KoMarketing Associates

NOVEMBER 10, 2021

This post outlines key statistics to help you focus on what matters in B2B social media marketing. These stats highlight opportunities B2B brands should pay attention to. Here are a few stats to help you decide which platforms to focus on. These stats outline what metrics B2B businesses are tracking and where they find success.

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

Hubspot

APRIL 27, 2015

If you’re in the business of content marketing, there is a 100% chance you need marketing statistics. Statistics lend authority and weight to your blogs, ebooks, and social media posts. However, not all statistics are worth citing. A search engine exclusively for inbound marketing and consumer statistics?

Paid Content 28

Paid Content Stats Resources Peer-to-peer 28

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

One of the best sources of information is industry statistics. For your use in PowerPoints, to share with associates or just to get up to date, below are 17 usable and compelling B2B Marketing stats collected from various sources around the B2B industry: B2B Social Spending. Source : Forrester Research. billion this year.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Conversica

SEPTEMBER 30, 2021

This is extremely helpful for revenue-generating teams who simply do not have the capacity to deliver the necessary personalized attention to engage every lead or customer. Have a lead interested in learning more about your offerings? The AI can pass the hot lead over to Sales at the moment they express interest.

Marketing AI 52

Marketing AI Conversion Business Work Management 52

Marketing Insider Group

SEPTEMBER 14, 2020

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. Blogging Stats.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Content Standard

AUGUST 26, 2016

If not, take a closer look at the top stats of 2016 that highlight the importance of email, and a few tactics for effectively wielding it effectively in your content strategy. B2Bs are in the lead. But when you automate, you can track email success, monitor your leads, and refine your process for the long term. ” 2. .”

Stats 40

Stats Email Marketing Storytelling Mobile Marketing 40

Hubspot

JUNE 29, 2012

21 Internet Marketing Statistics That May Surprise You. Tweet This Stat! Source: Epsilon and DMA ) Using personalized and timely lead nurturing with marketing automation is an important strategy for improving the overall performance of your email marketing and customer generation. Tweet This Stat! Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

EveryoneSocial

JUNE 10, 2020

Here are some social media stats that show the sheer power of social media today: Nearly 50% of the world’s population uses social media. Forrester ) Twitter has more than 330 million monthly active users. LinkedIn ) 80% of social media B2B leads come from LinkedIn. That’s over 3 billion users worldwide. LinkedIn ).

Social Media 52

Social Media Ad Building Brand Identity Branding 52

Hubspot

AUGUST 28, 2014

When your job is to generate and nurture new leads like it is for pretty much every marketer and salesperson, it can be all too easy to think of every new lead as just another number on a waterfall report or just another name on a call list. So why do so many marketers and salespeople opt to play mind games with leads and prospects?

Sales Qualified Leads 28

Sales Qualified Leads Leads Lead Marketing Qualified Leads 28

ActiveDEMAND

APRIL 11, 2017

A research study conducted by Forrester found investment in reactive chat yields a 15-percent Return on Investment (ROI) while an additional investment in proactive chat capabilities will yield an incremental ROI of 105-percent. Lead Generation. In short: Using live chat is a great tool for lead generation.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Ad Agencies Marketing Automation Services 40

Hubspot

MARCH 15, 2019

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Not a great stat, but it does mean that 50% are surviving past the five-year mark. Although that might surprise you, it's definitely a much better statistic to focus on.

Tips 101

Tips Business Lead Scoring Lead Ranking 101

ClearVoice

APRIL 10, 2023

Whether you’re looking to speed up the sales cycle, find new audiences, or warm leads more effectively, a content marketing strategy can help. B2B Audience Information Whether you’re building B2B buyer personas or just staying up to date, get to know the state of your buyers with these statistics.

Statistics 52

Statistics Top of Funnel B2B Thought Leadership B2B Marketing 52

KoMarketing Associates

JANUARY 18, 2018

55% Use Lead Gen/Nurturing to Measure Content Marketing Success. and Ascend2 , lead generation/nurturing was considered the most useful metric for measuring content marketing initiative. While encouraging in some respects, this stat means more than half of marketers are behind the curve when it comes to optimizing for mobile.

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

Valasys

JANUARY 9, 2020

The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. The statistics related to YouTube Usage Demographics & Age of the Users: YouTube continues to grow every year. YouTube Usage Statistics. YouTube Content Marketing Stats.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Hubspot

AUGUST 20, 2019

Here, we've compiled a list of 45 essential social media stats to ensure you know where to focus your marketing efforts in 2019 to get the highest ROI. Social Media Marketing Statistics/Data 2019. Facebook Statistics. Facebook usage among teens is dropping gradually according to the latest social media statistics.

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

Webbiquity

MARCH 15, 2016

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. 9 Business Blogging Stats and Facts.

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Hubspot

OCTOBER 10, 2017

This list of 75 sales statistics has invaluable nuggets of wisdom on everything from which words to avoid in your email subject line to the optimal number of questions to ask during a discovery call. Sales Statistics [2017]. Sales prospecting stats. Sales follow up stats. Sales email stats. Sales call stats.

Statistics 101

Statistics Top of Funnel Peer-to-peer Stats 101

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Sword and the Script | B2B

DECEMBER 28, 2022

At the end of the year, I go back through all these writeups to pull out some of the interesting statistics for a year-end roundup piece like this one. Deals in B2B are increasingly complicated and more likely to be scrutinized by top executives and the finance department, according to an analysis of several studies by Forrester.

PR 75

PR Trust Marketing Stats B2B Marketing 75

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). Top. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Ambal's Amusings

OCTOBER 15, 2009

Read these interesting blog posts on B2B marketing ROI: Kevin Joyce's Untangling B2B Marketing Campaigns ROI , Jon Miller's Improving B2B Marketing ROI: Thought Leadership With Merry Elrick , Tom Scearce's Three metrics that are more useful than Cost per Lead. Forrester Blog for Interactive Marketing Professionals. Get Customers.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. CourtneyM This is a great review of the Forrester Research.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Webbiquity

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Single Grain

MARCH 9, 2021

In this way, you get high-quality inbound marketing leads, which in turn bring in more sales and higher revenue. . Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. Back the claims you make in your content with linked-to statistics and data.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Golden Spiral

MARCH 7, 2019

Statistics show us that before your business solution is even in the picture, so much research has already been done—online. In fact, Forrester reports that 68% prefer to research without working with sales staff contact, and 62% make selection and short-list decisions without vendor input.

B2B 89

B2B Cross-Selling Lead Scoring Lead Ranking 89

Hubspot

AUGUST 27, 2012

And the statistics in this blog post are screaming it in our faces, telling us exactly where the future of our industry lies. Here are 33 statistics that give you a glimpse into where the future of marketing is headed! Social Media and Social Lead Nurturing. Source: Gartner ) Tweet This Stat! in the next five years.

Stats 28

Stats Allocation Marketing Automation Services Planning 28

Webbiquity

FEBRUARY 7, 2012

Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics. ” Social Networking Growth Stats and Patterns by Social Media Today. hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

NOVEMBER 1, 2010

One of the best sources of information is industry statistics. This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Hubspot

SEPTEMBER 11, 2018

Forrester revealed that 60% of customers do not want any interaction with salespeople. Source: Forrester Research. You want to attract people who need what you sell and can become leads, and later, customers. For example, this article in Entrepreneur.com mentions our marketing statistics page. Keyword Research.

SEO 101

SEO Lead Scoring Lead Ranking Work Management 101

Marketing Insider Group

JANUARY 2, 2013

sources through the purchase funnel according to Peter Burris from Forrester. At the time I was working for the leading content management platform which also sold social media tools. We had now interesting, statistically-valid insights coming from marketing leaders at large companies. B2B customers today use an average of 7.6

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Navigate the Channel

JUNE 7, 2023

Yes, 56% is a majority, but this statistic does beg the question of why 44% don’t incorporate digital marketing. Explore the statistics to find the opportunities. # Some research, including a survey done by Forrester Consulting for Outreach, put that percentage as high as 93% of millennials who influence B2B buying decisions.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

For the sake of length, we are going to focus on some of the most used lead generation tactics. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. Show the lead you are paying attention to what they want and where they came from.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40