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The Human Approach to Link Building Outreach

Biznology

Without great outreach, link building becomes 100x harder, because how can you expect to secure a link if you can’t get anyone to communicate with you? Without further ado, here are my main strategies for successful outreach for links – mainly for guest posting. Let me know your thoughts on outreach in the comments below.

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New & Improved: Announcing The Beginner's Guide To Link Building

Moz

Folks get sincerely frustrated with wasted link building efforts, poor outreach processes, and lack of results. Many of the tools and tactics have certainly evolved, along with Google's algorithm ( rel=ugc anyone? ). Link Building Outreach. Outreach good. Outreach bad. Outreach has earned a rough reputation in SEO.

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The One-Hour Guide to SEO: Link Building - Whiteboard Friday

Moz

Then those pages that had a lot of PageRank, because many people linked to them or many powerful people linked to them, would then pass more weight on when they linked. Then those pages that had a lot of PageRank, because many people linked to them or many powerful people linked to them, would then pass more weight on when they linked.

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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

PageRank (Normalised). Normally it takes up to an hour to find 10 or 20 relevant influencers for your outreach, now you can do it in less than a minute… Find Influencers Using Your Own Content. PageRank (Normalised). PRSA’s PR Tactics. PR: Top 100 Influencers & Brands Click To Tweet. Twitter Handle.

PR 100
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The Rules of Link Building - Best of Whiteboard Friday

Moz

Britney Muller clarifies which link building tactics still matter and which are a waste of time (or downright harmful) in one of our very favorite classic episodes of Whiteboard Friday. Ask/Outreach. There's nothing wrong with outreach, especially when done well. Don't buy or sell links that pass PageRank.

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Why Guest Blogging Should Be Part of Your Content Marketing Strategy

Brandpoint

By building a solid library of relevant backlinks to targeted keywords, you should see an improvement in rankings, a higher PageRank score and a stronger domain authority. It’s a tactic that many high-authority websites use in their inbound marketing strategies. Begin outreach to site editors. The Future of Guest Blogging.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Or how about ridding your content of these outdated SEO tactics? Avoid the following bad SEO tactics (aka the four rhinos): Poor user experience. So an obvious tactic in SEO is to listen out for what readers are actually saying about their experiences. ” Avoid unnatural link creation: Text ads that pass PageRank.