Remove Forrester Remove Linkedin Remove ROI Remove Statistics
article thumbnail

Learn How to Calculate SEO ROI: The Conductor + Forrester ROI Calculator

Conductor

That’s why we commissioned leading market research firm Forrester to build the Conductor + Forrester ROI Calculator (live on September 24) through an independent study of Conductor customers. Read on for background on the Conductor + Forrester ROI Calculator and advice and best practices directly from Alex and Andrew.

article thumbnail

The Increasing Investment in Account-Based Marketing [Interview]

KoMarketing Associates

Forrester research shows that less than 1 percent of leads turn into customers. What can marketers do to trim the amount of time it takes for them to see an ROI from their ABM efforts? Ensuring that their ABM implementation is solid and well-planned weighs a lot heavier than the amount it takes for results and ROI to show.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Making Sense of the Marketing Technology Landscape

B2B Digital Marketer

They kick off by highlighting a startling statistic: only 1% of marketing leaders believe their content planning and execution strategies are seamlessly integrated. In this episode, Jim Rembach and George Huff dive deep into the chaos of current marketing technologies, striving to uncover a path to clarity and efficiency.

article thumbnail

BANT Qualified Leads: Accelerating Your Sales Journey

Only B2B

According to a study conducted by LinkedIn , B2B buyers are 5x more likely to engage with a sales representative if the outreach is personalized to their specific business needs. A study by Forrester Research found that companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost per lead.

article thumbnail

22 Key Statistics For Successful B2B Social Media Marketing Programs

KoMarketing Associates

This post outlines key statistics to help you focus on what matters in B2B social media marketing. It’s no secret that LinkedIn is one of the most socially powerful platforms for B2B marketers. Oberlo reports that half of all US adults with a degree use LinkedIn, and 25% of all LinkedIn users are senior-level influencers. .

article thumbnail

How Social Data Can Help You Develop Buyer Personas

Oktopost

We are all familiar with such statistics from people much smarter than I am, the likes of CEB, Forrester and Gartner. Some more interesting statistics: of the 7.81 Statistically, social media is the third largest engagement channel outside of the corporate website and email. billion, are active social media users.

article thumbnail

Report: Many Marketers Still Lack a Sufficient Identity Resolution Program

KoMarketing Associates

Forrester recently published the “Is Your Identity Program Built On A House Of Cards?” report, and statistics showed that the majority of respondents (66%) have had an identity resolution strategy in place for at least 12 months. Measuring Marketing ROI ‘Too Soon’.