Valasys

JUNE 18, 2019

The technology operates on a geographical radii-based targeting, wherein any mobile user, who has opted-in & provided his content to be targeted for marketing, can be tracked, & based on their interest areas personalized ad-campaigns can be used to target them. Targeting specific niche-based audiences is easier.

Webinar Metrics 45

Webinar Metrics Top of Funnel ROMI Psychographics 45

Valasys

JUNE 26, 2019

Deploys a highly targeted content strategy that facilitates marketers to measure the Return on their Marketing investment (ROMI) as well as the Return on Investment (ROI) which are important pre-requisites for the marketers to optimize conversions on their websites.

Top of Funnel 61

Top of Funnel Enterprise Management Intent Signal Psychographics 61

Online Marketing Institute

NOVEMBER 8, 2010

And we’ve also all heard about a calculation called Return on Investment, or perhaps more accurately for us marketers, Return On Marketing Investment, or ROMI, which can and does answer the question. 3 factors are driving organizations large and small to focus on ROMI today: 1. Cymbic’s ROMI Calculator. Why is this so?

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Valasys

AUGUST 1, 2019

Let’s scrutinize the specific aspects of LinkedIn advertising that the marketers need to incorporate into their advertising strategies (particularly those that optimize audiences’ engagement reflecting on the recent algorithm update), to optimize their Return on Marketing Investment (ROMI): 1. desktop, tablet or mobile.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Valasys

AUGUST 22, 2019

According to a report by Google in 2018, local searches lead 50% of mobile users to visit stores within one day. The Website should be Optimized for Mobile Devices: . Also, the mobile version of the website should load correctly to allow users to access the options that they use the most. Create a Google My Business Profile: .

Optimization 40

Optimization SEO B2B Marketing Lead Ranking 40

Valasys

AUGUST 30, 2019

The following are some of the key characters of Gen Z that separate them from millennials: Gen Z is the first generation that has grown up with mobiles. The companies also need to develop new mobile apps and keep abreast with the latest marketing technologies to convert Gen Z shoppers. Gen Z loves to innovate.

Paid Content 49

Paid Content Lead Ranking Lead Scoring B2B Marketing 49

ClearVoice

JULY 27, 2023

If you heard the tagline on its own, you might think of texting, mobile service, or social media. Applied to life.” — 3M We know that Romy and Michelle from the movie didn’t invent Post-Its… But who did? It might evoke values, it might be a “battle cry,” and it might just ask a question. But, like all content, context matters.

Paid Search Agency 52

Paid Search Agency Companies Work Management Marketing Management 52

Valasys

AUGUST 27, 2019

Employ Responsive Design & Optimize for Multiple Device Platforms : The preference centers need to deliver seamless users’ experiences across multiple devices including desktop as well as mobile phones. A social sign up can be optimized for mobile users to opt-in.

Marketing AI 40

Marketing AI Marketing Automation Services Opt-out Opt-in 40

ClearVoice

APRIL 17, 2019

The mobile company battles for market share are brutal and brash, and no one plays the game harder than Sprint. We know that Romy and Michelle from the movie didn’t invent Post-Its… But who did? The mattress startup wars are even more brutal and digital-age cutthroat than the mobile phone ones, and Casper dominates the field.

Paid Search Agency 86

Paid Search Agency Companies Work Management Mobile Advertising 86

Marketing Insider Group

JANUARY 26, 2021

Return on marketing investment (ROMI) can be tough to navigate, but with persistent research, you can optimize the channels that are working in your favor and pull back marketing spend on the tactics that aren’t. Plus, Google uses mobile-first indexing to rank pages in search. Investing in development can go a long way.

Marketing Budget Creation 333

Marketing Budget Creation Marketing Budget Planning Budget Programs 333

Valasys

AUGUST 6, 2019

Optimize the Mobile Site: According to a report by smartinsights.com, 70% of the B2B buyers are using mobile at work, and more than 60% report that mobile plays a significant role in driving purchases. And that’s all about it. The above tips can be put to use straight away.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

SEPTEMBER 13, 2019

Sell-Side Platform (SSP): This software allows the publishers to sell the impressions of display ads, mobiles & videos to potential buyers, in real-time. Furthermore, the programmatic ecosystem is also studded with the following three main constituents: 1. This includes ad exchanges, networks, & DSPs.

Marketing AI 40

Marketing AI Advertising Agencies Paid Search Agency B2B Marketing 40

Televerde

OCTOBER 30, 2019

On mobile: 57. Mobile makes the majority of email opens (more than all other desktops and tablets combined) with 54% (Emailmonday.com, 2019). 70% of consumers delete emails immediately that don’t render well on a mobile device (Emailmonday.com, 2019). Mobile advertising is anticipated to account for 30.5% Amazon, 2019).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Valasys

AUGUST 9, 2019

By 2017, the concepts of voice searches & employing virtual digital assistants had attained a critical volume & simultaneously mobile searches surpassed the desktop searches for good. The Evolution of SEO Algorithms.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Allocadia

AUGUST 28, 2019

The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, CRM, content and social marketing, website, SEM, mobile marketing and more. Julia McPherson.

Work Management 40

Work Management Paid Search Agency Marketing Management Marketing Budget 40

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). Optimizing the Email Campaigns for Mobile Devices: . Most of the buying prospects research about their buying preferences using a mobile.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). The platform has also got a mobile version. Gartner peer insights voted the platform as to the best CRM lead management software of 2018.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

APRIL 3, 2020

To be successful in B2B eCommerce, businesses not just need to optimize their digital touch-points including social media, websites and mobile applications, but also need to have a physical presence for seamless customer experience across omnichannel. Read more on How to Build Customer Loyalty with Content Marketing.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Anteriad

APRIL 25, 2023

It mainly occurs on the Internet, but also includes mobile phones and display advertising, and often combines with a content management system. Ephemeral marketing Marketing catered toward the mobile-to-mobile transmission of multimedia messages that automatically disappear from the recipient’s screen after the message has been viewed.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

It mainly occurs on the Internet, but also includes mobile phones and display advertising, and often combines with a content management system. Ephemeral marketing Marketing catered toward the mobile-to-mobile transmission of multimedia messages that automatically disappear from the recipient’s screen after the message has been viewed.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Navigate the Channel

JUNE 7, 2023

The return on marketing investment (ROMI) on performance marketing, customer advocacy and employee satisfaction are all affected by brand marketing. And brand marketing is often completely ignored—or debated—because measuring brand awareness or perception is considered tougher than sales metrics.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65

Convert

OCTOBER 25, 2022

Rafael Romis, Founder of Weberous Web Design. Optimize your site for mobile users. One of the best ways to improve conversion rates on your website is to optimize your site for mobile access. A/B testing for mobile optimization can help you find bottlenecks and improve the customer journey.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56