Biznology

FEBRUARY 23, 2015

LOGICALL : A company that focuses on inbound and outbound customer management solutions, uses content assets such as emails, microsite and ebook, Logicalis developed a thought leadership effort that supported sales teams by enabling custom messaging based on the prospects interaction with the campaign. BILLION in pipeline revenue.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Hubspot

MARCH 18, 2018

Raise the Bar rounds up the best stories about a variety of different industries, giving me a great snapshot of trends to watch and news stories to follow without having to search for them myself.". First Round Magazines. Sophia Bernazzani , Editor, HubSpot Customer Success Blog. It can quickly become unfocused. What It Does Well.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

SnapApp

OCTOBER 8, 2015

In conjunction with their book No Ordinary Disruption , McKinsey launched an online quiz " Intuition Reset " that challenges their audience’s perception of economic and social trends. Their microsites and blogs exist within a range of verticals, offering distinct audiences high-quality content tailored to their needs.

Paid Search Agency 48

Paid Search Agency Companies Top of Funnel Microsite 48

Hubspot

JUNE 12, 2017

Raise the Bar rounds up the best stories about a variety of different industries, giving me a great snapshot of trends to watch and news stories to follow without having to search for them myself.". 6) First Round Magazines. 6) First Round Magazines. Sophia Bernazzani , Staff Writer, HubSpot Marketing Blog. What It Does Well.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Webbiquity

JULY 26, 2010

What Works ( Vendor Government PR Trends Spending Release ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). What’s a Facebook fan worth? June 30, 2010. T-Mobile Curates Web Content , June 29, 2010. Self-promotion, Internet style , June 10, 2010. Bob Scheier ( @BobScheier ). July 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

FEBRUARY 21, 2012

eBooks / digital magazines. Microsites. Key influencers get into that position by staying on top of trends in their industries, and sharing valuable, interesting, relevant content with their followers. . • Presentations. Product data sheets / brochures. Blog posts. Webinars / webcasts. Checklists. Infographics. Product reviews.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

Buzz Marketing for Technology

JULY 28, 2008

IT Cost Cuts in 2008 May Be a Trend, Study Says A first-quarter 2008 survey conducted by Computer Economics suggests a possible slowdown in IT spending and staffing lies ahead. Visit this microsite to learn how some institutions are transforming their campuses with wireless solutions. Related Articles. Presentation Technology.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Peer-to-peer 100

Hubspot

FEBRUARY 15, 2017

The categories are diverse in nature, and seem to be updated each year according to the latest marketing trends. Enter the Effective Mobile Marketing Awards -- the product of Mobile Marketing magazine, “a specialist in the delivery of mobile marketing and tech news and research.” For more categories, deadlines, and details, click here.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. It has everything anyone interested in or who works in the tech industry could be interested in: A monthly online magazine, FOCUS. Video trends. At its core, it’s a tool businesses can use for growth.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

Webbiquity

FEBRUARY 21, 2017

Stay up-to-date on the latest trends and industry news by saving content to read later. A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine. Integrate user-generated content (UGC) into websites, microsites, ad units, digital screens, projector walls, and elsewhere.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Webbiquity

APRIL 23, 2013

Content marketing guru Joe Pulizzi presents a fascinating history of content marketing, from cave paintings and 19th-century “customer magazines” through the emergence of corporate blogs, business video, microsites, and the proliferation of content marketing sites, books and resources.

Top of Funnel 100

Top of Funnel Paid Content Copywriting Content Marketing 100

Hubspot

DECEMBER 16, 2013

According to " B2B Enterprise Content Marketing: 2013 Benchmarks, Budgets, and Trends ," a report by t he Content Marketing Institute, the top content challenges enterprise marketers face are: Producing content that engages (58%). Microsites. Digital magazines. Lack of integration across marketing (58%). Utility content (e.g.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Contently

DECEMBER 20, 2016

While some brands fell back on conventional marketing—the average TV commercial, the basic how-to article, the microsite that only 12 people visit—these companies cut through the noise by taking calculated risks. Dollar Shave Club: MEL Magazine. A few years ago, the company even had a program for writer residencies. 11JTCLer3w.

Content Marketing 60

Content Marketing Best Practices Microsite Content 60