B2B Marketing Traction

JANUARY 30, 2013

LinkedIn has personal profiles and company profiles. It is safe because people have to request connections on LinkedIn, and they can’t comment, post photos, or otherwise contact you on LinkedIn without your permission. Business to Consumer marketers should start with Facebook.

Social Media 100

Social Media Social Marketing Planning Media 100

B2B Marketing Traction

DECEMBER 16, 2010

Facebook company pages are secure and have no visible connection to your personal profile. In order to create a Facebook company page, you do need to be a human being with a profile on Facebook. You don’t need to do anything on or with the profile if you don’t want to. Take advantage of this opportunity.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

B2B Marketing Traction

JULY 12, 2013

As I looked up the bio of one of the participants, @Nimble, I complimented them on their profile on Twitter. After working on one such system yesterday (I will name no names), I popped onto one of my favorite Twitter chats – #B2Bchat. “We’re the #unCRM. Engagement. socialselling #socialbiz.”

CRM 100

CRM Ideal Customer Profiles Buying Cycle Social Media 100

B2B Marketing Traction

MAY 7, 2012

Because your employees are on Facebook, and when they created their personal profile, they said they worked at your company. You may not know it, but your company page already exists on Facebook. And, it’s blank. If your company page did not exist, Facebook created a blank page for you.

Facebook 100

Facebook Paid Search Agency Companies Planning 100

B2B Marketing Traction

APRIL 5, 2011

The reason for this is that the LinkedIn search feature defaults to what is relevant to the person searching. But, if you want to see who performs at the top for a certain title or industry for all LinkedIn profiles, you need to change the search sort to “keywords.”

Linkedin 100

Linkedin Ideal Customer Profiles Keywords Profiling 100

B2B Marketing Traction

FEBRUARY 17, 2011

I was the 102,794 th person to create a LinkedIn profile on January 7, 2004. (To I made sure my profile is complete. Having a complete and accurate profile can help more people can find you. I linked my blog, my book recommendations, my Tweets, my presentations and other content to my profile.

Linkedin 100

Linkedin Web 2.0 Ideal Customer Profiles Blast Campaigns 100

B2B Marketing Traction

OCTOBER 20, 2010

I never meant anyone should (for example) spam someone’s personal Facebook profile page with uninteresting, scheduled stream of links on your professional area of specialization. You mean visit their profiles, read their blog and visit their web sites? Astounding! Have an online conversation? ” I love that!

Social Media 100

Social Media Media RSS Twitter 100

B2B Marketing Traction

FEBRUARY 15, 2013

Opportunistic companies can copy your connections on social networks like Twitter and your Facebook company page, because both allow people to follow or like you without your permission (unlike LinkedIn or a Facebook personal profile). So what can you do when a competitor stalks your customers?

Ideal Customer Profiles 100

Ideal Customer Profiles Work Management Marketing Management Inbound Marketing 100

B2B Marketing Traction

JANUARY 11, 2013

We provide LinkedIn training and set up as well as personal and company profile optimization. Questions about LinkedIn? Do you want a better presence on this social media platform? Contact New Incite today.

Linkedin 100

Linkedin Social Media Act-On Display 100

B2B Marketing Traction

MARCH 11, 2011

While you’re in the social media space, populating your profiles with interesting content, messages and conversations, sending the emails, doing the online webinars and meetings, don’t forget the value of one-on-one relationships. Because people buy from people they like, not from computers.

Buy 100

Buy Planning B2B Marketing Consulting 100

B2B Marketing Traction

MARCH 11, 2011

While you’re in the social media space, populating your profiles with interesting content, messages and conversations, sending the emails, doing the online webinars and meetings, don’t forget the value of one-on-one relationships. Because people buy from people they like, not from computers.

Buy 100

Buy Planning B2B Marketing Consulting 100

B2B Marketing Traction

OCTOBER 6, 2011

The answers to our survey questions showed a pretty lukewarm response about Facebook (only 40% even used it, and most only for personal use), but 70% used LinkedIn and mostly for business purposes.

Planning 100

Planning Marketing Plans Ideal Customer Profiles Linkedin 100

B2B Marketing Traction

APRIL 28, 2014

On LinkedIn you should set up a complete personal profile as well as a branded LinkedIn Company Page. Now I have to include SlideShare (acquired by LinkedIn in 2012), because this social media platform has exploded, with over 60 million users a month and 215 page views per month by the end of 2013.

Social Media 100

Social Media Social Marketing B2B Marketing Marketing Strategy 100

B2B Marketing Traction

SEPTEMBER 15, 2010

That person or company can also provide ongoing research, analysis and content creation that fits your marketing persona and your social media strategy goals. You update profiles, approve and edit blog entries and message your followers. Transparent.

Social Media 100

Social Media Media Transparency Ideal Customer Profiles 100

B2B Marketing Traction

OCTOBER 28, 2009

When I pass out my one sheet, my networking colleagues are more apt to connect with me on a more personal level (what some call the “back of the business card”): “I’m from Maine/New England, too!” “I One example is a free consultation or assessment in person or on the phone. I went to the Pepperdine Business School as well! “I

Work Management 100

Work Management Planning Marketing Management Paid Search Agency 100

B2B Marketing Traction

JANUARY 20, 2011

If a young person comes to your web site, what do you think happens when they see the Facebook logo on your home page? Reality: Your Company Page Is Not Visibly Tied To Your Personal Information. Your Facebook Company Page has no visible connection to your personal profile. Age 25-34 22.3% or 33 million.

Facebook 100

Facebook Privacy Policies Ideal Customer Profiles Privacy 100

B2B Marketing Traction

DECEMBER 28, 2012

Stop posting work blog posts to my personal Facebook account. These posts are not relevant on my personal profile. As this year comes to its end, I’m thinking about how I can improve my marketing for next year. Here are my resolutions for next year.

B2B Marketing 100

B2B Marketing Planning B2B Facebook 100

B2B Marketing Traction

MARCH 1, 2013

So, is that why usage of Facebook is declining – its users feel uncomfortable with the sale of their personal information to advertisers? Add to that Facebook’s many changes to privacy settings so that we users have to learn and re-learn as they change.

Facebook 100

Facebook Multi-Touch Attribution Mobile Advertising Psychographics 100

B2B Marketing Traction

APRIL 9, 2013

With LinkedIn you can build your personal profile and begin connecting with colleagues. You don’t have to do it all. For B2B marketers, this is often LinkedIn. And, even with the one platform, there are various levels of activity. You can also create a company page on LinkedIn, which few B2B marketers have done.

Social Media 100

Social Media Social Marketing B2B Marketing Practices 100

B2B Marketing Traction

JULY 8, 2015

Some conjecture that promotional language and links to a person’s blog or website are some of the red flags in the new algorithm that filter posts. Just do it in your LinkedIn profile update and on your LinkedIn Company Page if you have one. LinkedIn did not disclose its algorithm.

Linkedin 100

Linkedin Work Management Marketing Management Planning 100

B2B Marketing Traction

OCTOBER 1, 2009

Have you done not only a demographic (age, income, sex, title) but a psychographic (wants and needs, fears, personality) profile of your prospective customers? They won’t listen to you unless you speak their language and appeal to their psychographic profile. your prospects. Know your prospects.

Psychographics 100

Psychographics Campaigns Planning RSS 100