Valasys

MAY 22, 2020

Along with customer loyalty follows the repeat purchase cycles, increased after-sales services, and acquisition of new leads through positive word-of-mouth-marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). 4 Make Your Content SEO Friendly.

Lead Generation 98

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 98

Valasys

OCTOBER 14, 2019

Before the concept of online omnichannel reputation management picked up, companies used to rely exclusively upon offline word-of-mouth-marketing (WOMM). As the popularity of the internet for marketing research picked up, word of mouth marketing also evolved & went majorly online.

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

JULY 29, 2019

An effective story-telling should revolve along the trajectory of the golden circle to help the organizations optimize their users’ experiences (UX). The more the customers would resonate with the ad campaigns being displayed by the organizations, the higher will be chances of conversions.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

MAY 8, 2020

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

Email Marketing 64

Email Marketing Optimization Campaigns WOMM 64

Valasys

MARCH 6, 2020

Above & beyond sales, the analysis of the data trends also allows organizations to fuel client retention & after-sales services. In turn, customer advocacy & positive Word-of-Mouth-Marketing (WOMM) brings a lot more customers. Wrapping Things Up.

WOMM 45

WOMM Privacy Word of Mouth Transparency 45

Valasys

FEBRUARY 28, 2020

Deploying the user-generated content (UGC) in the right way can help the brands in painting a positive brand image. And by listening we mean qualitative as well as quantitative measurement & optimization of the quantifiable goals for optimization of the attribution modeling pathways opted by the organizations.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JULY 12, 2019

Capturing & relying upon the intent signaling of the prospects, the B2B marketers are now in a position to run better-targeted campaigns than ever before, to attract, engage & convert the prospects – leveraging omnichannel marketing.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

DECEMBER 16, 2019

This fetches the marketers a positive ROI from their marketing endeavors after a while. In such a situation, the chief question on the minds of every B2B SaaS marketer remains: what type of posts/content would be suitable for a B2B SaaS Facebook account to share organically?

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

AUGUST 19, 2019

Moreover, if marketers can create high-quality pieces of content using alternative forms of keywords can also help them in gaining higher positions on the SERPs. Influencer marketing also triggers positive Word of Mouth Marketing (WOMM), which further bolsters the Return on Investment (ROI) for the marketers.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

MARCH 9, 2020

With the marketers having access to billions of data points from diverse channels across the web including Google & Facebook, the hyper-targeted paid advertising campaigns can boost the organic website traffic as well as the can scale-up personalization to streamline B2B sales cycle.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

MAY 28, 2020

The following insights from research by ATN EVENT STAFFING substantiate that event marketing actually helps you generate more leads and creates more opportunities for prospective sales: 91% of the customers accede that their positive vibes towards brands are considerably enhanced after attending events and having the experiences that follow.

Lead Generation 72

Lead Generation Event Marketing Generation Work Management 72

Valasys

JULY 6, 2020

Focusing on retention marketing paves the way to business growth by reducing expenses on expanding marketing and sales outreach and by providing your customers with the value, in a propitious manner inviting brand advocacy and positive word-of-mouth-marketing (WOMM). Retention Marketing Leverages on the Value System.

WOMM 84

WOMM Word of Mouth Top of Funnel Business 84

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

Valasys

SEPTEMBER 25, 2019

It’s too often that marketers are worried about increasing SEO or driving traffic that they don’t pay attention to finding sites that match their brand’s messaging and positioning.”. Fetching inbound links from a credible website positively impacts the SEO of the primary domain. 2) Improves The Domain Authority: .

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

AUGUST 6, 2019

Businesses also need to attract, engage & convert the prospects using the pieces of content which resonate with their specific research stages or their positions in the conventional sales funnel – whether top, middle or low funnel leads. Tech-savvy organizations have already assimilated AI in their marketing strategies.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

APRIL 17, 2020

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel. Employ Interactive Platforms to Build a Connect.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

FEBRUARY 17, 2020

Several permutations & combinations of related metrics can also be used by marketers to reflect on the business objectives of the organization. It can boost your brand awareness; help you collect loyal followers as well as can entice your readers to become customers.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

AUGUST 26, 2019

According to research by the Content Marketing Institute, 92% of the organizations agree that content is an integral part of their marketing strategies & is required for driving business growth. Also, the risks of falling back on sliding doors while optimizing for only organic SEO are pretty high.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 20, 2019

Some of the major ways viral content can help B2B businesses bolster include the following: It increases the Organic Influx of website traffic & helps marketers in reaching to a new audience. The posts that motivate the persona evoke positive feelings & induce inquisitively will always have higher probabilities of going viral.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

According to HubSpot, Inbound Marketing can be defined as follows: “Inbound marketing is about creating valuable experiences that have a positive impact on people and your business. Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45