Hubspot

FEBRUARY 8, 2011

This is a guest blog post from Donald Nosek, VP of Business Development for ymarketing, winner of HubSpot’s the first-ever Certified Partner of the Year Award. For marketers, it’s all about the TV ads. For marketers, it’s all about the TV ads. Twitter followers. Twitter mentions. And so what?

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Social Media Paid Search Agency Ads Media 28

Hubspot

NOVEMBER 16, 2011

As the newest marketing weapon in your social media arsenal , Google+ Pages provide businesses with yet another powerful opportunity to connect with fans, prospects, and customers, as well as promote content to generate new leads. Like Facebook, Google+ is a social network that lends itself well to visual content. Where's the value?

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Hubspot

MAY 28, 2013

Last week, my colleague Ginny Soskey wrote a fantastic piece about the marketing campaign around Netflix’s re-launch of Arrested Development. It’s an amazing dive to an incredibly elaborate multi-platform campaign that shows marketing at its best, and demonstrates, once again, the power of inbound versus outbound thinking.

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Hubspot

FEBRUARY 15, 2012

We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. The companies that turn these possibilities into realities are those who leverage all the little hidden marketing gems LinkedIn has to offer -- and there are a lot of them. that represent good microcosms for your own marketing efforts.

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Linkedin Marketing Management Paid Search Agency Statistics 28

Hubspot

FEBRUARY 14, 2012

Let your business' personality shine through in your marketing and your customer communication. Solicit Feedback: Ask your customers for feedback -- on your products/services, your marketing content, their user experience, your customer service, etc. — HubSpot (@HubSpot) February 14, 2012. Connect with HubSpot :

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Hubspot

OCTOBER 28, 2013

These data points make up the demographics of your personas, help inform your marketing strategy, and paint a picture of who your buyers are. Knowing what the day in the life of your buyer persona looks like is undoubtedly valuable when creating an integrated marketing strategy. Marketing Data. What’s their lifestyle like?

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Psychographics FAQ Buyer Personas Demographics 28

Single Grain

JUNE 3, 2021

This is a complete guide to finding and hiring a Director of Marketing for your business. In this article, you’ll learn everything you need to know about: The role of Director of Marketing. Typical duties of a Marketing Director. Plus plenty of tips from the other side: how to land a job as a Marketing Director.

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Resource Management Paid Search Agency Planning Work Management 98

Webbiquity

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking?

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Linkedin Paid Content Tactics Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business.

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Hubspot

SEPTEMBER 13, 2013

So here are 14 lessons I’ve learned over the years launching products at HubSpot and speaking with product marketers at companies I admire like Apple, Google, and Salesforce. This will be helpful for anyone getting started in product marketing, or business owners with new products in the works. This is a critical step.

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Hubspot

MAY 15, 2013

In the older days of marketing, most interview questions revolved around a marketer’s knowledge of marketing principles like “The 4 Ps” and how he or she could apply that knowledge to case questions in an interview setting. Today''s successful marketer doesn’t necessarily look like Don Draper or Donny Deutsch.

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Hubspot

APRIL 28, 2014

If you do it right, storytelling could serve to be a really powerful marketing tool. As a content marketer or copywriter, you can use stories to better engage your audience and increase your bottom line. As a marketer, you’ll most likely start with a handful of facts instead. How to Develop Your Story. Consider Home Depot.

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Webbiquity

FEBRUARY 23, 2012

It’s the fastest-growing social network ever. It’s a pain in the arse because it’s yet another social network to join. It’s mostly a playground for engineers and marketers. Getting Your Small Business Ready for Google+ by Blue Focus Marketing. It will fundamentally change SEO.

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Google Tactics Tips Best Practices 100

Hubspot

OCTOBER 24, 2018

We’re going to cover why to use emojis, how to use them for business, and some popular combinations you can employ in your marketing. Using emojis in your marketing and communications gives your brand personality and identity. Defining and using that personality in your marketing can also help you boost your brand awareness.

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Planning Work Management Mobile Advertising Marketing Management 53

Albacross

JULY 2, 2018

Well, B2B marketers who blog generate, on average, 67% more leads than those that do not. And according to statistics from HubSpot, companies that blog 16+ times per month get almost 3.5x Say you have 2 marketers and 6 sales reps on your team. of your customers generate 100% of your word of mouth marketing. Image source.

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Hubspot

OCTOBER 18, 2011

HubSpot had a remarkable presence at Dreamforce. Also, you can find me on Google+ here -- +Dharmesh (hanging out there in addition to my usual twitter stuff @dharmesh ). Key Points from "Science of Inbound Marketing" Session. People hate outbound marketing (cold calls, spam, junk mail, etc.) As you SEO, so shall ye reap.

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