Biznology

NOVEMBER 28, 2012

Some of you probably know that I do a lot of professional speaking and training–if you follow me on Twitter or you are connected to me in Facebook or LinkedIn, I will send you notices of when and where I am speaking. I even have a newsletter that you can subscribe to about my comings and goings. What do they need to know?

Opt-out 80

Opt-out Social Media Opt-in Linkedin 80

Biznology

JANUARY 12, 2015

To put things in perspective in relation to the other digital marketing extras you might have for your business (in addition to your website), Facebook was opened to everyone in 2006, Twitter also launched in 2006, and LinkedIn launched in 2003. Blogging can help you communicate special events and information with your customers quickly.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Biznology

JUNE 30, 2015

Like building an email newsletter list, building your GaggleAMP can take time, so start now. SOCi is really a very interesting and powerful tool that things differently and thinks better about what social needs to be for businesses in order to show a return on investment while minimizing the overhead of a huge social media team.

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Biznology

JANUARY 3, 2019

He’s the insightful blogger of ChiefMarTech and program chair of the informative conferences. I find his daily email newsletter one of the best around. Olle Leckne, a Stockholm-based LinkedIn advisor, has created a clever lead generation process for appointment setting with highly refined audience targeting. Intriguing. .

B2B Marketing 126

B2B Marketing Advertising Agencies B2B Paid Search Agency 126

Biznology

OCTOBER 28, 2013

Joe discusses the usual B2B content marketing suspects (blogs, white papers, case studies, e-newsletters, articles and videos) in a meaty chapter on Content Types. Most of us in B2B prepare content around business problems, focusing on technical information, how-to material, and industry trends. Focus on securing subscriptions.

Education 80

Education B2B Marketing B to B Content Marketing 80

Biznology

JULY 9, 2012

What we forget is that despite the distance and arguably impersonal nature of talking to people via the tiny computer in our hand, the correct definition of “network” (for purposes of marketing, that is) is this (also from M-W): an informally interconnected group or association of persons (as friends or professional colleagues).

Marketing Budget 80

Marketing Budget Ideal Customer Profiles Network Marketing Social Networks 80

Biznology

JUNE 18, 2013

The messaging is all about being compelling, interesting, attractive, entertaining, and informative — one’s charm and engagement should be enough. Foragers rarely hijack hashtags or trend-surf — those things are just not done.

Social Media 80

Social Media Media Advertising Agencies Public Relations 80

Biznology

DECEMBER 2, 2014

Inbound Marketing — according to Wikipedia , “ Inbound marketing is promoting a company through blogs, podcasts, video, eBooks , Newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing which serve to attract customers.” ” Notice a strange similarity to Inbound Marketing?

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80