Golden Spiral

JULY 2, 2021

Rather, they’re searching for long-tail keywords related to their pain point, goal, needs, etc. They don’t know if their question can be answered by an on-demand webinar, eBook, white paper, guide, or template. The copy must contain the right keywords and promise to do what it set out to do so that it ranks in SERP.

Resources 62

Resources Lead Ranking Marketing Websites Top of Funnel 62

ClearVoice

MARCH 19, 2020

In SEMRush’s The State of Content Marketing 2019 Global Report , an analysis of over 700,000 articles revealed long pillar-style blog posts of 3,000 words or more tend to get triple the traffic and quadruple the shares of a more standard 901-1200 word blog post. Note to you: Embrace long-form content. Lead generation.

Marketing Budget Creation 101

Marketing Budget Creation Sample Planning Top of Funnel 101

Schubert B2B

AUGUST 27, 2019

Optimize for long-tail keywords. Focusing on long-tail keywords — or longer keyword phrases that are more specific — will help give you a fighting chance in search engine results pages (SERPs). Long-tail keywords get less search traffic, but they are less competitive and therefore easier to rank for. .

High Quality Lead 54

High Quality Lead Lead Scoring Lead Ranking Long Tail Marketing 54

Schubert B2B

AUGUST 27, 2019

Optimize for long-tail keywords. Focusing on long-tail keywords — or longer keyword phrases that are more specific — will help give you a fighting chance in search engine results pages (SERPs). Long-tail keywords get less search traffic, but they are less competitive and therefore easier to rank for. .

High Quality Lead 54

High Quality Lead Lead Scoring Lead Ranking Long Tail Marketing 54

Schubert B2B

AUGUST 27, 2019

Optimize for long-tail keywords. Focusing on long-tail keywords — or longer keyword phrases that are more specific — will help give you a fighting chance in search engine results pages (SERPs). Long-tail keywords get less search traffic, but they are less competitive and therefore easier to rank for. .

High Quality Lead 48

High Quality Lead Lead Scoring Lead Ranking Long Tail Marketing 48

Hubspot

NOVEMBER 23, 2011

There are a lot of rules to follow to create a (near) flawless inbound marketing strategy. Before getting to work on your next inbound marketing campaign, make sure you're not setting yourself up for dismal results by ignoring some of the inbound marketing musts. 11 Ways to Screw Up Your Inbound Marketing.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Landing Pages 28

Hubspot

OCTOBER 27, 2020

SEO 101: Defining the long tail (a critical concept that I don't hear talked about much). Gabe specializes in Google algorithm changes and SERP updates, analyzing victims and victors with a true zeal. This free SEO and marketing-focused community has more than 20,000 members. Annielytics. Online Geniuses. SEO Subreddits.

Resources 101

Resources SEO Lead Ranking Marketing Analytics Tools 101

Hubspot

FEBRUARY 9, 2015

If you have already done some keyword research and mapped out the groups you will target, here are a couple of tactics for finding long-tail phrases to include in the body of your content. If you haven’t taken the plunge and become a HubSpot customer just yet, below are a couple of other ways to find your long-tail keywords.

Research 28

Research Process Long Tail Marketing Validation 28

Hubspot

APRIL 5, 2013

While this may differ for your audience, our recent webinar, The Science of Marketing Automation , unearthed some guidelines that might help. If you’re having trouble finding an evergreen topic to write about on your company’s blog, try focusing on long-tail keywords that answer common problems.

Top of Funnel 28

Top of Funnel Buyer Personas Marketing Automation Services Long Tail Marketing 28

Single Grain

AUGUST 24, 2023

Agencies with a forte in, say, the health and wellness industry will craft tailored messaging, perhaps using influencer partnerships or wellness webinars, to maximize engagement. By identifying both short-tail and long-tail keywords, agencies can create content strategies that address specific queries.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Anteriad

APRIL 25, 2023

One of the components of  inbound marketing. Inbound links A link coming from another site to your own website. Inbound” is generally used by the person receiving the link. Activities such as conducting an online search, downloading a white paper, or registering for a webinar each generate intent signals.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

One of the components of  inbound marketing. Inbound links A link coming from another site to your own website. Inbound” is generally used by the person receiving the link. Activities such as conducting an online search, downloading a white paper, or registering for a webinar each generate intent signals.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Hubspot

OCTOBER 9, 2019

Inbound marketing focuses on attracting the right people to your company. Then, you write "cluster content," or supporting blog posts, targeting long tail keywords that show you've covered a topic exhaustively. Focusing on long-term traffic will help you rank higher on search engines. Content creation.

Paid Content 78

Paid Content Traffic Marketing Websites Lead Ranking 78

Hubspot

JANUARY 13, 2014

Having the ability to move quickly in the world of content creation is a necessity for inbound marketers. An editorial calendar is like a road map for content creation, showing you what kind of content to create, what topics to cover, which personas to target, and how often to publish to best support your inbound marketing strategy.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Outgrow

DECEMBER 26, 2021

17 Must-Have Content Marketing Tools. Behemoth is the right word for content marketing initiatives if not done right. 53% of marketers say blogging is their #1 inbound marketing priority. But most marketers feel like they could be doing better. The tool helped them to rank based on the long-tail keywords.

Paid Content 98

Paid Content Work Management Tools Marketing Management 98

Outgrow

DECEMBER 26, 2021

17 Must-Have Content Marketing Tools In 2022. Behemoth is the right word for content marketing initiatives if not done right. 53% of marketers say blogging is their #1 inbound marketing priority. But most marketers feel like they could be doing better. Which one should you choose? Lovely, no? Sharethrough.

Paid Content 93

Paid Content Work Management Marketing Management Tools 93

Optinmonster

AUGUST 27, 2023

Unlike other types of sales and marketing, content marketing makes people come to you rather than you reach out to them (though there is some overlap between the two). That’s why content marketing is part of inbound marketing. Content marketers create, curate, share, and distribute quality content.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Hubspot

AUGUST 7, 2018

From your perspective as a marketer or business owner, content helps you attract, engage, and delight prospects and customers, bring new visitors to your site, and ultimately, generate revenue for your company. Content creation is the ultimate inbound marketing practice. Why Is Content Important? Perform a Content Audit.

Paid Content 101

Paid Content CMS Development Buyer Personas Work Management 101

Single Grain

SEPTEMBER 3, 2019

Content marketing. According to HubSpot’s State of Inbound Marketing study, simply increasing the amount of content you produce leads to greater customer acquisition: 55% of marketers say blog content creation is their top marketing priority. Neil Patel is the king of content marketing. 1) Neil Patel.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106

Webbiquity

NOVEMBER 28, 2011

48% said that they click on a company or brand if it appears multiple times in the SERPs (which is why web presence optimization is so important) while 28% are more likely to click on results that include a video.” SERPs: The Benefits of Being No. ” At least something is bipartisan. .”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100