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How to Improve Your Email Newsletter

Anything Goes Marketing

Do you have an email newsletter? Many B2B and B2C companies produce a newsletter or newsletters that are geared to a specific audience or audiences. Here's the issue: How can you distinguish your newsletter from your competitors and take it to the next level? Email Newsletter 2.0 In the "new world" of web 2.0,

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Salesforce.com Best Practices: Thought Leadership with David Taber, Author of Salesforce.com Secrets of Success

Adobe Experience Cloud Blog

David is the author of the new Prentice-Hall book, " Salesforce.com Secrets of Success ," which covers the people, policy, and process issues surrounding effective CRM solutions. The first step in lead cultivation is scoring and sorting: making sure the worthwhile leads get to the right person quickly. Q: What about lead scoring ?

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The 14 Best Marketing Automation Tools

Webbiquity

Which means that it takes inbound from many angles – it’s not just your social that brings in people, there are landing pages with helpful information, blog posts, newsletters, etc. This tool enables you to create and send e-mail newsletter and service e-mails (such as transaction e-mails and event or date triggered e-mails).

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Sales 2.0: Marketing Automation & Salesforce Chatter

LeadSloth

This morning we saw a demo of Salesforce.com Chatter , a collaboration tools integrated with Salesforce.com. Think Facebook built into Salesforce.com: it looks just like the Facebook timeline, but it is built around your sales processes. Salesforce.com Chatter Screenshot. The company newsletter was just sent out?

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Optimizing Lead Distribution for Higher Conversion

markempa

In CRMs like Salesforce.com, you can automatically notify sales people when activity has developed in their territory, vertical market or other criteria that you deem to be important. If a qualified sales lead is not followed up by the assigned sales person within 24 hours, they can count on an email or call from their sales manager.

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xiQ selected a ‘Top Solution for Sales Intelligence’ by VentureBeat

xiQ

When a four person team slogging in their garage two years ago slogs their way into an organization that gets featured on a chart like the one above – Inside Sales Landscape by VentureBeat, it is a heady feeling. Use it to create custom newsletters or your own private label app. xiQ just achieved another milestone!

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Drip Campaigns: Tips From Marketing Automation Monday

LeadSloth

An email marketing vendor found out that people searching for "newsletters" are less sophisticated than those who search for "email software" That's useful info to fine-tune your nurturing programs. Another company was saving those replies straight into Salesforce.com. Pipeline Nurturing. ROI Calculations.