credit: CMI. 4,360,429 followers.

Enterprise Management 226

Enterprise Management Twitter Marketing Management B2B Marketing 226

Webbiquity

MARCH 8, 2016

Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. Already, nearly half of all B2B researchers are Millennials, and 42% of B2B searches are on mobile devices. Get more details on these insights and others in the 22 tantalizing content marketing stats and facts below.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). Visual.ly ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? What is social prospecting? Social selling is a long-term game that can pay off in big ways.

Social Media 68

Social Media Advertising Channels Peer-to-peer Cold Calling 68

Sprout Social

MAY 15, 2020

Use these social media benchmarks to get a feel for how your brand is stacking up to peers in your industry. This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition.

Advertising Benchmark 117

Advertising Benchmark Social Media Media Work Management 117

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Webbiquity

MARCH 1, 2016

Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. About 26% of consumers use social media sites for this purpose. This was post #7 of Winter Wonderland of Marketing Stats on Webbiquity. #1: Speed thrills. Stratabeat ). Payfirma ).

SEM 100

SEM Paid Content Stats SEO 100

Bannersnack

NOVEMBER 8, 2021

billion social media users worldwide. Social media ecommerce is here to build a bridge between brands and potential customers. More and more consumers are discovering brands through social media. billion users (Statista) 46% of millennials and 50% of Gen Z say they research products on social media.

eCommerce 52

eCommerce Social Media Tactics Effectiveness 52

Hubspot

JUNE 30, 2020

And this year, with apartment tours going fully virtual, I've found it even harder to do the extreme research needed before committing to a lease. Now, as I research apartment after apartment online, my new process feels like an intense buyer's journey. 23 User-Generated Content Stats to Know in 2020 Benefits of User-Generated Content.

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Hubspot

DECEMBER 5, 2019

To keep you informed and help you make strategic social media decisions, here's a list of 30 helpful and intriguing Reddit stats related to the company, its user base, and what it takes to engage audiences on the platform. General Stats. 6% of online adults are Reddit users ( Pew Research Center ). Crunchbase ).

Stats 100

Stats Mobile Advertising Internet Marketing Mobile Marketing 100

EveryoneSocial

AUGUST 18, 2020

Social media management is now an essential job and something that every brand needs to excel at. While it is possible to still do well as a brand without social media, you put your company at a huge disadvantage when it is not taken as seriously as it should. According to research from Oberlo , there are over 3.5

Social Media 98

Social Media Work Management Marketing Management Media 98

EveryoneSocial

JANUARY 21, 2020

It’s amazing to think about when social media networks first started and how far these platforms have developed these last few years. And now over ten years later and moving into a new decade, social media is a major component to our lives. Social Media Statistics Social Media Tips for Businesses.

Social Media 126

Social Media Tips Paid Search Agency Companies 126

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. population).

Social Media 160

Social Media Media Stats Statistics 160

Webbiquity

JUNE 16, 2015

Based on the research detailed below, here are five key takeaways: • Tell, don’t sell. While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time. We’re going to explore some of the most asked questions about social media marketing and its costs.

Paid Content 52

Paid Content Social Media Pricing Price 52

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Social Media Advertising Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Optinmonster

OCTOBER 30, 2019

In this article, we share a ton of social selling statistics that will convince you the benefits are real. What Is Social Selling? When you think about selling on social media, the first thing that probably comes to mind is ads or unsolicited DMs from brands trying to get you to check out their products.

Statistics 76

Statistics Social Media Social Marketing Media 76

Webbiquity

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Social Marketing Media Business 100

EveryoneSocial

SEPTEMBER 17, 2018

Participating in Social Media Advocacy. Below, you’ll find out how you can get involved in social media advocacy and why it benefits you and the company you work for. This means sharing on your social media accounts and becoming an employee advocate. Here are 27 eye-popping stats.

Social Media 78

Social Media Media Peer-to-peer Thought Leadership 78

Buffer

MAY 6, 2019

One of the most popular topics in social media marketing is how to get more followers. This is no small task on social media in 2019! We’ve dug into the research on all the latest follower trends and how new brands are growing from zero to 10,000 followers and how established brands are going from 10,000, beyond.

Social Media 83

Social Media Media Ideal Customer Profiles Profiling 83

EveryoneSocial

NOVEMBER 20, 2018

And while there are many different tactics to apply to your company’s channel marketing plan, social media is actually one that needs to play a major role. Certainly, you may be using social media with your channel partners already, but how much focus are you placing on it? How A Social Employee Advocacy Program Helps.

Social Media 102

Social Media Peer-to-peer Advertising Channels Social Marketing 102

Buffer

OCTOBER 21, 2019

It doesn’t get much better than a moment of delight on social media. Social media engagement seems like a slam dunk strategy. One of the quickest and easiest ways to set yourself apart on social media is simply to reply. Social media engagement is public. We want to help you get there.

Social Media 75

Social Media Media Ideal Customer Profiles Paid Search Agency 75

DAGMAR Marketing

NOVEMBER 29, 2019

While you may not have a national company with multiple locations, the report offers good reminders of how companies of all types, including your local small business, may be missing marketing opportunities on social media. What is localized social marketing? Word-of-mouth is more powerful than ever, thanks to social media.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. via Syncapse.

Social Media 162

Social Media Media Viral Marketing Skype 162

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

Social Media 111

Social Media Paid Content Media Business 111