Vidyard

OCTOBER 16, 2019

Like Marketo. Listen to it on YouTube, then try to find similar-sounding songs based on the rhythm, speed, progression, instrumentation, or key. Here’s an example: If I pay for a royalty free track that goes in my YouTube video which then goes viral, I don’t pay extra. YouTube Audio Library. Like Influitive. PremiumBeat.

Video Marketing 102

Video Marketing Copyright Domain Advertising Agencies 102

Vidyard

NOVEMBER 14, 2016

If you weren’t able to make the trip to San Francisco (or didn’t tune into our Live Stream) here are some of the biggest lessons we took away from Viewtopia: Storytelling Isn’t Just a Buzzword. But storytelling isn’t as simple as just crafting an exciting tale of mystery and intrigue and shoving your product in there. Let that soak in.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

Vidyard

NOVEMBER 6, 2018

The Video Marketing Storyteller: PortoBay Hotels. The Storyteller understands that the art of creative storytelling isn’t just for Hollywood. They delivered an irresistible personalized video campaign with exceptional storytelling, resulting in a whopping 65% of their database opting in for future communications!

Video Marketing 50

Video Marketing Enterprise Management Generation Marketing Management 50

Vidyard

JUNE 7, 2021

YouTube Audio Library 5. Like Marketo. Listen to it on YouTube, then try to find similar-sounding songs based on the rhythm, speed, progression, instrumentation, or key. Here’s an example: If I pay for a royalty-free track that goes in my YouTube video, which then goes viral, I don’t pay extra. Bedtracks 4.2 Bensound 4.8

Video Marketing 65

Video Marketing Best Practices Copyright Domain 65

ClearVoice

MARCH 8, 2022

Her focus is on motivation to action, directing her team to use high-level content, effective storytelling and other means to create communities and support advocacy and partnerships. She also served leadership stints at Engagia and Marketo where she handled product marketing, internal sales and account-based marketing strategies.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Adobe Experience Cloud Blog

MARCH 14, 2012

Within five days, it had more than 70 million views on YouTube and 16 million on Vimeo. Seth Godin’s book, All Marketers are Liars , is about the importance of storytelling. At Marketo, we constantly stress the importance of content in marketing. Story telling matters. Debate spreads the word.

Campaigns 48

Campaigns Content Marketing Content Storytelling 48

Vidyard

JANUARY 22, 2015

Look for someone who knows the difference, and thrives on timing, emotion, and storytelling. If you’re using a marketing automation platform like Marketo or Eloqua, make sure they understand how to connect your video marketing platform so that no view is left unaccounted for.

Video Marketing 50

Video Marketing Product Optimization Ad Building 50

Adobe Experience Cloud Blog

MAY 28, 2014

Take a quick glance at their YouTube videos. Good marketing is about storytelling, not selling. was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. And Your Weekend Coupon.” Just a thought.). Better yet, peruse their Facebook page (oh wait, they “broke up” with Facebook. Email Marketing'

Examples 48

Examples Best Practices Thought Leadership Cross-Selling 48

OutboundView

FEBRUARY 28, 2019

But your time and resources are precious – so we recommend fixating content on one of two areas: thought leadership on your philosophy and flywheel storytelling about client success (referring back to your philosophy). An important best practice for this method is customer storytelling. What is thought leadership you ask?

Inbound Marketing 28

Inbound Marketing Sales Management Ideal Customer Profiles Work Management 28

Onalytica B2B

JANUARY 18, 2017

It’s an amazing field, combining the strengths of engineers, storytellers, artists, and data scientists to forge the future of customer experience. The number of martech ventures that are innovating new ways to connect brands and audiences in a digital world is measured in the thousands. Martech|VBProfiles. iNeoMarketing. sengineland.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Adobe Experience Cloud Blog

JANUARY 29, 2016

Author: Raymond Coppinger Did you catch the video about the crazy guys snowboarding through New York that went viral just hours after it was posted on YouTube? Let’s see what marketing lessons we can learn from these master storytellers: 1. Your storytelling and content quality is a journey, not a destination.

Youtube 48

Youtube Advertising Agencies Paid Search Agency Thought Leadership 48

seo.co

NOVEMBER 8, 2021

His website is a powerful resource for anyone who wants to take a deep dive into content creation, storytelling, and the future of digital marketing. Marketo isn’t the most high-level blog on this list, but the diversity of topics makes it highly appealing. Jay Shetty is a storyteller above all else. HubSpot Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

His website is a powerful resource for anyone who wants to take a deep dive into content creation, storytelling, and the future of digital marketing. Marketo isn’t the most high-level blog on this list, but the diversity of topics makes it highly appealing. Jay Shetty is a storyteller above all else. HubSpot Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Optinmonster

JANUARY 14, 2024

Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Valasys

JUNE 10, 2020

According to combined research by Marketo and ReachForce, companies with aligned marketing and sales teams are 67% more efficient at closing deals. Furthermore, another report from Marketo shows that integrating sales and marketing endeavors leads to 209% more revenue from marketing.

B2B Sales 64

B2B Sales B2B Marketing Work Management B2B 64

Optinmonster

JANUARY 14, 2024

Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Adobe Experience Cloud Blog

NOVEMBER 16, 2016

Content is all about the buyers and their unique journey, and we can deliver on this expectation through effective storytelling. Laura revealed five ways to use storytelling to engage our buyers: Repurpose “great” content as stories or narratives. Unleash Your Inner Storyteller. Experiment with long-form, multi-chapter assets.

Account Based Marketing 48

Account Based Marketing B2B Thought Leadership Multi-Channel Marketing Automation Services 48

ClearVoice

JANUARY 8, 2019

Marketo has a great cheat sheet to help you create your buyer personas. If your personas love video content and spend a lot of time on YouTube, you need to create video content. Each piece of content will have a home — your website, blog, YouTube, SlideShare. What are the psychographics for my buyer personas?

Budget Programs 111

Budget Programs Buyer Personas Marketing & Strategy Psychographics 111

Adobe Experience Cloud Blog

MARCH 3, 2015

Author: Sanjay Dholakia At our core, marketers are storytellers. Storytelling Is Timeless. They will need to create this type of storytelling over time –not just at a single moment, but rather a conversation and narrative that builds to create engagement. We love to tell stories that evoke emotion and pull at heartstrings.

Ad Building 48

Ad Building Brand Identity Branding Storytelling 48

Adobe Experience Cloud Blog

DECEMBER 8, 2016

In June, YouTube released a new capability for live streams to be captured and served directly through the company’s mobile app. Then, 30 million saw the video of Kohl’s employees showing up at the woman’s home with gift cards and more masks for her kids. Well played, Kohl’s. Live Video Streaming. Live video emerged as a key player this year.

Trends 48

Trends Planning Advertising Agencies Mobile Advertising 48

Vidyard

JANUARY 6, 2022

YouTube Statistics 3.7 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 Video Marketing Storytelling 4.1 Video marketing storytelling best practices to give you a head start: 5. What is the Ideal YouTube Video Length 1.5 How to Add Automatic Closed Captioning on YouTube 3.1 TikTok Video Length 2.

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

PathFactory

OCTOBER 31, 2019

Maybe you bounced around from vendor websites to review sites to YouTube product unboxings. To accommodate your fast moving buyers as well as those whose interest is simmering on the back burner, I recommend setting up multiple streams in Marketo that run on different cadences. Marketo has a lot of great features out-of-the box.

Lead Nurturing 45

Lead Nurturing Marketo Lead Ranking Lead Scoring 45

Adobe Experience Cloud Blog

SEPTEMBER 12, 2013

The project created two pieces of deeply resonant content: first, the experience of the people in India and Pakistan, and second, the experiences of over 2 billion viewers who have watched the video since it was uploaded to YouTube in May. Interested in meeting them? Come to Content Marketing World next year. Content Marketing'

Content Marketing 48

Content Marketing B2B Thought Leadership Thought Leadership Content 48

SnapApp

APRIL 7, 2016

A content provider that connects marketing teams with skilled freelance writers to drive their brand with great storytelling. Outside of YouTube, more B2B-focused video marketing resources include the following: 26. A content provider that emphasizes growing revenue and leads with strong, scalable content production. Contently.

Marketing Automation Services 48

Marketing Automation Services Paid Content Resources Top of Funnel 48

Heinz Marketing

JULY 16, 2018

How am I going to score it in Marketo and then sync it to Salesforce, and how am I going to route it the right way?” You have YouTube. They have some amazing copywriting and storytelling that they’ve done from when Tiger Woods first came on the scene, and his whole Welcome World, and Hello World campaign. You have video.

Top of Funnel 41

Top of Funnel Conference B2B Sales Copywriting 41

Convince & Convert

JULY 15, 2016

In our case we use Marketo. We do all the big ones, but certainly the most popular ones these days–Marketo, Eloqua, HubSpot, Pardot, Act-On, Salesforce, you name it. We’ll show you what this looks like in Marketo. you see where we’re sending it to Marketo. So, we have this. Aaron: That’s correct.

Top of Funnel 104

Top of Funnel Marketing Automation Services Advertising Funnels Content 104

Vidyard

FEBRUARY 2, 2021

YouTube Statistics 3.7 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 Video Marketing Storytelling 4.1 Video marketing storytelling best practices to give you a head start: 5. What is the Ideal YouTube Video Length 1.5 How to Add Automatic Closed Captioning on YouTube 3.1 TikTok Video Length 2.

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

SnapApp

DECEMBER 22, 2016

Let them help you out with toipics that cover using Twiter, how to write engaging content, and storytelling. Recommended reading: Wickedly Effective Storytelling: Exercise of the 5 Whys. #20. Copypress is all about the power of storytelling. Recommended reading: The 6 Stages of Digital Transformation. #7. Duct Tape Marketing.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Webbiquity

APRIL 9, 2012

In just a few seconds, I discovered that a recent post I wrote on social media storytelling for PR reached 56,689 people via 25 tweets—over 10,000 people just through Jim Dougherty. Tweeted or retweeting it themselves? Which Twitterers exposed it to the largest audience? Find out in a snap with TweetReach. TweetStats.

Social Media 100

Social Media Marketing Automation Services Tools Media 100