KoMarketing Associates
JUNE 23, 2016
My presentation from the Boston Marketo User Group session in June 2016, discussing the role content marketing plays in KoMarketing’s online marketing success. A Content Marketing Case Study: Boston Marketo User Group Presentation from Derek Edmond. Key Takeaways from the Presentation.
KoMarketing Associates
DECEMBER 12, 2017
According to the #FlipMyFunnel State of ABM Survey, 49 percent of B2B marketers were practicing ABM in 2016. Additionally, the widespread praise of ABM by practitioners who are successfully practicing the new approach has helped B2B marketers jump on the ABM train. That number has significantly increased to 81 percent for 2017.
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KoMarketing Associates
JANUARY 2, 2018
Marketing Automation: Marketo , Pardot , Act-On. AMA PCM®, Digital Marketing Certification & Free Practice Exam. Salesforce and Marketo Certification Programs (certification fees apply). Here are a few examples from vendors related to KoMarketing efforts: Search Engines: Google , Bing , Baidu.
KoMarketing Associates
APRIL 25, 2013
Marketo is considered a leader in the lead management / marketing automation industry. We were honored that Marketo VP, Marketing Content and Strategy Jon Miller would take the time to answer a few questions KoMarketing Associates had on marketing automation.Here are our interview questions and responses. Absolutely.
KoMarketing Associates
AUGUST 23, 2016
Marketo takes a very unique approach to LinkedIn when compared to what other B2B brands are doing, and it seems to be working well. Because LinkedIn is a professional network, as a best practice, B2B marketers aim to share highly educational resources and informational pieces on the platform. Unique Updates, Tailored to Your Audience.
KoMarketing Associates
DECEMBER 20, 2016
And, in my presentation for the Boston Marketo User Group earlier this year, I explained how content marketing now plays a critical role in KoMarketing’s own inbound lead generation channel. My post on ways to invest in social media at a more practical level was geared towards that objective. Final Thoughts.
KoMarketing Associates
DECEMBER 20, 2016
And, in my presentation for the Boston Marketo User Group earlier this year, I explained how content marketing now plays a critical role in KoMarketing’s own inbound lead generation channel. My post on ways to invest in social media at a more practical level was geared towards that objective. Final Thoughts.
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