Hubspot

AUGUST 19, 2016

That’s why I was not only relieved, but also surprised and delighted, when I attended a holiday party that featured a live, interactive version of an arcade game. Instead of just sending a message to your audience -- digitally or otherwise -- you’re creating an opportunity to interact with your brand in person. But what is it, exactly?

Campaigns 28

Campaigns Advertising Agencies Work Management Marketing Management 28

Hubspot

AUGUST 8, 2016

Back when I was in business school, just a wee lass interning for a consulting firm, one of my first assignments was to deliver a presentation on the value of social media. For example, take this screen capture of a Pokémon Go creature next to a collection bin: Look who was by a DSNY Organics Collection bin! 1) NYC Sanitation.

Twitter 28

Twitter Paid Search Agency Companies Work Management 28

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

Social Media 130

Social Media Paid Content Campaigns Media 130

Single Grain

JULY 5, 2023

Updated July 2023. If Google is a search engine, ChatGPT is an answer engine that enables you to do human-like question-and-answer sessions with a bot. And the key to getting the best responses is inputting the best ChatGPT prompts. Let’s begin! To jump straight to the marketing prompts, click here.

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

KoMarketing Associates

JANUARY 11, 2018

But using Instagram in B2B marketing actually isn’t a bad idea: a 2017 Marketing Profs infographic reports that Instagram is the fastest growing platform for B2B marketers and it actually has the highest engagement rate amongst all social media platforms. But don’t force it! Creative content is key. What Content Can You Share?

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

Hinge Marketing

JULY 21, 2022

Social media platforms have made it harder for individuals and businesses to ramp up their visibility. What is owned media? What are the top owned media best practices? What are the top owned media mistakes people make? What are the top tools practitioners need to get the most benefit from owned media?

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Hubspot

AUGUST 8, 2012

Or that marketers who publish infographics grow traffic an average of 12% more than those who don't , according to AnsonAlex ? Should I keep going? 2) Make your marketing something people want to interact with. So, how do you get people to take action with your content, sharing it socially and becoming truly engaged with it?

Paid Search Agency 28

Paid Search Agency Social Media Differentiation Custom Publishing 28

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Jill, what is going on? Listen Now. Jill : Hi, Jay.

Social Media 115

Social Media Work Management Advertising Agencies Paid Search Agency 115

Hubspot

JULY 30, 2012

Social media marketing : tweet a hashtag, post a picture of my lunch, like a photo in my news feed. And if you're doing social media marketing -- real social media marketing -- you know that. 11 Ways to Make Social Media Marketing Take Less Time. Uh, not really.

Social Media 28

Social Media Social Marketing Media Work Management 28

Single Grain

JULY 26, 2023

It increases your visibility and attracts potential customers, regardless of the size of your business or whether you run a startup or a multinational corporation. Think about billboard advertisements, print media such as magazines and newspapers, radio spots, television commercials and billboards.

Paid Content 52

Paid Content Advertising Agencies Advertisements Advertising 52

Martech Advisor

FEBRUARY 25, 2020

Social Media Strategies. Digital channels include content marketing, SEO activities, social media marketing, email marketing, digital advertising, etc. And all these tweaks and turns can be performed on the go. Content marketing and SEO go hand-in-hand up to a certain extent. Table of Contents.

Paid Content 145

Paid Content Top of Funnel Marketing & Strategy Webinar Metrics 145

PureB2B

OCTOBER 8, 2020

Social media is effective for B2B lead generation as 72% of Internet users use it. Social media channels were the 3rd leading source of web visits for businesses. Social media is a proven marketing strategy for generating leads and building relationships. Another social media channel to consider is Twitter.

Lead Generation 62

Lead Generation Social Media Sales Qualified Leads Generation 62

A Better Jones

AUGUST 2, 2019

Okay, now we're going. Kasey: But so I'm curious from all of you as we get going, we're obviously gonna make this super interactive, so if any questions come up, Jeff, are you actually originally from Gary, Indiana? Why don't we get the slides going and you know what I look like. Lucas: That's okay. Lucas: Retiring.

Linkedin 61

Linkedin Paid Content Top of Funnel Paid Search Agency 61

seo.co

DECEMBER 8, 2020

Social Media Marketing. It doesn’t matter if you run a small, local mom-n-pop business or a large corporation. Most people, today, aren’t going to pick up a phone book when they need something. Instead, they’ll go online to search for it. Online Marketing Guide – Table of Contents.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Referral Rock

NOVEMBER 7, 2019

In this article we are going to start with specific strategies and steps that can make your business referrable and drive word of mouth. In this article we are going to start with specific strategies and steps that can make your business referrable and drive word of mouth. Word of mouth is the gold standard of a thriving business.

Word of Mouth 55

Word of Mouth Ideal Customer Profiles Paid Content Examples 55

SnapApp

DECEMBER 14, 2016

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. Interactive content and visual storytelling. Marketing automation. Personalization. Account based marketing.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

ClearVoice

MARCH 3, 2020

You map out a training program to optimize your health, research the proper tools for the environment and go on multiple practice hikes to prepare for the main event. As you dream of how to navigate your next content marketing campaign, go all-in with a success mindset — and documented process. ” — Harvard Business Review.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Single Grain

JUNE 13, 2019

How can you ensure that people will engage with your brand within the sea of logos, memes, social media pages, websites, infographics, and the like? The following 16 branding trends are gaining traction in 2019, and you're going to want to try one (or all!) 1) Go Vintage. How do you “go vintage”?

Trends 110

Trends Brand Identity Branding Banners 110

PureB2B

OCTOBER 8, 2020

Social media is effective for B2B lead generation as 72% of Internet users use it. Social media channels were the 3rd leading source of web visits for businesses. Social media is a proven marketing strategy for generating leads and building relationships. encourage social sharing. CLICK TO TWEET.

Lead Generation 48

Lead Generation Social Media Sales Qualified Leads Generation 48

Referral Rock

NOVEMBER 7, 2019

In this article we are going to start with specific strategies and steps that can make your business referrable and drive word of mouth. In this article we are going to start with specific strategies and steps that can make your business referrable and drive word of mouth. Word of mouth is the gold standard of a thriving business.

Word of Mouth 40

Word of Mouth Ideal Customer Profiles Paid Content Examples 40

nDash

JULY 5, 2022

That can include insightful thought leadership articles, video tutorials, infographics, interactive maps, and live streams. This search engine giant focuses on developing integrations that support a variety of media in their search engine functionality. Here, first, we discuss why multimedia content is important.

Content 52

Content Loyalty Thought Leadership Multi-Channel 52

Single Grain

DECEMBER 16, 2019

These platforms attract large, focused audiences, allowing brands to reach the masses through a trusted influencer whom people respect and find more relatable than a corporate brand. The Future of Podcasting: Where Is It Going Next? 84 Influencer Marketing Statistics for 2019 [Infographic]. Say hello to CGI influencers!

Marketing AI 110

Marketing AI Trends Advertising Agencies Paid Search Agency 110

Content Marketing Institute

AUGUST 6, 2018

It’s been updated because we know our readers always love to discover or be reminded of a great social media tool. Let’s be honest, social media is a jungle. What if you could ask today’s influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favorite?”.

Social Media 111

Social Media Paid Content Budget Programs Social Marketing 111

Hubspot

MARCH 19, 2015

The Facebook-owned app was one of the fastest growing major social networks in 2014 , and is now home to more than 300 million accounts. Instagram is quickly turning into the go-to network for brands looking to drive engagement. Compared to other social networks, posts on Instagram tend to have a higher shelf-life.

Brand Identity 28

Brand Identity Branding Social Networks Ad Frequency 28

Single Grain

OCTOBER 20, 2020

Nowadays, interactive content is the boss, with 93% of marketers rating interactive content as highly effective at educating prospective customers: Today’s online shoppers want to interact with brands. In the current digital marketing landscape, interactive content is the fuel that brands need to succeed. Click To Tweet.

Paid Content 145

Paid Content Paper Content Interactive Marketing 145

Single Grain

DECEMBER 6, 2019

Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. Dive Deeper: AI Trends in Marketing for 2019 [Infographic].

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145

Hubspot

FEBRUARY 19, 2015

SnapChat, Instagram, Pinterest, infographics, emojis and video have been stealing the limelight as words, copy, content, whatever you want to call it take a backseat. The continuity of a brand, despite the advent of new media, hangs on the tenor of a singular voice. They’re not going to spell it out for some nudnik like me.

Copywriting 28

Copywriting Paid Search Agency Companies Advertising Agencies 28