Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. These stats will help you know how video marketing influences customers. Video marketing is the fastest-growing type of marketing in digital advertising. Let us start with general social media video statistics.

Statistics 85

Statistics Video Marketing Work Management Paid Search Agency 85

Martech Advisor

AUGUST 30, 2019

Visual platforms such as Pinterest and Instagram are the hottest social media trends for audiences, marketers, and advertisers. Let’s look at why these platforms are attracting more advertising investment. Therefore, Instagram and Pinterest form a sizeable chunk of the social media marketing mix.

Social Media 99

Social Media Social Marketing Media Trends 99

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Webbiquity

MARCH 1, 2016

Mobile has increased dramatically in importance. Though many small businesses remain skeptical of AdWords, SEM still accounts for the largest share of online advertising budgets. Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. Speed thrills.

SEM 100

SEM Paid Content Stats SEO 100

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” The second-most popular social platform has come a long way since the “Charlie bit my finger” days. And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 5 free YouTube features you need to use more often. Hashtag searches.

Youtube 71

Youtube Features Social Media Ad Exchange 71

Sprout Social

AUGUST 19, 2021

Online shopping is going social. The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. What is social commerce?

Stats 126

Stats Examples Tips Top of Funnel 126

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time. We’re going to explore some of the most asked questions about social media marketing and its costs.

Paid Content 52

Paid Content Social Media Pricing Price 52

Webbiquity

MARCH 8, 2016

Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. Already, nearly half of all B2B researchers are Millennials, and 42% of B2B searches are on mobile devices. Get more details on these insights and others in the 22 tantalizing content marketing stats and facts below.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Social Media Advertising Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

DAGMAR Marketing

NOVEMBER 29, 2019

While you may not have a national company with multiple locations, the report offers good reminders of how companies of all types, including your local small business, may be missing marketing opportunities on social media. What is localized social marketing? Word-of-mouth is more powerful than ever, thanks to social media.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Webbiquity

JUNE 16, 2015

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. The other 72% is shared through “Dark Social,” the private sharing that happens behind closed private communications such as emails, chats, and mobile apps. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Zippia) 60% of TikTok’s audience comprises Gen Z users.

Paid Content 210

Paid Content Stats Marketing Budget Webinar Metrics 210

Marketing Insider Group

MAY 19, 2014

YouTube launched in 2005. According to the source, this is due to “external stimulation” like all that content marketing we’re producing and distributing across all the social media channels. Typical mobile users check their phones more than 150 times per day ( Mary Meeker ). This was 1999. Before Facebook. And Instagram.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists.

Social Media 111

Social Media Paid Content Social Marketing Media 111

Content Standard

SEPTEMBER 10, 2016

Having a social media marketing strategy still wasn’t mainstream, and people were largely unaware of the role that these technologies would come to play in their daily lives. The tech, trends, and behaviors surrounding social media are constantly evolving, leaving marketers to play catch-up. percent in 2016.”

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. Here are the stats. 51% of smartphone users have found a new company or product when searching on mobile. 85% of internet searches are conducted on the mobile phone. Here are the stats.

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

SmartBug Media

AUGUST 11, 2021

Brochures, television advertisements, and college fairs have their place in the world of college recruitment, but they no longer attract students the way they used to. 122 million people actively watch at least one video on YouTube every day, and more than 2 billion people consume content from the platform at least once a month.

Marketing Strategy 98

Marketing Strategy Marketing & Strategy Planning Mobile Advertising 98

Webbiquity

MARCH 28, 2011

Social media marketing has clearly been embraced by consumer brands. Pepsi famously dropped its Super Bowl advertising a year ago in favor of a social media campaign. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers.

Social Media 100

Social Media Vendors Media B2B 100

Optinmonster

FEBRUARY 11, 2024

The stats are clear: 20% of businesses never make it past the first year , and a whopping 50% don’t make it to year five. You’ll know the best growth hacks to beat those stats and create a strong, growing business by the end. This can help you get new business via social sharing and word-of-mouth promotion.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

Social Media 111

Social Media Paid Content Media Business 111

Content Standard

JANUARY 5, 2016

The year’s most compelling video marketing stats point to where video marketing has been and where we’re headed in 2016. Eighty-four percent of consumers have liked a branded video in their social media news feed, and more than half have watched company videos deployed through email, Animoto reported.

Stats 60

Stats Video Marketing Verticals Emarketing 60

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. Here are the stats. 51% of smartphone users have found a new company or product when searching on mobile. 85% of internet searches are conducted on the mobile phone. Here are the stats.

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Outgrow

DECEMBER 17, 2020

40% of content marketers have allotted more resources towards creating content for social media and online communities. Paid Advertisement Trends & Statistics Post COVID. A recent report by WARC predicted that global ad spends on traditional media will come down by 10.2% YoY compared to the results of 2019.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Ambal's Amusings

JANUARY 28, 2010

How will social media marketing evolve in 2010? We have invited 2 Social Media Icons - Pam Brossman and Chris Garrett - to shed light on the following question: "What do you foresee as the biggest change that will happen in social media marketing in 2010? " Read on to get their insights.

Social Media 100

Social Media Social Marketing Media Web 2.0 100

Mailmunch

APRIL 27, 2021

What is Video Advertising? . Video advertising is the displaying of promotional content either inside online video content or as standalone ads. Especially for social media strategy, video ads are playing a pivotal role in converting audiences to customers. Video Advertising Trends . More Popular on Mobile.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Hubspot

DECEMBER 11, 2019

But although Gen Z never had to know a time where they didn't have a cool gadget to solve basic problems, the impact of technology, the internet, and social media has still taken a toll on the group. Gen Z is more likely to make mobile purchases. Millennials and Gen Z also go online primarily with mobile devices.

Mobile Advertising 101

Mobile Advertising Paid Search Agency Mobile Marketing Marketing & Strategy 101

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at some fascinating video marketing trends and stats. Videos will form 82% of internet traffic by the year 2020 – Social Media Today. Twitter launched 6-second video bidding for advertisers this August. Advertisers will be charged only once their ad is viewed for 6 seconds.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Convert

APRIL 7, 2021

This means spending time listening to them through social media, forums, and other online platforms they frequent. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Marketing Insider Group

MAY 11, 2020

That makes it really different than advertising (more on that in a bit). Advertising, even with today’s sophisticated digital ads, can create overexposure. Content Resonates, Advertising Saturates. On the contrary, advertising, even digital ads, leads to overexposure and saturation. But the stats don’t lie.

Paid Content 159

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 159

Content Standard

APRIL 16, 2016

Nearly 18 months after it was first unveiled, Snapchat’s advertising platform has become a big hit among brands. With over 100 million daily active users who average 25 to 30 minutes of active screen time per day, the social network is far too large to be ignored. For all of this positive momentum, there are shortcomings.

Social Media 46

Social Media Social Marketing Media Paid Search Agency 46

Sprout Social

NOVEMBER 11, 2019

Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Translation?

Paid Search Agency 85

Paid Search Agency Tagging Mobile Advertising Eye-Tracking 85

EveryoneSocial

SEPTEMBER 21, 2020

As a company who values engagement on social media you may have an employee advocacy program running in your organization. We’ve discovered that the average employee has 1,000 social connections, a conservative number for many employees who are already actively engaged on social media. Read more here.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Optinmonster

DECEMBER 4, 2019

Every year, mobile video consumption rises by 100%. By what the stats show, yes. Brings you more mobile users. Also, don’t forget to include videos on your social media platforms or your blog. Reach more mobile customers. The growth isn’t going anywhere either. So, is video marketing worth it?

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. In addition, social media platforms – and LinkedIn in particular – reward video content. Social Media. Social media is becoming more and more saturated. NEWLY UPDATED! Is it on LinkedIn?

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112