Presentation, RSS and Twitter - B2B Marketing Zone

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

Loyalty

Loyalty Twitter Brand Identity Branding

How B2B brands approach Twitter

Savanta

FEBRUARY 1, 2012

Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). A number of quality measures are battling it out for dominance at present. Gain a Klout score above 44 and you’re out-performing half of these Twitter accounts.

Twitter

Twitter Brand Identity Branding B2B

Webinar Presentations That Suck « The Effective Marketer

The Effective Marketer

MAY 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Webinar Presentations That Suck You are not even 3 minutes into the webinar and you know it: The presentation will suck. but this person can also interject during the presentation to create a dialog.

Webinar Metrics

Webinar Metrics Planning Work Management Effectiveness

Webinars

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

Presenting Effective Charts « The Effective Marketer

The Effective Marketer

JULY 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Presenting Effective Charts Are your impressive charts effective? Sounds simple but often times I see charts presented just because they ‘look nice’ or because they show data. Stop doing charts in Excel.

Effectiveness

Effectiveness Enterprise Management Planning Work Management

tools of the trade: webinars and online presentations

The Effective Marketer

APRIL 29, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Tools of the Trade: Webinars and Online Presentations Webinars or webcasts, as they are sometimes called, have increased in popularity and in effectiveness within the past 5 years or so. United States License.

Marketing Automation Services

Marketing Automation Services Webinar Metrics Budget Programs Work Management

New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

SEPTEMBER 22, 2008

Post to Twitter. Post: New Communication Tech and Work Literacy Presentation. New Communication Tech and Work Literacy Presentation View SlideShare presentation or Upload your own. New Communication Tech and Work Literacy Presentation. This was a presentation to instructional design researchers advoca more.

Work Management

Work Management DMCA Ning Privacy Policies

Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

AUGUST 3, 2009

Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. This is not a post on the basics of Twitter. Do you think it’s just a fad?

Twitter

Twitter Paid Search Agency Tips Landing Pages

Top 200 Google Ranking Factors: 2022 Complete List

seo.co

APRIL 29, 2022

Put simply, this is a statistical assessment of variable correlation; when the ranking factor is present, rankings tend to increase. How many matches are present in the name of your file path (if relevant)? Looking at your target page meta description, how many keywords are present? Validating findings. Keywords in Main Tags.

Lead Scoring

Lead Scoring Lead Ranking Google Correlation

Social Media: Leverage Technology, But Be Human!

B2B Marketing Traction

OCTOBER 20, 2010

I’ve been doing a presentation called “Leverage Technology for Marketing Success” for about the past ten years. I do suggest that folks use some tools to automatically send links to new blog posts to Twitter or RSS feeds to send new press releases to a Facebook company page. No, no, no! Astounding!

Social Media

Social Media Media RSS Twitter

How to optimize your content publication process in Scoop.it

Scoop.it

MARCH 18, 2021

Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr. You can add: RSS feeds. Tweets from a Twitter user. Tweets from a Twitter list. Tag your content. Share on your social channels. This is a Scoop.it Scoop without link.

Process

Process Optimization Curation RSS

5 Things You Can Do On Vacation If You Can't Get Work Out Of Your Mind

Smashmouth Marketing

JULY 27, 2009

I'm stimulated by creative work such as writing a fun blog article or doing a souped up graphic that is needed for a presentation, creative work for me is relaxing. Find someone within vacation ear shot that could benefit by learning about twitter, or social media, or anything valuable, and share.

RSS

RSS Blogger Tagging Twitter

There’s horse meat in my survey

Savanta

APRIL 2, 2013

Next time survey numbers are presented as conclusive fact, here are three questions you might want to ask. Subscribe and receive new posts by email or RSS. Connect with Andrew on Twitter or Google+. Statistics carry a sense of authority and it seems counter-intuitive to challenge the statement that ‘customers told us’.

Customer Surveys

Customer Surveys Bundling RSS Opinions

There’s horse meat in my survey

Savanta

APRIL 2, 2013

Next time survey numbers are presented as conclusive fact, here are three questions you might want to ask. Subscribe and receive new posts by email or RSS. Connect with Andrew on Twitter or Google+. Statistics carry a sense of authority and it seems counter-intuitive to challenge the statement that ‘customers told us’.

Customer Surveys

Customer Surveys Bundling RSS Opinions

Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

JULY 13, 2023

You can argue that thought leadership is all about taking a stand and presenting a strong opinion to challenge the way people think. RSS feeds offer an easy way to stay updated with every piece of content a site has published. If a website offers an RSS feed, then you will be notified whenever a post goes up.

Thought Leadership

Thought Leadership Curation Ad Building Lead Scoring

The Science of Email Marketing « The Effective Marketer

The Effective Marketer

FEBRUARY 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. billion emails sent. billion emails sent.

Planning

Planning Email Marketing Work Management Marketing Management

Explaining Social Media

The Effective Marketer

MAY 7, 2010

The presentation is not only funny is also engaging. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site.

Social Media

Social Media Media Work Management Marketing Automation Services

HiveFire Curata Cuts the Work in Content Aggregation

Customer Experience Matrix

JULY 9, 2010

In fact, Curata provides a complete system to not just locate the right content but also to organize and present it to the marketer’s target audience. You don’t need a special tool to scan the Internet: a simple Google Alert or Twitter search will do that for free. The work adds up so quickly that most marketers can’t afford to do it.

Aggregators

Aggregators Marketing Automation Services RSS Classified Ads

The Six Minutes Challenge

The Effective Marketer

NOVEMBER 16, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Six Minutes Challenge Presentations can be boring. The rules are you have to present 20 slides with 20 seconds for each (total of 6:40). To present well in this kind of format you have to rehearse very well.

Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management

What Makes a Great Creative Brief? « The Effective Marketer

The Effective Marketer

JANUARY 7, 2011

From the discussion thread I liked two presentations that were shared, posted below. The first is an interesting research done by Jasmin Cheng (from Twist Image) about creative briefs in the industry, and the second is a presentation by Nick Emmel on how to properly write a creative brief. Like Be the first to like this post.

Creativity

Creativity Planning Work Management Marketing Management

10 Ways to Generate More Leads from Your Business Blog

The Point

SEPTEMBER 23, 2015

But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard.

Business Blogging

Business Blogging Lead Scoring Lead Ranking Generation

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

JUNE 25, 2012

One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate.

Social Media

Social Media Social Marketing Allocation SEM

The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

APRIL 10, 2017

But this proliferation of (often unfiltered and unvetted) content presents significant risks for brands as well. RSS Readers. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Feedspot is a modern RSS Reader. ” — Shift Communications. Pricing: free. Google Review Count: 224.

RSS

RSS Marketing Automation Services Work Management Marketing Management

Genoo and Act-On Software Add Social Marketing Features

Customer Experience Matrix

MAY 4, 2010

People who comment on a Genoo-hosted Web page or subscribe to a Genoo-originated RSS feed can be loaded into the system as contacts and these activities can factor into their lead score. To the current topic, it has also added a “Twitter Prospector” to reduce the labor required to mine Twitter for leads.

Act-On

Act-On Marketing Management Marketing Automation Services Features

Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

MAY 18, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Cost per Lead

Cost per Lead Planning Work Management Marketing Management

The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

MAY 3, 2011

Marketers also need to work on their justifications and their business cases to make senior management understand why a technology can help the company especially when Facebook, Twitter, and other channels are still a mystery for most corporate executives. You can follow any responses to this entry through the RSS 2.0

Work Management

Work Management Marketing Management Planning Marketing Automation Services

Killed By Powerpoint « The Effective Marketer

The Effective Marketer

AUGUST 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Killed By Powerpoint Have you ever had the sensation of being killed, slowly and mercilessly, during a boring presentation? You can follow any responses to this entry through the RSS 2.0 Happy 25th birthday!

Planning

Planning Work Management Marketing Automation Services Marketing Management

Selecting the Right Email Marketing Provider « The Effective Marketer

The Effective Marketer

APRIL 6, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Work Management

Work Management Marketing Management Marketing Automation Services Planning

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. You can follow any responses to this entry through the RSS 2.0 You can follow any responses to this entry through the RSS 2.0

Work Management

Work Management Marketing Management Marketing Automation Services Marketing Budget

Why Sales and Marketing Don't Get Along « The Effective Marketer

The Effective Marketer

MARCH 24, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning

Planning Work Management Marketing Management Marketing Budget Creation

4 Ways That Content Curation Can be Vital to Small Business Marketing

Scoop.it

AUGUST 3, 2021

As we can see, some companies like Specsavers have made curated content a central theme to their social media strategy – with the company’s Twitter account continually inviting audience participation through hashtags and informal conversation starters. Image: SocialPilot ).

Curation

Curation Small Business Marketing Top of Funnel Paid Search Agency

B2B Marketers Hold Off on Killing Traditional Media

The Effective Marketer

OCTOBER 22, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning

Planning Work Management Marketing Management Marketing Budget Creation

The Ghost Blogging Debate Done Right

The Effective Marketer

AUGUST 23, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Work Management

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget

How to Fail at Social Media

The Effective Marketer

AUGUST 2, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Social Media

Social Media Work Management Marketing Management Marketing Automation Services

B2B Marketing Summit Shows Old Problems Persist

The Effective Marketer

OCTOBER 14, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Sometimes we just need to be reminded of the obvious so that we can focus on the essential. United States License.

Planning

Planning Work Management B2B Marketing Marketing Management

What’s your Social Media diet?

Buzz Marketing for Technology

FEBRUARY 18, 2010

A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader). With over 300 feeds coming into my Google Reader, Twitter alerts popping up all over the place and email coming in by the truck load its easy to feel overloaded fast.

Social Media

Social Media Digg Media RSS

How to Optimize Your Social Media Workflow

Sprout Social

DECEMBER 27, 2016

responding to Twitter mentions) and not planning, then you may benefit from a social media workflow plan. For example, when you publish a blog post, do you share it automatically to Twitter? Automatically Post from RSS. Our Post via RSS feature is handy if you publish blog posts. Add Twitter Suggested Replies.

Social Media

Social Media Optimization Media RSS

Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

DECEMBER 8, 2011

The list below presents each vendor with a brief explanation of the table entries. Naturally, the vendors will borrow features from each other, so we can expect some convergence over time. A standard set of features will emerge as the industry figures out what’s really important.

Marketing Automation Services

Marketing Automation Services Work Management Marketing Management Social Media

WordPress Plugins for Marketers

The Effective Marketer

FEBRUARY 22, 2011

You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning

Planning Work Management Marketing Management Marketing Automation Services

Making the Most of Your Webinars

The Effective Marketer

FEBRUARY 7, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Webinar Metrics

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads

How Success is Misunderstood

The Effective Marketer

SEPTEMBER 29, 2010

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Marketing Budget

Marketing Budget Work Management Marketing Automation Services Marketing Management

Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

MAY 10, 2010

More recently even Twitter mascots have been showing up as a company’s public face. You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning

Planning Work Management Marketing Automation Services Marketing Management

5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

JUNE 27, 2008

There are no doubts about the fact that Google Reader is the best browser based RSS reader available. It has some excellent features and helps you to easily deal with a large number of RSS feeds. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. Comments RSS.

Google

Google RSS Tips Product

what's your marketing approach?

The Effective Marketer

JULY 29, 2009

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning

Planning Work Management Marketing Management Marketing Budget Creation

Social Media's Next Victim?

The Effective Marketer

NOVEMBER 6, 2009

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post.

Social Media

Social Media Work Management Marketing Automation Services Marketing Budget Creation

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

How B2B brands approach Twitter

Webinars

Trending Sources

Webinar Presentations That Suck « The Effective Marketer

Webinars

Presenting Effective Charts « The Effective Marketer

tools of the trade: webinars and online presentations

New Communication Tech and Work Literacy Presentation

Tips on Using Twitter to Boost Your Marketing Efforts

Top 200 Google Ranking Factors: 2022 Complete List

Social Media: Leverage Technology, But Be Human!

How to optimize your content publication process in Scoop.it

5 Things You Can Do On Vacation If You Can't Get Work Out Of Your Mind

There’s horse meat in my survey

There’s horse meat in my survey

Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

The Science of Email Marketing « The Effective Marketer

Explaining Social Media

HiveFire Curata Cuts the Work in Content Aggregation

The Six Minutes Challenge

What Makes a Great Creative Brief? « The Effective Marketer

10 Ways to Generate More Leads from Your Business Blog

How Social Media, Content Transform Marketing from Expense to Investment

The Nine Best Reputation Management, RSS, and Social Search Tools

Genoo and Act-On Software Add Social Marketing Features

Marketing Charts and Trends « The Effective Marketer

The Challenges in Adoption of Marketing Technology « The Effective.

Killed By Powerpoint « The Effective Marketer

Selecting the Right Email Marketing Provider « The Effective Marketer

Choosing an Email Marketing Software « The Effective Marketer

Why Sales and Marketing Don't Get Along « The Effective Marketer

4 Ways That Content Curation Can be Vital to Small Business Marketing

B2B Marketers Hold Off on Killing Traditional Media

The Ghost Blogging Debate Done Right

How to Fail at Social Media

B2B Marketing Summit Shows Old Problems Persist

What’s your Social Media diet?

How to Optimize Your Social Media Workflow

Social Media Features in Marketing Automation Systems: Who Does What?

WordPress Plugins for Marketers

Making the Most of Your Webinars

How Success is Misunderstood

Taming Your Brand Mascot « The Effective Marketer

5 Excellent Productivity Tips For Google Reader

what's your marketing approach?

Social Media's Next Victim?

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