Valasys

FEBRUARY 24, 2020

As customers discover tailored solutions to their pain-points this, in turn, leads to business success. Content marketing enables businesses to solve the pain-points of the customers & thus, facilitates accurate targeting & lead generation for business success.

Enterprise Management 52

Enterprise Management Content Marketing Ideal Customer Profiles Marketing Management 52

Valasys

FEBRUARY 28, 2020

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. The reality of the moment is that brands are consistently & astutely optimizing their customer experience management budgets to drive customer loyalty.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Martech Advisor

OCTOBER 21, 2019

Create audience segments based on demographic, behavioral, psychographic, and other criteria and run highly personalized email campaigns. Run lead nurturing activities, i.e., guide the audience through the funnel by sending downloadable guides, free trials, etc. Ask us on LinkedIn , Facebook , or Twitter.

Work Management 44

Work Management Marketing Management Marketing Automation Services Email Marketing 44

Valasys

MARCH 9, 2020

& the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web. Read more on How to Build Customer Loyalty with Content Marketing. A predictive content strategy in-turn is based on the first & third-party intent-data. &

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

DECEMBER 16, 2019

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). Audiences can be targeted based on their demographic, firmographic, technographic & psychographic insights as well on the basis of their past buying-behaviors & research habits.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

JANUARY 17, 2020

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management Multi-Touch Attribution 64

Valasys

MARCH 5, 2020

So, the process of lead nurturing is important. Intent data combines the demographic, firmographic, psychographic, technographic as well as the past browsing histories, cookie-data and the purchase histories of the existing customers as well as the prospects to deduce the most appropriate reason for them to research.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

SEPTEMBER 6, 2019

Thus, Twitter is an important social media platform for generating leads, nurturing them, generating conversions & also helps in building excellent relationships with the existing customers by providing excellent after-sales services through tweets & re-tweets. Session reserved for Talkwalker on Day 2).

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

FEBRUARY 4, 2020

According to a report published in Content Marketing Institute , one doesn’t require to refine personalization as per demographic & psychographic profiles. The mere utilization of data relevant to the prospects’ industry can help in optimizing B2B personalization.

Marketing AI 59

Marketing AI Lead Ranking Lead Scoring Personalization 59

Valasys

MAY 27, 2020

” Also, the marketers should draft their pieces of content according to the demographic, firmographic, technographic, psychographic, past browsing behaviors, and researching habits and intent-data of their ideal prospects and customers. Write Better Headlines.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

Valasys

AUGUST 12, 2019

The targeting is often done based on diverse audience-segments being generated by using the demographic , firmographic, technographic, psychographic & the “fit-data” of the prospects. This can include an array of out-of-box ideas such as direct mail ideas, personalized videos to LinkedIn InMail campaigns & much more. .

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

Valasys

FEBRUARY 27, 2020

Performing extensive customer research about the demographic, firmographic, technographic & psychographic insights of the customers allows marketers to segment the prospects into the right clusters to align the organization around the core bottom lines. Data is used to segment the prospects into segments or clusters.

Brand Identity 52

Brand Identity Branding B2B Psychographics 52

Valasys

JANUARY 24, 2020

Targeting & hyper-targeting of the prospects can be done based on their demographics, firmographic, psychographic & technographic insights & can be further refined by implementing intent-data & ‘fit-data’. Facebook, Instagram, LinkedIn, Twitter are some of the most common platforms where your ideal persona resides.

Efficiency 52

Efficiency Content Psychographics Work Management 52

Valasys

APRIL 17, 2020

An effective way to use content marketing to acquire precious external business information is to research the demographic, firmographic, technographic, psychographic and other details about specific organizations. Do your homework and research information about specific organizations.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

FEBRUARY 17, 2020

The target audiences can be researched based on their demographic, firmographic, psychographic & technographic insights & accordingly, pieces of content can be designed. Marketers need to research their target audience & understand who will be consuming their content.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Martech Advisor

OCTOBER 7, 2019

An essential part of the responsibilities includes email marketing, lead generation and nurturing, lead scoring, and analytics. This information will enable the specialist to devise email marketing campaigns, lead generation and nurturing activities, etc. Ask us on LinkedIn , Facebook , or Twitter.

Marketing Automation Services 47

Marketing Automation Services Enterprise Management Work Management Marketing Management 47

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. This facilitated attribution for all LinkedIn ads in one place.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

APRIL 3, 2020

The audience segmentation is based on several criteria such as demographic, firmographic, technographic, psychographic, fit-data, intent-data , past browsing history, research methodologies and buying behaviors of the customers. This helps in audience segmentation and in identifying the unique attributes of each segment.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

JULY 15, 2019

The modern digitized B2B businesses rely on hyper-targeted campaigns which are based on the research derived from the omnichannel data of prospects, including their demographic, technographic, firmographic, psychographic, “fit-data” as well as data from their past researching behaviors & buying habits.

Landing Pages 56

Landing Pages Optimization Practices Marketing AI 56

Hubspot

SEPTEMBER 26, 2013

Blogging is a core component of inbound marketing as it can accomplish several initiatives simultaneously, such as website traffic growth, thought leadership, and lead generation. A landing page is a website page containing a form that is used for lead generation. Lead Nurturing. Business Blogging.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Valasys

SEPTEMBER 20, 2019

To create viral content in the form of blog posts or even for leveraging viral video content, marketers can segment & sub-segment their audiences based on their demographics, technographics, fit-data, firmographics as well as their psychographic behavior & researching habits across omnichannel.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Martech Advisor

JANUARY 22, 2020

Create a Lead Generation Framework. One of the key goals for content marketing is to generate leads on an ongoing basis. You can build a lead generation framework on social media using retargeting. The goal is to consistently nurture and qualify potential customers. Design an infographic.

Planning 104

Planning Top of Funnel Webinar Metrics Marketing & Strategy 104

Valasys

JULY 25, 2019

While integrating the inbound marketing endeavors across the various departments in a company is important, it is also important for businesses to have growth hackers to enhance their lead generation efforts. Split-testing the alternative forms of content comes under the realm of growth hacking & is very important.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45