CMO Spend in the Current Economic Climate and Plans for 2021
Porch Group Media
SEPTEMBER 9, 2020
According to Gartner’s report, in 2020, technology spend will account for the largest proportion of marketing budgets when compared with media, agencies and in-house labor. In other research by Forrester , forecasts were not quite so optimistic. share) of total US marketing budgets in June, up from 13.3%
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