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B2G Public Relations: Government Heros

Bluetext

B2G public relations is a difficult challenge under the best of circumstances. Both technology companies for which the government is an important vertical and those that are solely focused on government agencies struggle to find customers who are willing or able to participate in media outreach on behalf of their vendor.

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How to define and share your core brand values effectively

Sprout Social

External communication, marketing and public relations (PR) have been tricky for brands over the last few years. Deviation from these standards can quickly become a public relations nightmare. We created a microsite dedicated to sharing our brand identity and beliefs. Sprout Social.

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Walker Sands Seattle Recognized for PR Work at 2019 PRSA Totem Awards

Walker Sands

Under the leadership of our VP of Public Relations, Annie Gudorf , the team grew from one to eight full-time employees last year, and they are currently looking for new office space. On top of producing award-winning work, our Seattle office is expanding rapidly. View the case study here for more.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Mike: Kim, I've been to four conferences since May and at all four the topic du jour was Social Media, so be ready for a great session! Kim: I agree that social media has been the hot topic. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. They can all work together.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Mike: Kim, I've been to four conferences since May and at all four the topic du jour was Social Media, so be ready for a great session! Kim: I agree that social media has been the hot topic. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. They can all work together.

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Social media success demands talent above technology

Biznology

In response to Inside a Social Media News Release , Jonathan Rick asked me , “Isn’t this essentially the same thing than what Pitch Engine offers?” Pitch Engine and WordPress are best-of-breed application platforms that make creating a Social Media Release and Blog seamless, removing the technology hurdle from the process.

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Question B2B SEO Tactics That Don’t Involve Strategic Marketing

KoMarketing Associates

If you’re using microsites, do they have a specific tie-in to strategic marketing initiatives (i.e., Think Through the SEO Tactic as It Relates to Marketing Strategy. Some examples or considerations: If you’re targeting links, how can SEO support or benefit company communications and public relations?

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