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SMS Marketing Platforms: Klaviyo vs. Attentive

SmartBug Media

Over the past few years, SMS marketing has emerged as one of the most important strategies for direct-to-consumer and e-commerce brands. Among the many SMS platforms out there, the two most frequently used are Attentive and Klaviyo. What Is an SMS Marketing Platform? The Pros and Cons of Attentive.

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How to Use Email & SMS Marketing Strategies in Tandem

SmartBug Media

Email marketing is the most tried-and-true channel used by e-commerce marketers to retain customers, develop relationships, and deliver personalized content for audiences in each stage of the customer journey. How Is Email Marketing Used? Promotional emails that feature new products or sales. How Is SMS Marketing Used?

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Memorial Day Email and SMS Marketing Best Practices

SmartBug Media

Memorial Day is just around the corner, and it's the perfect opportunity for businesses to reach out to their customers with well-crafted marketing campaigns. With the rise of digital marketing, email and SMS communication are two of the best ways to reach out to your customers at scale. Start with a compelling subject line.

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Benefits of using SMS Marketing for the Nonprofits

ClickDimensions

In this SMS Guide for NGOs, you will learn about the benefits of SMS marketing for nonprofits. This includes how to use SMS campaigns to organize volunteers and promote your services. This customized feature could include having the contact’s first and last name at the start of the message, NGO/company name and more.

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5 Revenue-Boosting SMS Marketing Strategies For Shopify Businesses

Vision6

SMS marketing is one of the most direct and effective ways to reach your customers. In fact, SMS marketing holds the record for an average open rate of 98%. Despite this, there are many eCommerce businesses that haven’t yet tapped into SMS marketing as part of their strategy. Restock notifications.

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How AI-powered features are revolutionizing marketing automation platforms

Martech

Like much marketing technology, many marketing automation platforms (MAPs) are being enhanced with new AI-powered features. One reason for this is the need to improve personalization and drive it to all parts of marketing. Download your free copy of the new report Marketing Automation Platforms: A Marketer’s Guide now.

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SMS Marketing Examples That Will Drive Immediate Results

Vision6

Before we dive into some sms marketing examples, it’s important to know exactly what SMS marketing is and why should it be part of your marketing strategy ! SMS marketing still remains one of quickest and most direct ways for brands to communicate with customers.

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