article thumbnail

6 Key Takeaways: Migrating to GA4 for B2B Marketers

KoMarketing Associates

In this training, our team was able to ask Brie their most pressing GA4 questions and learn best practices for the platform. Why B2B Marketers Should Make the Switch Now. Find or search for the report you just created in the right-hand pane. Press Save. Here are 6 key takeaways from the training!

article thumbnail

A PPC Optimization Checklist for the B2B Marketer

KoMarketing Associates

One of the key responsibilities of a search marketing agency is in staying up to date on enhancements, features, and new functionality associated with the search engine marketing space. If your creative talks about a download you would be hard pressed to get most searchers to fill out a contact form.

PPC 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Online Marketing. Internet Marketing. Image credit: Ajax Union.

article thumbnail

How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Don’t send a regular pitch with a press release to a blogger. Bloggers don’t typically scan press releases and write stories. Please don’t.

article thumbnail

Team Building in Full Swing at KoMarketing

KoMarketing Associates

Casie Gillette, who joined KoMarketing as Director of Online Marketing on July 2, brings strategic leadership in SEO, social media, and online marketing to the KoMarketing team on behalf of client initiatives and the organization as a whole.

article thumbnail

B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report

KoMarketing Associates

When questioned about the marketing channels they intended to use in 2012, responses were mixed: i.e., tradeshows (67 percent), email marketing (65 percent), SEO (59 percent), social media ( Twitter, LinkedIn, Facebook ) (57 percent), trade magazine advertising (47 percent), and PR (38 percent). Online) Marketing Spending on the Rise.

article thumbnail

4 Signs Your Site Needs an Update

EMagine B2B Blog

You’ve done a great a job feeding your baby website, regularly adding Press Releases, Events, and new Products. B2B Web Strategy Content Development Lead Generation Online Marketing PPC Search Engine Marketing Uncategorized Web Design' They require guidance and help along the way. Not recently?

PPC 40