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How to Create a Wikipedia Page for Your Company

Hubspot

If you're anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones , or a collection of random facts on Zebras. But, if you think about it, Wikipedia is one of the best third-party sources for ranking on page one of Google. Create an account.

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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings.

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3 Ways To Use the Value of a Like or Follow

Digital B2B Marketing

Dan Zarella and Hubspot gave the “what is your social media audience worth” pot a good stir last week. It doesn’t matter if you like Hubspot’s formula or not (at least not for this article). Image by Lily15 (Hungarian Wikipedia) CC-BY-SA-3.0 via Wikimedia Commons.

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The Plain English Guide to Google's Knowledge Graph

Hubspot

Before I began writing at HubSpot, I worked at two small businesses. To gather all this information, Google officially refers to three high-quality sites to collect data: Wikipedia , Wikidata , and CIA World Factbook. Be present on social media. That includes social media profiles. Really small.

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6 Essential Social Media Lessons From Top Executives

Hubspot

Previously, right here on this blog, we’ve written about the importance of company leadership getting involved in social media. Despite the upsides of social media involvement, the vast majority of c-level executives remain absent from social channels like Twitter, Facebook, and LinkedIn.

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The Top 12 SEO Tools of 2018

Hubspot

HubSpot's Website Grader. HubSpot's Website Grader. Back in 2007, HubSpot released a tool called Website Grader that helped businesses uncover search engine optimization opportunities. Aside from Website Grader, HubSpot also has a handful of paid SEO tools to help you better direct your efforts. and a Google bot!

SEO 101
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Even More Requirements for Facebook Advertisers

Hubspot

Within the past several months, before news first broke of voter profiling firm Cambridge Analytica improperly obtaining and using personal user data, Facebook said it would be making a large degree of changes as to how it handles advertisements. presidential election. Searchable and Archived Ads.