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Best Companies Don't Need Marketing

The Effective Marketer

How they like (or don’t like) the perks, and when magazines like Inc pick that up and write a story. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

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What the Death of Google Reader REALLY Means

Hubspot

Pack your bags, Google Reader. For those of you who didn't catch wind of the news last week, Google has made the decision to retire its RSS feed reading platform after eight years, effective July 1. And to tell you the truth, RSS readers were never going to be a mainstream tool for information consumption. whaddya know?

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The Next Big Thing for Marketers: Social Magazines

Hubspot

HP is planning to release multiple tablet computing devices that will run Windows 7 as their operating system, while Dell has released a tablet called the Streak that runs Google’s Android operating system. The Next Big Thing for Marketers: Social Magazines. Flipboard turns an iPad into a social magazine.

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There’s horse meat in my survey

Savanta

In the case of faulty research it can lead to sub-optimal decisions and missed opportunities. Was everyone posed non-leading questions to determine their role and level of authority? Subscribe and receive new posts by email or RSS. Connect with Andrew on Twitter or Google+. Dodgy surveys parading as fact.

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Why the volume and quality of interactions with customers has to pass for social media ROI

Chris Koch

I wish I could say that social media leads to sales. We need to believe that more engagement between our companies and the people we want to reach is a good thing that ultimately leads to sales—but down a long, narrow, winding path with a few jumps between cliffs thrown in there. And it leads back to the problem we have with PR.

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Social Media's Next Victim?

The Effective Marketer

A recent article ( When digital marketing strategies go wrong ) from Revolution Magazine, a UK publication, reviews some of the most interesting social media mishaps. You can follow any responses to this entry through the RSS 2.0 This entry was posted on Friday, November 6th, 2009 at 8:15 am and is filed under Uncategorized.

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Eight ways B2B market research differs from B2C

Savanta

This just leads to superficial outcomes and potentially damages your brand in the process. Provided those that lead supplier decisions are represented, a relatively small number of interviews obtains a reliable view. Subscribe and receive new posts by email or RSS. Connect with Andrew on Twitter or Google+.

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